Revenue growth has been stable at ~1.5% annually, but gross margin contracted 390 basis points from peak to 48.5% in 2026Q4, driving operating margin down to 18.6% from 26.7% a year earlier.
The Procter & Gamble Company (PG) annual income statement — 30-year revenue, gross profit & net income history
| Metric | Jun'26 | Jun'25 | Jun'24 | Jun'23 | Jun'22 | Jun'21 | Jun'20 | Jun'19 | Jun'18 | Jun'17 | Jun'16 | Jun'15 | Jun'14 | Jun'13 | Jun'12 | Jun'11 | Jun'10 | Jun'09 | Jun'08 | Jun'07 | Jun'06 | Jun'05 | Jun'04 | Jun'03 | Jun'02 | Jun'01 | Jun'00 | Jun'99 | Jun'98 | Jun'97 |
|---|
| Sales/Revenue | 87.03B | 84.28B | 84.04B | 82.01B | 80.19B | 76.12B | 70.95B | 67.68B | 66.83B | 65.06B | 65.3B | 70.75B | 74.4B | 80.12B | 82.01B | 81.1B | 77.57B | 76.69B | 81.75B | 76.48B | 68.22B | 56.74B | 51.41B | 43.38B | 40.24B | 39.24B | 39.95B | 38.13B | 37.15B | 35.76B |
| Revenue Growth % | 3.26% | 0.29% | 2.48% | 2.27% | 5.35% | 7.28% | 4.83% | 1.27% | 2.73% | -0.37% | -7.7% | -4.91% | -7.13% | -2.3% | 1.11% | 4.56% | 1.14% | -6.18% | 6.89% | 12.1% | 20.23% | 10.38% | 18.51% | 7.8% | 2.53% | -1.77% | 4.79% | 2.61% | 3.89% | 1.36% |
| Cost of Goods Sold | 43.36B | 41.16B | 40.85B | 42.76B | 42.16B | 37.11B | 35.25B | 34.77B | 34.43B | 32.64B | 32.91B | 37.06B | 39.03B | 39.99B | 41.41B | 39.86B | 37.04B | 38.69B | 39.54B | 36.69B | 33.13B | 27.87B | 25.14B | 22.14B | 20.99B | 22.1B | 21.51B | 21.03B | 21.06B | 20.51B |
| COGS % of Revenue | 49.82% | 48.84% | 48.61% | 52.14% | 52.57% | 48.75% | 49.68% | 51.37% | 51.52% | 50.17% | 50.4% | 52.38% | 52.46% | 49.92% | 50.5% | 49.15% | 47.75% | 50.45% | 48.36% | 47.97% | 48.55% | 49.12% | 48.91% | 51.04% | 52.16% | 56.32% | 53.85% | 55.15% | 56.69% | 57.35% |
| Gross Profit | 43.67B | 43.12B | 43.19B | 39.25B | 38.03B | 39.01B | 35.7B | 32.92B | 32.4B | 32.42B | 32.39B | 33.69B | 35.37B | 40.13B | 40.59B | 41.24B | 40.52B | 38B | 42.21B | 39.79B | 35.1B | 28.87B | 26.26B | 21.24B | 19.25B | 17.14B | 18.44B | 17.1B | 16.09B | 15.25B |
| Gross Margin % | 50.18% | 51.16% | 51.39% | 47.86% | 47.43% | 51.25% | 50.32% | 48.63% | 48.48% | 49.83% | 49.6% | 47.62% | 47.54% | 50.08% | 49.5% | 50.85% | 52.25% | 49.55% | 51.64% | 52.03% | 51.45% | 50.88% | 51.09% | 48.96% | 47.84% | 43.68% | 46.15% | 44.85% | 43.31% | 42.65% |
| Gross Profit Growth % | 1.27% | -0.16% | 10.05% | 3.2% | -2.51% | 9.27% | 8.46% | 1.59% | -0.06% | 0.09% | -3.87% | -4.74% | -11.85% | -1.16% | -1.58% | 1.78% | 6.63% | -9.97% | 6.09% | 13.37% | 21.57% | 9.92% | 23.68% | 10.32% | 12.29% | -7.02% | 7.83% | 6.26% | 5.48% | 5.04% |
| Operating Expenses | 23.92B | 22.67B | 24.65B | 21.11B | 20.22B | 21.02B | 19.99B | 27.43B | 19.04B | 18.65B | 18.95B | 22.64B | 21.46B | 26.31B | 27.56B | 25.75B | 24.79B | 22.63B | 25.29B | 24.34B | 21.85B | 18.4B | 16.88B | 13.38B | 12.57B | 12.41B | 12.48B | 10.85B | 10.04B | 9.77B |
