Bull case
CHD would need investors to value it at roughly 43x earnings — about 18x more generous than today's 25x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
Wall Street verdict, consensus price target, and analyst rating breakdown — everything needed to frame the risk/reward at today's price.
Three scenarios for where CHD stock could go
CHD would need investors to value it at roughly 43x earnings — about 18x more generous than today's 25x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
At 29x on FY1 earnings, the base case reflects a reasonable but not stretched valuation. It prices in continued growth without assuming an exceptional setup.
If investor confidence fades or macro conditions deteriorate, a 8x multiple contraction could push CHD down roughly 31% from where it trades now.
Not financial advice. Model confidence reflects internal scenario assumptions, not a guarantee of returns. Past performance does not predict future results.

Church & Dwight is a consumer goods company that manufactures and markets household, personal care, and specialty products under well-known brands like ARM & HAMMER, TROJAN, and OXICLEAN. It generates revenue primarily through its Consumer Domestic segment — which accounts for roughly 70% of sales — selling products across laundry, oral care, sexual wellness, and home cleaning categories. The company's key advantage is its portfolio of leading value brands that dominate niche categories — like ARM & HAMMER in baking soda and TROJAN in condoms — giving it pricing power and shelf space.
Quarterly beat-or-miss track record against analyst estimates, plus forward revenue and EPS outlook for the next two fiscal years.
| Quarter | EPS (Actual / Est) | EPS Surprise | Revenue (Actual / Est) | Rev Surprise |
|---|---|---|---|---|
| Q3 2025 | $0.94/$0.86 | +9.7% | $1.5B/$1.5B | +1.3% |
| Q4 2025 | $0.81/$0.74 | +10.1% | $1.6B/$1.5B | +3.4% |
| Q1 2026 | $0.86/$0.84 | +2.9% | $1.6B/$1.6B | +0.3% |
| Q2 2026 | $0.95/$0.93 | +2.2% | $1.5B/$1.5B | +0.9% |
CHD beat EPS estimates in 4 of 4 tracked quarters. A perfect track record raises the bar for the upcoming report.
Product and geographic revenue mix from the latest annual disclosure, with year-over-year growth by segment.
Latest annual revenue by segment or product family
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Latest annual revenue by reported region
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Current multiples compared to the S&P 500, the company's sector, and its own five-year average.
Fair value est. $80 — implies -16.5% from today's price.
| Metric | CHD | S&P 500 | Consumer Defensive | 5Y Avg CHD |
|---|---|---|---|---|
| Forward PE | 24.9x | 19.1x+31% | 15.0x+66% | — |
| Trailing PE | 31.0x | 25.1x+23% | 19.1x+63% | 36.4x-15% |
| PEG Ratio | — | 1.72x | 1.87x | — |
| EV/EBITDA | 18.1x | 15.2x+19% | 11.5x+57% | 22.4x-19% |
| Price/FCF | 20.3x | 21.1x | 14.9x+36% | 26.3x-23% |
| Price/Sales | 3.6x | 3.1x+14% | 0.8x+332% | 4.0x-11% |
| Dividend Yield | 1.26% | 1.87% | 2.79% | 1.17% |
Forward P/E and PEG reflect analyst consensus estimates. Historical averages use trailing ratios where forward data is unavailable.S&P 500 and sector benchmarks both use trailing median P/E — similar readings indicate the broader index and sector are priced alike.
Open valuation toolCHD generates $1.1B in free cash flow at a 17.2% margin — 13.9% ROIC signals a durable competitive advantage · returns 5.3% of market cap to shareholders annually.
Revenue, margins, and cash generation
ROIC, leverage, and debt serviceability
~1.7 years to full repayment at current FCF run-rate
How capital is returned to owners
All figures from the trailing twelve months. ROIC uses invested capital (equity + net debt).
Open full ratios pageKey factors that could pressure the stock price, compress the multiple, or weigh on future results.
AI analysis · updated April 29, 2026
Analysts project limited revenue growth for Church & Dwight over the next 12 months, suggesting potential demand headwinds. The company has revised its full-year organic sales guidance downward, and earnings per share expectations have also been reduced.
Church & Dwight has a debt-to-equity ratio of 55.1%, which is considered high. Although the company has been reducing this ratio over the past five years, high debt levels could pose risks to financial stability.
Ongoing destocking by retailers is contributing to slower sales growth for Church & Dwight. This trend could significantly impact the company's revenue and profitability in the near term.
There are expectations of competitive erosion of Church & Dwight's leading brands, which could cap profit margins. This competitive pressure may hinder the company's ability to maintain its market position.
Shifts in the retail landscape and evolving consumer preferences could negatively impact sales for Church & Dwight. Adapting to these changes is crucial for sustaining revenue growth.
The development, manufacturing, and sale of products are subject to regulation by various federal and foreign agencies, including the FDA, FTC, and EPA. Future laws and regulations could lead to increased costs and adverse consequences for the company.
If advertising, marketing, and promotional programs are not effective, sales growth may decline. The effectiveness of these initiatives is critical for driving consumer demand.
While Church & Dwight has shown strong gross margin performance, its overall profit margin has declined in recent years. Continued pressure on margins could affect long-term profitability.
These are risk mechanisms, not predictions. The key question is which would force a cut to earnings estimates or a lower multiple than the market currently prices in.
