7 years of historical data (2019–2025) · Consumer Cyclical · Specialty Retail
Percentile shows where the current value sits in 30-year historical distribution. Sparklines show 5-year trend.
Price-based multiples — how expensive the stock is relative to earnings, sales, book value, and cash flow
The Honest Company, Inc. currently has a negative P/E ratio, indicating the company is operating at a loss on a trailing-twelve-month basis. On a free-cash-flow basis, the stock trades at 23.2x P/FCF, 90% below the 5-year average of 242.0x.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| Market Cap | $316M | $287M | $695M | $312M | $278M | $575M | — | — |
| Enterprise Value | $231M | $202M | $641M | $309M | $306M | $562M | — | — |
| P/E Ratio → | -20.00 | — | — | — | — | — | — | — |
| P/S Ratio | 0.85 | 0.77 | 1.84 | 0.91 | 0.88 | 1.81 | — | — |
| P/B Ratio | 1.84 | 1.69 | 3.99 | 2.53 | 1.90 | 3.21 | — | — |
| P/FCF | 23.21 | 21.08 | 687.14 | 17.82 | — | — | — | — |
| P/OCF | 20.89 | 18.97 | 450.81 | 16.12 | — | — | — | — |
P/E links to full P/E history page with 30-year chart
Enterprise-value multiples — capital-structure-neutral measures of total business value
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| EV / Revenue | — | 0.54 | 1.69 | 0.90 | 0.97 | 1.76 | — | — |
| EV / EBITDA | — | — | 216.85 | — | — | — | — | — |
| EV / EBIT | — | — | — | — | — | — | — | — |
| EV / FCF | — | 14.86 | 634.03 | 17.65 | — | — | — | — |
Margins and return-on-capital ratios measuring operating efficiency
The Honest Company, Inc. earns an operating margin of -5.0%, below the Consumer Cyclical sector average of 2.4%. Operating margins have expanded from -11.3% to -5.0% over the past 3 years, signaling improving operational efficiency. A negative ROE of -9.1% indicates the company is currently destroying shareholder equity.
Full margin charts and quarterly trend are on the Earnings History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| Gross Margin | 33.3% | 33.3% | 38.2% | 29.2% | 29.4% | 34.3% | 35.9% | 32.2% |
| Operating Margin | -5.0% | -5.0% | -1.7% | -11.3% | -15.9% | -11.6% | -4.5% | -13.4% |
| Net Profit Margin | -4.2% | -4.2% | -1.6% | -11.4% | -15.6% | -12.1% | -4.8% | -13.2% |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| ROE | -9.1% | -9.1% | -4.1% | -29.1% | -30.1% | -21.6% | — | — |
| ROA | -6.6% | -6.6% | -2.7% | -17.7% | -19.1% | -15.1% | -6.1% | -13.3% |
| ROIC | -13.5% | -13.5% | -3.9% | -19.8% | -21.9% | -16.7% | — | — |
| ROCE | -10.2% | -10.2% | -3.8% | -24.2% | -24.8% | -17.9% | -7.1% | -16.1% |
Solvency and debt-coverage ratios — lower is generally safer
The company holds a net cash position — cash of $90M exceeds total debt of $5M, providing substantial financial flexibility for buybacks, acquisitions, or weathering downturns.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| Debt / Equity | 0.03 | 0.03 | 0.12 | 0.24 | 0.26 | 0.21 | — | — |
| Debt / EBITDA | — | — | 7.35 | — | — | — | — | — |
| Net Debt / Equity | — | -0.50 | -0.31 | -0.02 | 0.19 | -0.07 | — | — |
| Net Debt / EBITDA | — | — | -18.17 | — | — | — | — | — |
| Debt / FCF | — | -6.22 | -53.11 | -0.17 | — | — | — | — |
| Interest Coverage | -6.20 | -6.20 | — | -144.64 | — | -21.00 | -16.18 | — |
Net cash position: cash ($90M) exceeds total debt ($5M)
Short-term solvency ratios and asset-utilisation metrics