| OpEx % of Revenue | 27.49% | 26.9% | 29.33% | 25.74% | 25.21% | 27.62% | 28.18% | 40.53% | 28.48% | 28.67% | 29.02% | 32.01% | 28.84% | 32.84% | 33.61% | 31.75% | 31.96% | 29.51% | 30.94% | 31.83% | 32.02% | 32.43% | 32.84% | 30.85% | 31.24% | 31.61% | 31.25% | 28.45% | 27.01% | 27.31% |
| Selling, General & Admin | 23.92B | 22.67B | 23.3B | 21.11B | 20.22B | 21.02B | 19.99B | 19.08B | 19.04B | 18.65B | 18.95B | 20.62B | 21.46B | 26B | 25.98B | 25.75B | 24.79B | 22.63B | 25.57B | 24.34B | 21.85B | 18.4B | 16.88B | 13.38B | 12.57B | 12.41B | 12.48B | 10.85B | 10.04B | 9.77B |
| SG&A % of Revenue | 27.49% | 26.9% | 27.73% | 25.74% | 25.21% | 27.62% | 28.18% | 28.2% | 28.48% | 28.67% | 29.02% | 29.14% | 28.84% | 32.45% | 31.69% | 31.75% | 31.96% | 29.51% | 31.29% | 31.83% | 32.02% | 32.43% | 32.84% | 30.85% | 31.24% | 31.61% | 31.25% | 28.45% | 27.01% | 27.31% |
| Research & Development | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| R&D % of Revenue | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| Other Operating Expenses | 0 | 0 | 1.34B | 0 | 0 | 0 | 0 | 8.35B | 0 | 0 | 0 | 2.03B | 0 | 308M | 1.58B | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Operating Income | 19.75B | 20.45B | 18.55B | 18.13B | 17.81B | 17.99B | 15.71B | 5.49B | 13.36B | 13.77B | 13.44B | 11.05B | 13.91B | 13.82B | 13.04B | 15.49B | 15.73B | 16.66B | 16.92B | 15.45B | 13.25B | 10.47B | 9.38B | 7.85B | 6.68B | 4.74B | 5.95B | 6.25B | 6.05B | 5.49B |
| Operating Margin % | 22.69% | 24.26% | 22.07% | 22.11% | 22.21% | 23.63% | 22.14% | 8.11% | 19.99% | 21.16% | 20.58% | 15.62% | 18.7% | 17.25% | 15.9% | 19.11% | 20.28% | 21.73% | 20.7% | 20.2% | 19.42% | 18.45% | 18.25% | 18.1% | 16.6% | 12.07% | 14.9% | 16.4% | 16.3% | 15.35% |
| Operating Income Growth % | -3.44% | 10.28% | 2.27% | 1.8% | -0.96% | 14.52% | 186.24% | -58.94% | -2.93% | 2.42% | 21.65% | -20.57% | 0.67% | 6% | -15.88% | -1.51% | -5.58% | -1.54% | 9.53% | 16.61% | 26.55% | 11.59% | 19.47% | 17.6% | 41.01% | -20.46% | -4.78% | 3.27% | 10.33% | 13.98% |
| EBITDA | 21.25B | 23.3B | 21.44B | 20.85B | 20.62B | 20.72B | 18.72B | 8.31B | 16.2B | 16.59B | 16.52B | 14.18B | 17.05B | 16.8B | 16.24B | 18.33B | 18.84B | 19.74B | 20.09B | 18.58B | 15.88B | 12.35B | 11.12B | 9.56B | 8.37B | 7.01B | 8.14B | 8.4B | 7.65B | 6.97B |
| EBITDA Margin % | 24.42% | 27.64% | 25.51% | 25.42% | 25.71% | 27.22% | 26.38% | 12.28% | 24.24% | 25.49% | 25.3% | 20.05% | 22.92% | 20.97% | 19.8% | 22.6% | 24.29% | 25.74% | 24.57% | 24.3% | 23.27% | 21.77% | 21.62% | 22.03% | 20.8% | 17.85% | 20.39% | 22.04% | 20.6% | 19.5% |
