Q2 2026 13F Data|Updated 2026-11-07
Institutional ownership increased this quarter (+6.30 pp), with a relatively well-distributed shareholder base.
Ranked by reported Q2 2026 13F market value
Share of total reported institutional value in BKNG held by the largest 10 / 25 filers.
| # | Institution | Shares Held | Market Value | QoQ Change | Ownership % | % of Fund |
|---|---|---|---|---|---|---|
| 1 | BlackRock, Inc. | 65.3M | $11.65B | +2362.8% | 8.432% | 0.17% |
| 2 | VANGUARD CAPITAL MANAGEMENT LLC | 50.6M | $9.02B | +2337.2% | 6.531% | 0.19% |
| 3 | ALLIANCEBERNSTEIN L.P. | 1.8M | $7.76B | +2305.7% | 0.238% | 2.57% |
| 4 | STATE STREET CORP | 35.0M | $6.25B | +2366.1% | 4.522% | 0.09% |
| 5 | Invesco Ltd. | 25.7M | $4.59B | +3771.6% | 3.321% | 0.36% |
| 6 | DODGE & COX | 25.5M | $4.55B | +2460.1% | 3.296% | 2.38% |
| 7 | SUSQUEHANNA INTERNATIONAL GROUP, LLP | 23.0M | $4.10B | +2045.6% | 2.968% | 0.32% |
| 8 | GEODE CAPITAL MANAGEMENT, LLC | 21.9M | $3.92B | +2360.1% | 2.829% | 0.21% |
| 9 | Capital World Investors | 20.6M | $3.67B | +2580.1% | 2.660% | 0.43% |
| 10 | JPMORGAN CHASE & CO | 18.8M | $3.44B | +1660.1% | 2.431% | 0.19% |
| 11 | VANGUARD PORTFOLIO MANAGEMENT LLC | 14.5M | $2.58B | +2352.8% | 1.866% | 0.12% |
| 12 | NORGES BANK | 12.4M | $2.22B | — | 1.605% | 0.22% |
| 13 | MORGAN STANLEY | 12.3M | $2.19B | +2188.8% | 1.588% | 0.12% |
| 14 | Nuveen, LLC | 11.0M | $1.96B | +3360.2% | 1.421% | 0.47% |
| 15 | CITADEL ADVISORS LLC | 9.8M | $1.75B | +1292.7% | 1.266% | 0.10% |
| 16 | FMR LLC | 9.5M | $1.70B | +2878.0% | 1.229% | 0.07% |
| 17 | DEUTSCHE BANK AG\ | 9.5M | $1.69B | +2656.0% | 1.225% | 0.49% |
| 18 | Capital Research Global Investors | 9.0M | $1.60B | +6581.5% | 1.157% | 0.22% |
| 19 | NORTHERN TRUST CORP | 8.7M | $1.55B | +2331.4% | 1.121% | 0.18% |
| 20 | GOLDMAN SACHS GROUP INC | 8.0M | $1.42B | +2743.0% | 1.030% | 0.12% |
| 21 | Bank of New York Mellon Corp | 7.7M | $1.37B | +2130.3% | 0.992% | 0.22% |
| 22 | CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 7.4M | $1.32B | +2575.4% | 0.957% | 0.18% |
| 23 | Sanders Capital, LLC | 7.4M | $1.32B | +2376.0% | 0.957% | 1.32% |
| 24 | Orbis Allan Gray Ltd | 7.2M | $1.28B | +9648.4% | 0.928% | 4.41% |
| 25 | Ninety One UK Ltd | 6.4M | $1.15B | +2435.9% | 0.829% | 2.56% |
denotes a marquee investor (Buffett, Burry, ARK, Tiger Global, Pershing Square, Baupost and other widely-followed managers). “% of Fund” shows how much of that investor’s total 13F portfolio is invested in BKNG — a direct measure of their conviction.
Filings activity in BKNG during Q2 2026, grouped by how each filer changed its position.
Institutions that opened a new BKNG position in Q2 2026
Institutions that fully closed their BKNG position in Q2 2026
8 quarters of 13F filings · Δ columns show change vs prior quarter
| Quarter | Inst. Holders | Δ Holders | Ownership % | Δ Ownership | Total 13F Value | Δ Value |
|---|---|---|---|---|---|---|
| Q2 2026 | 1,925 | +1.7% | 98.66% | +6.30 pp | $136.91B | +14% |
| Q1 2026 | 1,892 | 4.2% | 92.36% | 4.20 pp | $120.52B | 25% |
| Q4 2025 | 1,975 | +4.7% | 96.56% | +0.05 pp | $160.28B | 0.8% |
| Q3 2025 | 1,886 | 1.0% | 96.51% | +0.98 pp | $161.51B | 5.8% |
| Q2 2025 | 1,906 | +5.5% | 95.53% | +3.28 pp | $171.41B | +30% |
| Q1 2025 | 1,806 | +0.9% | 92.25% | 5.50 pp | $131.73B | 12% |
| Q4 2024 | 1,790 | +9.6% | 97.75% | +6.00 pp | $150.54B | +26% |
| Q3 2024 | 1,633 | — | 91.75% | — | $119.78B | — |
Source: SEC 13F institutional filings. Ownership % requires market cap data and will show once linked. Δ columns compare to the immediately prior filed quarter.
Quick answers to the most common questions about buying BKNG stock.
Based on Q2 2026 13F filings, institutional ownership of Booking Holdings Inc. stands at 98.7%, held across 1,925 reporting institutions.
BlackRock, Inc. is the largest reported institutional holder of BKNG, with approximately 65,340,562 shares worth $11.65B as of Q2 2026.
Yes — 2 widely-followed marquee investors appear among the top 25 institutional holders of BKNG, including SUSQUEHANNA INTERNATIONAL GROUP, LLP, CITADEL ADVISORS LLC.
Our composite Smart Money Score for BKNG is 70 out of 100 (Bullish). It combines net institutional buying activity, ownership shift, marquee investor presence, and holder-count growth.
166 institutions opened new positions in BKNG during Q2 2026, while 151 fully exited. 1,177 added to existing positions and 523 trimmed.
BKNG institutional ownership rose by 6.30 percentage points quarter-over-quarter, with a net change of +33 holders.
The top 10 institutions account for 43.1% of all reported 13F value in BKNG, and the top 25 account for 61.4%.
All data is sourced from SEC Form 13F filings, which institutional investment managers with at least $100M in assets are required to file each quarter. We process every 13F filing from EDGAR and recompute the aggregates after each cycle. Insider transactions are sourced from Form 4 filings.