The Vita Coco Company, Inc. (COCO) Price Target Analysis
Updated Jun 18, 2026
Analyst Rating: Buy
Based on 14 analysts17.3% Above Target
COCO trades 17.3% above Wall Street's consensus target of $69.50.
Current Price$84.02
Average Target$69.50
Target
Current
Low$63.00
Median$70.00
High$78.00
Analyst Target Range
Forward P/E48.5x
(Growth Premium)
PEG Ratio3.22
(Expensive)
Implied Growth+26.4%
(High Growth)
Analyst Spread21.6%
(High Agreement)
Price Forecast (1 Year)
Last 12 months price action with 12-month analyst target path
Consensus Scenario Assumptions
The base valuation assumes COCO achieves its forward estimates and maintains a stable P/E multiple of 48.5x. This scenario reflects the blended consensus of 14 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
COCO Price Target Analysis
Updated June 22, 2026As of June 22, 2026, The Vita Coco Company, Inc. (COCO) has a Wall Street consensus price target of $69.50, based on estimates from 14 covering analysts. With the stock currently trading at $84.02, this represents a potential downside of -17.3%. The company has a market capitalization of $4.80B.
Analyst price targets range from a low of $63.00 to a high of $78.00, representing a 22% spread in expectations. The median target of $70.00 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.
The current analyst consensus rating is Buy, with 6 analysts rating the stock as a Buy or Strong Buy,5 rating it Hold, and 3 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.
From a valuation perspective, COCO trades at a trailing P/E of 70.6x and forward P/E of 48.5x. The forward PEG ratio of 3.22 reflects a premium valuation. Analysts expect EPS to grow +26.4% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $77.15, with bear and bull scenarios of $48.60 and $101.65 respectively. Model confidence stands at 58/100, reflecting moderate uncertainty in projections.
Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Defensive stocks.
Analyst Sentiment Comparison
Industry Peer AnalysisAvg Peer Upside
+13.0%
Industry Consensus
Avg Forward P/E
23.2x
(Fair)
Peers with Coverage
9 / 10
Active Analyst Tracking
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 CELHCelsius Holdings, Inc. | $7.9B | $30.80 | $52.83 | +71.5% | Buy | 18.7x | 23 |
 FIZZNational Beverage Corp. | $3.4B | $36.29 | $34.00 | -6.3% | Sell | 18.1x | 8 |
 KOThe Coca-Cola Company | $341.7B | $79.39 | $86.13 | +8.5% | Buy | 24.3x | 48 |
 PEPPepsiCo, Inc. | $194.1B | $142.02 | $167.89 | +18.2% | Hold | 16.4x | 45 |
 MNSTMonster Beverage Corporation | $89.3B | $91.34 | $90.58 | -0.8% | Buy | 39.9x | 44 |
 KDPKeurig Dr Pepper Inc. | $41.8B | $30.76 | $32.50 | +5.7% | Buy | 13.5x | 28 |
 COKECoca-Cola Consolidated, Inc. | $15.2B | $181.54 | — | — | Hold | — | 1 |
 SYYSysco Corporation | $37.7B | $78.70 | $90.44 | +14.9% | Buy | 17.2x | 30 |
 UNFIUnited Natural Foods, Inc. | $3.1B | $51.71 | $44.67 | -13.6% | Hold | 20.3x | 43 |
 WMTWalmart Inc. | $934.0B | $117.18 | $139.44 | +19.0% | Buy | 40.3x | 66 |
COCO — Frequently Asked Questions
Quick answers to the most common questions about buying COCO stock.
What is the COCO stock price target for 2026?
COCO's consensus price target is $69.5, -17.3% below the current price of $84.02. The 14 analysts tracking COCO see downside risk at present valuations.
Is COCO a buy, sell, or hold?
COCO has a consensus rating of "Buy" based on 14 Wall Street analysts. The rating breakdown is mixed, with 5 Hold ratings making up the largest segment. The consensus 12-month price target of $69.5 implies -17.3% downside from current levels.
Is COCO stock overvalued or undervalued?
At a forward P/E of 48.4908x, COCO trades at a premium valuation. The consensus price target of $69.5 (-17.3% downside) suggests analysts may view current valuations as stretched.
How high can COCO stock go?
The most bullish Wall Street analyst has a price target of $78 for COCO, while the most conservative target is $63. The consensus of $69.5 represents the median expectation. Our quantitative valuation model projects a bull case target of $102 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
How many analysts cover COCO stock?
COCO is moderately covered, with 14 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 6 have Buy ratings, 5 recommend Hold, and 3 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
What is the COCO stock forecast?
The 12-month COCO stock forecast based on 14 Wall Street analysts shows a consensus price target of $69.5, with estimates ranging from $63 (bear case) to $78 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $77, with bear/bull scenarios of $49/$102.
What is COCO's fair value based on fundamentals?
Our quantitative valuation model calculates COCO's fair value at $77 (base case), with a bear case of $49 and bull case of $102. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 58/100.
What is COCO's forward P/E ratio?
COCO trades at a forward P/E ratio of 48.5x based on next-twelve-months earnings estimates compared to a trailing P/E of 70.6x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Should I buy COCO stock?
Analysts are cautious on COCO, with 3 Sell ratings and a price target of $69.5 (-17.3% from current price). The "Buy" consensus suggests careful evaluation before buying. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
Why do COCO price targets vary so much?
COCO analyst price targets range from $63 to $78, a 22% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $69.5 consensus represents the middle ground. Our model's $49-$102 range provides an independent fundamental perspective.
Consensus-Based Analysis Tools
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