| EBITDA Growth % | -8.77% | 8.66% | 2.84% | 1.11% | -0.49% | 10.7% | 125.23% | -48.69% | -2.35% | 0.41% | 16.47% | -16.82% | 1.5% | 3.45% | -11.42% | -2.69% | -4.58% | -1.72% | 8.12% | 17.03% | 28.52% | 11.14% | 16.31% | 14.16% | 19.47% | -13.97% | -3.05% | 9.77% | 9.72% | 12.99% |
| D&A (Non-Cash Add-back) | 0 | 2.85B | 2.9B | 2.71B | 2.81B | 2.73B | 3.01B | 2.82B | 2.83B | 2.82B | 3.08B | 3.13B | 3.14B | 2.98B | 3.2B | 2.84B | 3.11B | 3.08B | 3.17B | 3.13B | 2.63B | 1.88B | 1.73B | 1.7B | 1.69B | 2.27B | 2.19B | 2.15B | 1.6B | 1.49B |
| EBIT | 21.25B | 21.07B | 19.69B | 19.11B | 18.43B | 18.12B | 16.3B | 6.58B | 13.83B | 13.72B | 13.95B | 11.64B | 14.22B | 14.85B | 13.3B | 15.83B | 15.81B | 15.77B | 17.1B | 15.45B | 13.25B | 10.47B | 9.38B | 7.85B | 6.68B | 4.74B | 5.95B | 6.25B | 6.05B | 5.49B |
| Net Interest Income | -447M | -438M | -452M | -449M | -388M | -457M | -310M | -289M | -259M | -294M | -397M | -477M | -610M | -579M | -692M | -769M | -946M | -1.36B | -1.47B | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Interest Income | 430M | 469M | 473M | 307M | 51M | 45M | 155M | 220M | 247M | 171M | 182M | 149M | 99M | 87M | 77M | 62M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Interest Expense | 877M | 907M | 925M | 756M | 439M | 502M | 465M | 509M | 506M | 465M | 579M | 626M | 709M | 667M | 769M | 831M | 946M | 1.36B | 1.47B | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Other Income/Expense | 629M | -284M | 216M | 219M | 182M | -371M | 128M | 582M | -37M | -509M | -72M | -37M | -401M | 362M | -507M | -498M | -864M | -2.25B | -1.29B | -740M | -836M | -488M | -477M | -323M | -295M | -120M | -418M | -415M | -347M | -239M |
| Pretax Income | 20.38B | 20.17B | 18.76B | 18.35B | 18B | 17.61B | 15.83B | 6.07B | 13.33B | 13.26B | 13.37B | 11.01B | 13.51B | 14.18B | 12.53B | 15B | 14.87B | 14.41B | 15.63B | 14.71B | 12.41B | 9.98B | 8.9B | 7.53B | 6.38B | 4.62B | 5.54B | 5.84B | 5.71B | 5.25B |
| Pretax Margin % | 23.41% | 23.93% | 22.32% | 22.38% | 22.44% | 23.14% | 22.32% | 8.97% | 19.94% | 20.38% | 20.47% | 15.56% | 18.16% | 17.7% | 15.28% | 18.49% | 19.17% | 18.79% | 19.12% | 19.23% | 18.2% | 17.59% | 17.32% | 17.36% | 15.86% | 11.76% | 13.86% | 15.31% | 15.36% | 14.68% |
| Income Tax | 4.23B | 4.1B | 3.79B | 3.62B | 3.2B | 3.26B | 2.73B | 2.1B | 3.46B | 3.06B | 3.34B | 2.73B | 2.85B | 3.23B | 3.38B | 3.3B | 4.02B | 3.73B | 3.83B | 4.37B | 3.73B | 3.06B | 2.75B | 2.34B | 2.03B | 1.69B | 1.99B | 2.08B | 1.93B | 1.83B |
| Effective Tax Rate % | 20.77% | 20.34% | 20.19% | 19.7% | 17.79% | 18.52% | 17.25% | 34.65% | 26% | 23.1% | 25% | 24.75% | 21.1% | 22.75% | 26.96% | 22% | 27.02% | 25.9% | 24.53% | 29.71% | 30.04% | 30.64% | 30.87% | 31.13% | 31.82% | 36.7% | 36.02% | 35.54% | 33.78% | 34.94% |
