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GENGen Digital Inc.
$29.79$17.8B
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GEN logo

Gen Digital Inc. (GEN) Price Target Analysis

Updated Nov 6, 2026
Analyst Rating: Buy
Based on 21 analysts

4.9% Above Target

GEN trades 4.9% above Wall Street's consensus target of $28.33.

Current Price$29.79
Average Target$28.33
Target
Current
Low$24.00
Median$27.00
High$34.00

Analyst Target Range

Forward P/E11.7x
(Value)
PEG Ratio1.04
(Fair)
Implied Growth+27.5%
(High Growth)
Analyst Spread35.3%
(Moderate)

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$29.79
Consensus$28.33
High$34.00
Low$24.00

Consensus Scenario Assumptions

The base valuation assumes GEN achieves its forward estimates and maintains a stable P/E multiple of 11.7x. This scenario reflects the blended consensus of 21 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.

Analyst Ratings Distribution

Breakdown of 21 published analyst recommendations for GEN

48% hold / mixed conviction
+21
BearishBullish
Weighted analyst sentiment score based on 21 ratings
ConsensusBuy
Coverage21 Analysts
Net Score+21
Bull / Bear48% / 5%
Strong Buy00%
Buy1048%
Hold1048%
Sell15%
Strong Sell00%
Strong Buy
00%
Buy
1048%
Hold
1048%
Sell
15%
Strong Sell
00%
Recommendation Mix48% Buy · 48% Hold · 5% Sell
Buy (10)Hold (10)Sell (1)

GEN Price Target Analysis

Updated November 8, 2026

As of November 8, 2026, Gen Digital Inc. (GEN) has a Wall Street consensus price target of $28.33, based on estimates from 21 covering analysts. With the stock currently trading at $29.79, this represents a potential downside of -4.9%. The company has a market capitalization of $17.83B.

Analyst price targets range from a low of $24.00 to a high of $34.00, representing a 35% spread in expectations. The median target of $27.00 aligns closely with the consensus average.

The current analyst consensus rating is Buy, with 10 analysts rating the stock as a Buy or Strong Buy,10 rating it Hold, and 1 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.

From a valuation perspective, GEN trades at a trailing P/E of 19.0x and forward P/E of 11.7x. The forward PEG ratio of 1.04 indicates reasonable valuation for growth. Analysts expect EPS to grow +27.5% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $46.73, with bear and bull scenarios of $29.44 and $61.57 respectively. Model confidence stands at 50/100, reflecting moderate uncertainty in projections.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Technology stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside
+14.1%
Industry Consensus
Avg Forward P/E
61.9x
(High Premium)
Peers with Coverage
10 / 10
Active Analyst Tracking
CompanyMarket CapPriceTargetUpside PotentialRatingFwd P/EAnalysts
CHKP logo
CHKPCheck Point Software Technologies Ltd.
$14.7B$144.17$150.07
+4.1%
Hold14.0x63
IDXX logo
IDXXIDEXX Laboratories, Inc.
$53.3B$676.04$716.67
+6.0%
Buy45.5x23
CRWD logo
CRWDCrowdStrike Holdings, Inc.
$220.9B$216.90$246.37
+13.6%
Buy173.0x67
PANW logo
PANWPalo Alto Networks, Inc.
$213.9B$313.84$400.05
+27.5%
Buy75.0x89
S logo
SSentinelOne, Inc.
$7.3B$21.77$24.05
+10.5%
Buy114.6x34
FTNT logo
FTNTFortinet, Inc.
$87.1B$118.84$154.04
+29.6%
Hold33.3x70
CYBR logo
CYBRCyberArk Software Ltd.
$20.6B$408.85$332.19
-18.8%
Buy81.9x49
ZS logo
ZSZscaler, Inc.
$32.0B$197.66$222.58
+12.6%
Buy40.5x55
MSFT logo
MSFTMicrosoft Corporation
$3.9T$530.61$611.74
+15.3%
Buy26.5x83
GOOGL logo
GOOGLAlphabet Inc.
$3.4T$284.78$400.32
+40.6%
Buy14.5x83

GEN — Frequently Asked Questions

Quick answers to the most common questions about buying GEN stock.

What is the GEN stock price target for 2026?

Wall Street's consensus price target for GEN is $28.33, -4.9% from its current price of $29.79. The below-market target from 21 analysts suggests limited near-term appreciation.

Is GEN a buy, sell, or hold?

GEN has a consensus rating of "Buy" based on 21 Wall Street analysts. The rating breakdown is mixed, with 10 Hold ratings making up the largest segment. The consensus 12-month price target of $28.33 implies -4.9% downside from current levels.

Is GEN stock overvalued or undervalued?

With a forward P/E of 11.6846x, GEN trades at a relatively low valuation. The consensus target of $28.33 implies -4.9% move, suggesting the market may be pricing in risks.

How high can GEN stock go?

The most bullish Wall Street analyst has a price target of $34 for GEN, while the most conservative target is $24. The consensus of $28.33 represents the median expectation. Our quantitative valuation model projects a bull case target of $62 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover GEN stock?

GEN is well covered by analysts, with 21 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 10 have Buy ratings, 10 recommend Hold, and 1 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the GEN stock forecast?

The 12-month GEN stock forecast based on 21 Wall Street analysts shows a consensus price target of $28.33, with estimates ranging from $24 (bear case) to $34 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $47, with bear/bull scenarios of $29/$62.

What is GEN's fair value based on fundamentals?

Our quantitative valuation model calculates GEN's fair value at $47 (base case), with a bear case of $29 and bull case of $62. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 50/100.

What is GEN's forward P/E ratio?

GEN trades at a forward P/E ratio of 11.7x based on next-twelve-months earnings estimates compared to a trailing P/E of 19.0x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy GEN stock?

Analysts are cautious on GEN, with 1 Sell ratings and a price target of $28.33 (-4.9% from current price). The "Buy" consensus suggests careful evaluation before buying. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do GEN price targets vary so much?

GEN analyst price targets range from $24 to $34, a 35% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $28.33 consensus represents the middle ground. Our model's $29-$62 range provides an independent fundamental perspective.

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