The Honest Company, Inc. (HNST) Price Target Analysis
Wall Street analyst price targets, ratings consensus & upside potential · Updated May 1, 2026
Current Price
$3.73
Price Target
$3.00
Target Range
$3.00 — $3.00
Analyst Rating
Hold
Forward P/E35.3x
Trailing P/E-26.6x
Forward PEG—
Implied Growth+162.8%
Median Target$3.00
Analyst Spread0.0%
Price Forecast (1 Year)
Last 12 months price action with 12-month analyst target path
Bear Case
$3
-19.6%
Consensus
$3
-19.6%
Bull Case
$3
-19.6%
HNST Price Target Analysis
Updated May 8, 2026As of May 8, 2026, The Honest Company, Inc. (HNST) has a Wall Street consensus price target of $3.00, based on estimates from 10 covering analysts. With the stock currently trading at $3.73, this represents a potential downside of -19.6%. The company has a market capitalization of $420M.
Analyst price targets range from a low of $3.00 to a high of $3.00, representing a 0% spread in expectations. The median target of $3.00 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.
The current analyst consensus rating is Hold, with 3 analysts rating the stock as a Buy or Strong Buy,5 rating it Hold, and 2 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.
From a valuation perspective, HNST trades at a trailing P/E of -26.6x and forward P/E of 35.3x. Analysts expect EPS to grow +162.8% over the next year.
Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.
Analyst Sentiment Comparison
Industry Peer AnalysisAvg Peer Upside+17.0%
Avg Forward P/E15.2x
Peers with Coverage10 / 10
| Company | Market Cap | Price | Target | Upside | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 HELEHelen of Troy Limited | $595M | $25.81 | $22.00 | -14.8% | Hold | 7.5x | 11 |
 NWLNewell Brands Inc. | $1.9B | $4.45 | $5.50 | +23.6% | Hold | 7.9x | 26 |
 SPBSpectrum Brands Holdings, Inc. | $1.8B | $78.61 | $85.00 | +8.1% | Buy | 14.8x | 21 |
 CENTCentral Garden & Pet Company | $2.4B | $38.53 | $51.00 | +32.4% | Buy | 13.5x | 10 |
 COTYCoty Inc. | $2.2B | $2.50 | $4.01 | +60.4% | Hold | 9.2x | 33 |
 PGThe Procter & Gamble Company | $341.3B | $146.06 | $161.88 | +10.8% | Buy | 21.1x | 52 |
 KMBKimberly-Clark Corporation | $33.0B | $99.56 | $110.00 | +10.5% | Hold | 13.2x | 31 |
 CHDChurch & Dwight Co., Inc. | $22.2B | $93.89 | $99.60 | +6.1% | Buy | 25.0x | 34 |
 UNFIUnited Natural Foods, Inc. | $3.2B | $50.02 | $39.67 | -20.7% | Hold | 19.5x | 43 |
 ELFe.l.f. Beauty, Inc. | $3.4B | $61.78 | $95.17 | +54.0% | Buy | 19.9x | 27 |
Upside Potential Comparison
COTYELFCENTNWLPGKMBSPBCHDSee HNST's True Return
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Start ComparisonHNST — Frequently Asked Questions
Quick answers to the most common questions about buying HNST stock.
What is the HNST stock price target for 2026?
HNST's consensus price target is $3, -19.6% below the current price of $3.73. The 10 analysts tracking HNST see downside risk at present valuations.
Is HNST a buy, sell, or hold?
HNST has a consensus rating of "Hold" based on 10 Wall Street analysts. The rating breakdown is mixed, with 5 Hold ratings making up the largest segment. The consensus 12-month price target of $3 implies -19.6% downside from current levels.
Is HNST stock overvalued or undervalued?
At a forward P/E of 35.2886x, HNST trades at a premium valuation. The consensus price target of $3 (-19.6% downside) suggests analysts may view current valuations as stretched.
How high can HNST stock go?
The most bullish Wall Street analyst has a price target of $3 for HNST, while the most conservative target is $3. The consensus of $3 represents the median expectation. These targets typically reflect 12-month expectations.
How many analysts cover HNST stock?
HNST is moderately covered, with 10 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 3 have Buy ratings, 5 recommend Hold, and 2 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
What is the HNST stock forecast?
The 12-month HNST stock forecast based on 10 Wall Street analysts shows a consensus price target of $3, with estimates ranging from $3 (bear case) to $3 (bull case). The median consensus rating is "Hold".
What is HNST's forward P/E ratio?
HNST trades at a forward P/E ratio of 35.3x based on next-twelve-months earnings estimates. The higher forward P/E suggests near-term earnings pressure. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Should I buy HNST stock?
Analysts are cautious on HNST, with 2 Sell ratings and a price target of $3 (-19.6% from current price). The "Hold" consensus suggests careful evaluation before buying. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
Why do HNST price targets vary so much?
HNST analyst price targets range from $3 to $3, a 0% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $3 consensus represents the middle ground.