| Net Income | 16.05B | 15.97B | 14.88B | 14.65B | 14.74B | 14.31B | 13.03B | 3.9B | 9.75B | 15.33B | 10.51B | 7.04B | 11.64B | 11.31B | 10.76B | 11.8B | 12.74B | 11.43B | 12.07B | 10.34B | 8.68B | 6.92B | 6.16B | 5.19B | 4.35B | 2.92B | 3.54B | 3.76B | 3.78B | 3.42B |
| Net Margin % | 18.44% | 18.95% | 17.7% | 17.87% | 18.38% | 18.79% | 18.36% | 5.76% | 14.59% | 23.56% | 16.09% | 9.95% | 15.65% | 14.12% | 13.12% | 14.55% | 16.42% | 14.9% | 14.77% | 13.52% | 12.73% | 12.2% | 11.97% | 11.96% | 10.82% | 7.45% | 8.87% | 9.87% | 10.17% | 9.55% |
| Net Income Growth % | 0.45% | 7.36% | 1.54% | -0.6% | 3.05% | 9.82% | 234.28% | -60.03% | -36.38% | 45.85% | 49.35% | -39.57% | 2.93% | 5.17% | -8.82% | -7.37% | 11.47% | -5.38% | 16.78% | 19.07% | 25.44% | 12.46% | 18.7% | 19.16% | 48.94% | -17.5% | -5.87% | -0.45% | 10.69% | 12.11% |
| Net Income (Continuing) | 16.14B | 16.07B | 14.97B | 14.74B | 14.79B | 14.35B | 13.1B | 3.97B | 9.86B | 10.19B | 10.03B | 8.29B | 10.66B | 10.95B | 9.15B | 11.7B | 10.85B | 10.68B | 11.8B | 10.34B | 8.68B | 6.92B | 6.16B | 5.19B | 4.35B | 2.92B | 3.54B | 3.76B | 3.78B | 3.42B |
| Discontinued Operations | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 5.22B | 577M | -1.14B | 1.13B | 101M | 1.75B | 229M | 2B | 2.76B | 277M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Minority Interest | 0 | 272M | 272M | 288M | 265M | 276M | 357M | 385M | 590M | 594M | 642M | 631M | 762M | 645M | 596M | 361M | 324M | 283M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| EPS (Diluted) | 6.62 | 6.51 | 6.02 | 5.90 | 5.81 | 5.50 | 4.96 | 1.43 | 3.67 | 5.59 | 3.69 | 2.44 | 4.01 | 3.86 | 3.66 | 3.93 | 4.11 | 4.26 | 3.64 | 3.04 | 2.64 | 2.53 | 2.20 | 1.70 | 1.55 | 1.03 | 1.30 | 1.37 | 1.18 | 1.10 |
| EPS Growth % | 1.69% | 8.14% | 2.03% | 1.55% | 5.64% | 10.89% | 246.85% | -61.04% | -34.35% | 51.49% | 51.23% | -39.15% | 3.89% | 5.46% | -6.87% | -4.38% | -3.52% | 17.03% | 19.74% | 15.15% | 4.35% | 15% | 29.41% | 9.68% | 50.49% | -20.77% | -5.11% | 16.1% | 7.27% | 12.24% |
| EPS (Basic) | 6.75 | 6.67 | 6.18 | 6.07 | 6.00 | 5.69 | 5.13 | 1.45 | 3.75 | 5.80 | 3.80 | 2.50 | 4.19 | 4.04 | 3.82 | 4.12 | 4.32 | 4.49 | 3.86 | 3.22 | 2.79 | 2.70 | 2.34 | 1.80 | 1.63 | 1.08 | 1.36 | 1.43 | 1.25 | 1.18 |
| Diluted Shares Outstanding | 2.42B | 2.45B | 2.47B | 2.48B | 2.54B | 2.6B | 2.63B | 2.54B | 2.66B | 2.74B | 2.84B | 2.88B | 2.9B | 2.93B | 2.94B | 3B | 3.1B | 3.15B | 3.32B | 3.4B | 3.29B | 2.74B | 2.79B | 2.8B | 2.81B | 2.81B | 2.72B | 2.75B | 3.12B | 3.01B |
| Basic Shares Outstanding | 2.42B | 2.45B | 2.36B | 2.37B | 2.46B | 2.51B | 2.54B | 2.5B | 2.53B | 2.6B | 2.77B | 2.81B | 2.78B | 2.8B | 2.82B | 2.8B | 2.95B | 2.99B | 3.08B | 3.16B | 3.05B | 2.52B | 2.58B | 2.59B | 2.59B | 2.6B | 2.61B | 2.63B | 2.94B | 2.81B |
