Ranked by reported Q1 2026 13F market value
Share of total reported institutional value in BKNG held by the largest 10 / 25 filers.
| # | Institution | Shares Held | Market Value | QoQ Change | Ownership % | % of Fund |
|---|---|---|---|---|---|---|
| 1 | BlackRock, Inc. | 2.7M | $11.17B | -3.7% | 0.342% | 0.20% |
| 2 | VANGUARD CAPITAL MANAGEMENT LLC | 2.1M | $8.74B | β | 0.268% | 0.22% |
| 3 | STATE STREET CORP | 1.4M | $5.98B | -1.0% | 0.183% | 0.21% |
| 4 | SUSQUEHANNA INTERNATIONAL GROUP, LLP | 1.1M | $4.51B | -14.0% | 0.138% | 0.51% |
| 5 | DODGE & COX | 997K | $4.20B | +36.3% | 0.129% | 2.31% |
| 6 | GEODE CAPITAL MANAGEMENT, LLC | 891K | $3.76B | +4.0% | 0.115% | 0.23% |
| 7 | Capital World Investors | 769K | $3.24B | +19.9% | 0.099% | 0.44% |
| 8 | CITADEL ADVISORS LLC | 705K | $2.97B | -3.2% | 0.091% | 1.38% |
| 9 | VANGUARD PORTFOLIO MANAGEMENT LLC | 589K | $2.48B | β | 0.076% | 0.13% |
| 10 | MORGAN STANLEY | 538K | $2.26B | -9.6% | 0.069% | 0.14% |
| 11 | NORTHERN TRUST CORP | 357K | $1.50B | -0.3% | 0.046% | 0.20% |
| 12 | Invesco Ltd. | 354K | $1.49B | -10.0% | 0.046% | 0.23% |
| 13 | Bank of New York Mellon Corp | 345K | $1.45B | -6.8% | 0.044% | 0.27% |
| 14 | DEUTSCHE BANK AG\ | 344K | $1.45B | +17.3% | 0.044% | 0.48% |
| 15 | FMR LLC | 320K | $1.35B | -39.0% | 0.041% | 0.07% |
| 16 | Nuveen, LLC | 318K | $1.34B | -1.1% | 0.041% | 0.36% |
| 17 | AQR CAPITAL MANAGEMENT LLC | 319K | $1.32B | +79.0% | 0.041% | 0.60% |
| 18 | GOLDMAN SACHS GROUP INC | 281K | $1.18B | +27.6% | 0.036% | 0.14% |
| 19 | CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 277K | $1.17B | +17.5% | 0.036% | 0.18% |
| 20 | JANUS HENDERSON GROUP PLC | 270K | $1.14B | -15.3% | 0.035% | 0.56% |
| 21 | ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | 261K | $1.10B | +20.0% | 0.034% | 0.60% |
| 22 | Ninety One UK Ltd | 253K | $1.07B | +21.5% | 0.033% | 2.47% |
| 23 | Legal & General Group Plc | 236K | $993.4M | +1.3% | 0.030% | 0.23% |
| 24 | UBS ASSET MANAGEMENT AMERICAS INC | 232K | $978.5M | -5.6% | 0.030% | 0.20% |
| 25 | HSBC HOLDINGS PLC | 268K | $941.1M | β | 0.035% | 0.49% |
denotes a marquee investor (Buffett, Burry, ARK, Tiger Global, Pershing Square, Baupost and other widely-followed managers). β% of Fundβ shows how much of that investorβs total 13F portfolio is invested in BKNG β a direct measure of their conviction.
Filings activity in BKNG during Q1 2026, grouped by how each filer changed its position.
Institutions that opened a new BKNG position in Q1 2026
Institutions that fully closed their BKNG position in Q1 2026
8 quarters of 13F filings Β· Ξ columns show change vs prior quarter
| Quarter | Inst. Holders | Ξ Holders | Ownership % | Ξ Ownership | Total 13F Value | Ξ Value |
|---|---|---|---|---|---|---|
| Q1 2026 | 1,850 | 5.7% | 86.41% | 35.66 pp | $110.43B | 29% |
| Q4 2025 | 1,961 | +5.0% | 122.07% | 2.87 pp | $156.02B | 2.3% |
| Q3 2025 | 1,868 | 2.0% | 124.94% | 9.18 pp | $159.69B | 6.8% |
| Q2 2025 | 1,906 | +5.5% | 134.12% | +31.05 pp | $171.41B | +30% |
| Q1 2025 | 1,806 | +0.9% | 103.07% | 14.71 pp | $131.73B | 12% |
| Q4 2024 | 1,790 | +9.6% | 117.78% | +24.06 pp | $150.54B | +26% |
| Q3 2024 | 1,633 | +2.2% | 93.72% | 8.06 pp | $119.78B | 7.9% |
| Q2 2024 | 1,598 | β | 101.78% | β | $130.09B | β |
Source: SEC 13F institutional filings. Ownership % requires market cap data and will show once linked. Ξ columns compare to the immediately prior filed quarter.
Quick answers to the most common questions about buying BKNG stock.
Based on Q1 2026 13F filings, institutional ownership of Booking Holdings Inc. stands at 86.4%, held across 1,850 reporting institutions.
BlackRock, Inc. is the largest reported institutional holder of BKNG, with approximately 2,653,140 shares worth $11.17B as of Q1 2026.
Yes β 2 widely-followed marquee investors appear among the top 25 institutional holders of BKNG, including SUSQUEHANNA INTERNATIONAL GROUP, LLP, CITADEL ADVISORS LLC.
Our composite Smart Money Score for BKNG is 29 out of 100 (Bearish). It combines net institutional buying activity, ownership shift, marquee investor presence, and holder-count growth.
180 institutions opened new positions in BKNG during Q1 2026, while 291 fully exited. 242 added to existing positions and 1,426 trimmed.
BKNG institutional ownership fell by 35.66 percentage points quarter-over-quarter, with a net change of -111 holders.
The top 10 institutions account for 44.7% of all reported 13F value in BKNG, and the top 25 account for 61.4%.
All data is sourced from SEC Form 13F filings, which institutional investment managers with at least $100M in assets are required to file each quarter. We process every 13F filing from EDGAR and recompute the aggregates after each cycle. Insider transactions are sourced from Form 4 filings.