Structural drivers behind the upside case and why the stock could outperform over the next 12 months.
AI analysis · updated April 29, 2026
Church & Dwight has demonstrated consistent share gains across its brand portfolio, with many of its major brands experiencing volume growth. This suggests a strong market position and consumer demand for its products.
The company boasts strong gross margins, supported by productivity, volume leverage, and the momentum of higher-margin brands. This allows for high-quality earnings growth and reinvestment in growth initiatives.
The company is expected to achieve above-category growth, driven by its strong market positioning and strategic initiatives. The e-commerce channel, in particular, is a significant growth driver, with online sales accounting for a substantial portion of global sales.
A majority of analysts covering CHD have a 'Buy' rating, indicating positive sentiment towards the stock. This consensus reflects confidence in the company's growth prospects and market performance.
Some technical analyses suggest a 'bull flag' formation, indicating a period of consolidation within an upward trend, which could precede a further price surge. The stock is also trading above key moving averages, signaling a sound upward trend.
A real bull case compounds — each driver matters most when it strengthens margins, supports capital returns, and keeps the company above the market's minimum growth bar simultaneously.
52-week range context and price returns across multiple time horizons. Dividend contribution is shown separately in the Capital Return section.
Range context matters because valuation compression and earnings misses rarely hit from the same starting point. A stock already far below its high can still fall, but it is no longer carrying the same embedded optimism as one pressing a fresh peak.
Valuation, growth, and margin comparison against the closest publicly traded peers for this company.
| Company | Mkt Cap | Fwd PE | Rev Grw | Margin | Rating | Upside |
|---|---|---|---|---|---|---|
CHD CHD Church & Dwight Co., Inc. | $22.2B | 24.9x | +1.5% | 11.8% | Buy | +6.5% |
PG PG The Procter & Gamble Company | $338.6B | 21.0x | +0.9% | 14.7% | Buy | +11.7% |
CL CL Colgate-Palmolive Company | $69.3B | 22.6x | +3.5% | 10.5% | Hold | +8.5% |
EL EL The Estée Lauder Companies Inc. | $29.9B | 37.3x | -3.0% | -1.7% | Hold | +28.8% |
KMB KMB Kimberly-Clark Corporation | $32.3B | 12.9x | -5.6% | 12.8% | Hold | +13.2% |
RCU RCUS Arcus Biosciences, Inc. | $2.6B | — | -5.4% | -156.4% | Buy | +15.1% |
This peer comparison reflects companies with similar business models, product lines, or market positioning, supplemented by industry grouping when direct matches are limited.
CHD returns capital mainly through $900M/year in buybacks (4.1% buyback yield), with a modest 1.26% dividend — combining for 5.3% total shareholder yield. The dividend has grown for 29 consecutive years.
Yield, cadence, and growth quality
How much per-share support comes from repurchases
| Year | Div / Share | YoY Grw | BB Yield | Total Yield |
|---|---|---|---|---|
| 2026 | $0.62 | — | — | — |
| 2025 | $1.18 | +4.0% | 4.4% | 5.8% |
| 2024 | $1.14 | +4.1% | 0.0% | 1.1% |
| 2023 | $1.09 | +3.8% | 1.3% | 2.4% |
| 2022 | $1.05 | +4.0% | 0.0% | 1.3% |
Common questions answered from live analyst data and company financials.
Church & Dwight Co., Inc. (CHD) is rated Buy by Wall Street analysts as of 2026. Of 34 analysts covering the stock, 18 rate it Buy or Strong Buy, 15 rate it Hold, and 1 rate it Sell or Strong Sell. The consensus 12-month price target is $100, implying +6.5% from the current price of $94. The bear case scenario is $64 and the bull case is $161.
The Wall Street consensus price target for CHD is $100 based on 34 analyst estimates. The high-end target is $112 (+19.7% from today), and the low-end target is $82 (-12.3%). The base case model target is $108.
CHD trades at 24.9x times forward earnings. The stock trades at a notable premium to the broad market, which is typical for businesses with strong free cash flow and above-average growth expectations. Based on current multiples versus the peer group, the relative model signals overvalued. Whether the stock is over or undervalued ultimately depends on whether consensus earnings estimates are achievable.
The primary risks for CHD in 2026 are: (1) Revenue Growth Concerns — Analysts project limited revenue growth for Church & Dwight over the next 12 months, suggesting potential demand headwinds. (2) Debt Levels — Church & Dwight has a debt-to-equity ratio of 55. (3) Retailer Destocking — Ongoing destocking by retailers is contributing to slower sales growth for Church & Dwight. Each factor has the potential to pressure earnings or compress the stock's valuation multiple.
Analyst consensus estimates CHD will report consensus revenue of $6.3B (+1.5% year-over-year) and EPS of $3.40 (+10.4% year-over-year) for the upcoming fiscal year. The following year, analysts project $6.5B in revenue.
A confirmed upcoming earnings date for CHD is not yet available. Check the Earnings section above for the most recent quarterly report dates and forward estimates.
Church & Dwight Co., Inc. (CHD) generated $1.1B in free cash flow over the trailing twelve months — a free cash flow margin of 17.2%. CHD returns capital to shareholders through dividends (1.3% yield) and share repurchases ($900M TTM).