| Dividend Payout Ratio | 63.77% | 61.8% | 62.58% | 61.41% | 59.49% | 57.76% | 59.79% | 192.4% | 74.97% | 47.21% | 70.77% | 103.57% | 59.36% | 57.63% | 57.08% | 48.89% | 42.85% | 44.15% | 37.09% | 39.15% | 40.94% | 37.48% | 41.24% | 43.31% | 48.14% | 66.5% | 50.71% | 43.21% | 38.68% | 38.92% |
Quick answers to the most common questions about buying PG stock.
For fiscal year 2026, The Procter & Gamble Company (PG) reported total revenue of $87.03B. This represents a 143.4% increase compared to $35.76B in 1997.
The Procter & Gamble Company (PG) is profitable, generating $16.05B in net income for the fiscal year ending 2026 with a net profit margin of 18.4%.
The Procter & Gamble Company (PG) reported an operating income of $19.75B, resulting in an operating profit margin of 22.7%. This margin reflects the operational efficiency of the business before interest and taxes.
The Procter & Gamble Company (PG) generated $43.67B in gross profit for the year, representing a gross profit margin of 50.2%. This demonstrates the company's core pricing power and production efficiency.
Key Metrics
Top Statement Risk
Margin compression from cost inflation
Metrics are mathematically derived from official filings.
Stable Top-Line, Underlying Volume Concerns
Revenue growth averaged roughly 1.5% over the past year, with the latest quarter showing 1.5% growth, suggesting a stable but sluggish trajectory. According to recent financial statements, PG's revenue growth remains muted, indicating limited pricing power or volume gains.
The 10-quarter revenue trend shows a narrow band between $19.8B and $22.4B, with no quarter exceeding 7.4% growth. The most recent quarter (2026Q4) grew 1.5% YoY, consistent with the prior year's average, implying that the company is maintaining share but not accelerating. The lack of meaningful acceleration suggests that volume growth is offset by price declines or mix shifts, and the company may be relying on cost savings to protect margins rather than driving top-line expansion.
Gross Margin Resilience Amid Cost Pressures
Gross margin has remained relatively stable around 50%, with the latest quarter at 48.5%, down from 51.4% in 2026Q1. As reported in PG's income statements, gross margin has contracted by roughly 300 basis points from peak, suggesting input cost inflation is eroding pricing power.
The gross margin trend shows a peak of 52.4% in 2025Q2, followed by a gradual decline to 48.5% in 2026Q4. This 390 basis point contraction indicates that commodity costs (pulp, resin, chemicals) are rising faster than PG's ability to raise prices, or that trade promotions are increasing. The company's gross margin remains above peers like KMB (35.6%) but below CL (60.1%), reflecting its premium positioning but also its exposure to commodity inputs. Investors should monitor whether PG can restore margins through productivity programs or further price increases.