The Honest Company, Inc.'s current ratio of 3.98x is well above the 1.0 safety threshold, indicating strong short-term liquidity with ample room to cover current liabilities. The quick ratio of 2.56x is notably lower than the current ratio, indicating a significant portion of current assets is tied up in inventory. The current ratio has improved from 2.78x to 3.98x over the past 3 years.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| Current Ratio | 3.98 | 3.98 | 3.57 | 2.78 | 2.97 | 4.41 | 3.21 | 4.34 |
| Quick Ratio | 2.56 | 2.56 | 2.15 | 1.49 | 1.16 | 2.85 | 1.79 | 2.98 |
| Cash Ratio | 1.76 | 1.76 | 1.26 | 0.58 | 0.24 | 1.92 | 1.18 | 2.20 |
| Asset Turnover | — | 1.65 | 1.53 | 1.71 | 1.30 | 1.17 | 1.25 | 1.01 |
| Inventory Turnover | 3.41 | 3.41 | 2.74 | 3.32 | 1.91 | 2.77 | 2.51 | 3.04 |
| Days Sales Outstanding | — | 33.19 | 41.94 | 45.67 | 49.26 | 36.41 | 27.69 | 37.58 |
Earnings, FCF, buyback, and dividend yields — total returns to shareholders
The Honest Company, Inc. does not currently pay a dividend and has no material buyback yield, reinvesting earnings back into the business.
Full dividend history and growth charts are on the Dividend History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| Dividend Yield | — | — | — | — | — | 6.1% | — | — |
| Payout Ratio | — | — | — | — | — | — | — | — |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 |
|---|---|---|---|---|---|---|---|---|
| Earnings Yield | — | — | — | — | — | — | — | — |
| FCF Yield | 4.3% | 4.7% | 0.1% | 5.6% | — | — | — | — |
| Buyback Yield | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | — | — |
| Total Shareholder Yield | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 6.1% | — | — |
| Shares Outstanding | — | $111M | $100M | $95M | $92M | $71M | $90M | $90M |
Compare HNST with 7 similar companies in its peer group
| Company | Market Cap | P/E | EV/EBITDA | P/FCF | Gross Margin | Op Margin | ROE | ROIC | Debt/EBITDA |
|---|---|---|---|---|---|---|---|---|---|
| HNSTYou | $316M | -20.0 | — | 23.2 | 33.3% | -5.0% | -9.1% | -13.5% | — |
| ULTA | $31B | 27.0 | 17.6 | 32.5 | 38.8% | 14.0% | 50.4% | 33.2% | 1.0 |
| BBWI | $5B | 6.3 | 5.9 | 7.4 | 44.3% | 17.3% | — | 32.9% | 3.2 |
| YSG | $3B | -4.4 | — | — | 77.1% | -12.4% | -19.7% | -10.9% | — |
| SBH | $2B | 8.5 | 7.0 | 9.1 | 51.6% | 8.9% | 27.5% | 11.4% | 3.7 |
| OLPX | $1B | 54.9 | 9.5 | 7.6 | 69.2% | 15.8% | 2.3% | 5.1% | 5.4 |
| NHTC | $37M | -41.7 | — | — | 73.5% | -4.5% | -3.1% | -6.5% | — |
| JWEL | $5M | -0.6 | — | 7.6 | 1.0% | -6.1% | -37.8% | -28.0% | — |
| Consumer Cyclical Median | — | 18.8 | 11.0 | 14.0 | 38.6% | 2.4% | 6.5% | 5.6% | 4.2 |
Peers based on L4 peer group classification. Compare multiple stocks →
Includes 30+ ratios · 7 years · Updated daily
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Start ComparisonThe Honest Company, Inc.'s current P/E ratio is -20.0x. This places it at the 50th percentile of its historical range.
The Honest Company, Inc.'s return on equity (ROE) is -9.1%. The historical average is -18.8%.
Based on historical data, The Honest Company, Inc. is trading at a P/E of -20.0x. This is at the 50th percentile of its historical P/E range. Compare with industry peers and growth rates for a complete picture.
The Honest Company, Inc. has 33.3% gross margin and -5.0% operating margin.