Operating Leverage Fading as Costs Outpace Sales
Operating margin has declined from 26.7% in 2025Q1 to 18.6% in 2026Q4, a drop of over 800 basis points. Based on reported figures, SG&A has remained relatively flat, but gross margin compression has directly hit operating income, indicating that PG is losing operating leverage.
The operating margin trend shows a clear deterioration, with the latest quarter at 18.6%, the lowest in the 10-quarter period. SG&A as a percentage of revenue has actually decreased slightly (from 29.5% in 2025Q1 to 29.7% in 2026Q4), but the gross margin decline has overwhelmed any SG&A efficiency. This suggests that PG's fixed-cost base is not scaling with revenue, and the company is unable to offset input cost inflation with volume growth. The operating income decline from $5.9B in 2026Q1 to $4.0B in 2026Q4 highlights the severity of the margin squeeze.
EPS Volatility Raises Quality Questions
EPS has swung from $1.95 in 2026Q1 to $1.26 in 2026Q4, a 35% decline, while net income fell from $4.8B to $3.0B. According to the income statement data, the latest quarter's EPS miss of $0.46 versus consensus suggests potential one-time charges or tax anomalies that warrant scrutiny.
The earnings quality appears strained, as the EPS decline is much steeper than the revenue decline, indicating that the bottom line is more sensitive to cost and tax items. The effective tax rate appears to have fluctuated, with net margin dropping from 21.2% in 2026Q1 to 14.1% in 2026Q4, a 710 basis point swing. Stock-based compensation has been relatively stable at around $130M per quarter, so it is not the primary driver. The large EPS miss in the latest quarter, despite management maintaining guidance, suggests that the shortfall may be due to non-operating items or a conservative outlook, but the magnitude of the miss raises concerns about the predictability of earnings.
COGS Inflation Outpacing Revenue Growth
COGS has risen from $9.9B in 2024Q3 to $10.9B in 2026Q4, a 10% increase, while revenue grew only 5% over the same period. As reported in PG's financial statements, the cost of goods sold is growing faster than sales, indicating that input costs are a primary margin headwind.
The cost structure is heavily weighted toward COGS, which represents roughly 51% of revenue. The COGS increase of $1.0B over the period, while revenue increased only $1.0B, implies that PG is absorbing cost inflation without passing it fully to consumers. SG&A has remained relatively flat, suggesting that management is controlling overhead, but the COGS pressure is the main driver of margin compression. The company's productivity programs may be offsetting some of these costs, but the data suggests that they are not sufficient to maintain historical margins.
2026Q4 Marks a Margin Inflection Point
The most significant inflection occurred in 2026Q4, where gross margin fell to 48.5% and operating margin to 18.6%, the lowest levels in the 10-quarter period. Based on the income statement data, this quarter represents a clear deterioration from the prior year's stability, suggesting a structural shift in cost dynamics.
The 2026Q4 results show a sharp drop in profitability across all margin lines, with net margin at 14.1%, down from 18.7% in the prior quarter. This inflection appears to be driven by a combination of rising COGS and a slight increase in SG&A, while revenue growth remained modest. The EPS miss of $0.46 versus consensus indicates that the market did not anticipate this margin compression, and the maintained guidance suggests management believes it is temporary. However, the persistence of cost pressures across multiple quarters may indicate a more lasting impact on PG's earnings power.
Margin Compression Could Persist
The bear case centers on PG's inability to pass on cost inflation, as evidenced by the 390 basis point gross margin decline from peak. According to recent income statements, the company's pricing power may be weakening, and volume growth remains elusive, suggesting that margins could stay depressed.
Short-sellers would highlight that PG's revenue growth has been stagnant, while COGS has risen, indicating that the company is losing pricing power to private labels and discounters. The gross margin of 48.5% is still high, but the trend is concerning, and if commodity costs remain elevated, PG may need to increase prices further, risking volume loss. The operating margin decline to 18.6% is below the peer average of CL (21.3%), and if this persists, PG's premium valuation could be challenged. The maintained guidance may be overly optimistic, and investors should monitor whether the company can restore margins through cost savings or if the current level is the new normal.