Bull case
ROK would need investors to value it at roughly 55x earnings — about 19x more generous than today's 37x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
Wall Street verdict, consensus price target, and analyst rating breakdown — everything needed to frame the risk/reward at today's price.
Three scenarios for where ROK stock could go
ROK would need investors to value it at roughly 55x earnings — about 19x more generous than today's 37x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
At 42x on FY1 earnings, the base case reflects a reasonable but not stretched valuation. It prices in continued growth without assuming an exceptional setup.
If investor confidence fades or macro conditions deteriorate, a 10x multiple contraction could push ROK down roughly 28% from where it trades now.
Not financial advice. Model confidence reflects internal scenario assumptions, not a guarantee of returns. Past performance does not predict future results.

Rockwell Automation is a leading provider of industrial automation and digital transformation solutions for manufacturing and industrial operations. It generates revenue through three main segments: Intelligent Devices (~45% of sales) for hardware components, Software & Control (~30%) for control systems and digital twin software, and Lifecycle Services (~25%) for consulting and maintenance services. The company's moat lies in its deep integration of hardware and software—its FactoryTalk platform creates sticky ecosystems that lock in customers through proprietary control systems and extensive industrial domain expertise.
Quarterly beat-or-miss track record against analyst estimates, plus forward revenue and EPS outlook for the next two fiscal years.
| Quarter | EPS (Actual / Est) | EPS Surprise | Revenue (Actual / Est) | Rev Surprise |
|---|---|---|---|---|
| Q3 2025 | $2.82/$2.67 | +5.6% | $2.1B/$2.1B | +3.6% |
| Q4 2025 | $3.34/$2.94 | +13.6% | $2.3B/$2.2B | +4.7% |
| Q1 2026 | $2.75/$2.47 | +11.3% | $2.1B/$2.1B | +1.1% |
| Q2 2026 | $3.30/$2.88 | +14.6% | $2.2B/$2.2B | +3.7% |
ROK beat EPS estimates in 4 of 4 tracked quarters. A perfect track record raises the bar for the upcoming report.
Product and geographic revenue mix from the latest annual disclosure, with year-over-year growth by segment.
Latest annual revenue by segment or product family
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Latest annual revenue by reported region
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Current multiples compared to the S&P 500, the company's sector, and its own five-year average.
Fair value est. $313 — implies -33.9% from today's price.
| Metric | ROK | S&P 500 | Industrials | 5Y Avg ROK |
|---|---|---|---|---|
| Forward PE | 36.6x | 18.8x+95% | 21.2x+73% | — |
| Trailing PE | 61.8x | 24.4x+153% | 25.6x+142% | 30.9x+100% |
| PEG Ratio | — | 1.66x | 1.65x | — |
| EV/EBITDA | 32.3x | 15.2x+112% | 13.9x+132% | 24.9x+29% |
| Price/FCF | 39.2x | 20.7x+89% | 20.0x+96% | 34.3x+14% |
| Price/Sales | 6.4x | 3.1x+106% | 1.6x+308% | 4.1x+57% |
| Dividend Yield | 1.10% | 1.91% | 1.21% | 1.70% |
Forward P/E and PEG reflect analyst consensus estimates. Historical averages use trailing ratios where forward data is unavailable.S&P 500 and sector benchmarks both use trailing median P/E — similar readings indicate the broader index and sector are priced alike.
Open valuation toolROK generates $1.3B in free cash flow at a 15.2% margin — 15.1% ROIC signals a durable competitive advantage · returns 1.9% of market cap to shareholders annually.
Revenue, margins, and cash generation
ROIC, leverage, and debt serviceability
~2.4 years to full repayment at current FCF run-rate
How capital is returned to owners
All figures from the trailing twelve months. ROIC uses invested capital (equity + net debt).
Open full ratios pageKey factors that could pressure the stock price, compress the multiple, or weigh on future results.
AI analysis · updated June 17, 2026
Rockwell Automation faces intense competition in the automation industry, which could pressure margins and market share.
Potential economic downturns may reduce capital expenditures in industrial automation, impacting Rockwell's growth.
Global supply chain issues could delay product deliveries and increase costs, affecting profitability.
High valuation multiples may lead to de-rating if growth expectations are not met.
Changes in industrial regulations could impose additional compliance costs on Rockwell Automation.
Rapid technological advancements by competitors could render Rockwell's products obsolete.
Exchange rate volatility may impact international revenue and earnings.
These are risk mechanisms, not predictions. The key question is which would force a cut to earnings estimates or a lower multiple than the market currently prices in.
Structural drivers behind the upside case and why the stock could outperform over the next 12 months.
AI analysis · updated June 17, 2026
Rockwell Automation reported higher sales and net income in Q2 2026, with improved profitability due to pricing actions and cost initiatives.
Rockwell Automation is benefiting from robust recurring software demand driven by AI-enabled factory projects in automotive, semiconductor, and warehousing sectors.
Management provided strong fiscal 2026 EPS guidance of US$11.20 to US$12.20, reinforcing confidence in future growth.
Rockwell Automation is recognized as a company with a wide moat, indicating sustainable competitive advantages in its industry.
Rockwell serves as a key player in industrial automation and digital transformation, offering investors exposure to this growing market.
A real bull case compounds — each driver matters most when it strengthens margins, supports capital returns, and keeps the company above the market's minimum growth bar simultaneously.
52-week range context and price returns across multiple time horizons. Dividend contribution is shown separately in the Capital Return section.
Range context matters because valuation compression and earnings misses rarely hit from the same starting point. A stock already far below its high can still fall, but it is no longer carrying the same embedded optimism as one pressing a fresh peak.
Valuation, growth, and margin comparison against the closest publicly traded peers for this company.
| Company | Mkt Cap | Fwd PE | Rev Grw | Margin | Rating | Upside |
|---|---|---|---|---|---|---|
ROK ROK Rockwell Automation, Inc. | $53.2B | 36.6x | +1.5% | 12.4% | Hold | +0.3% |
HON HON Honeywell International Inc. | $145.1B | 21.8x | +5.7% | 11.2% | Buy | +9.0% |
EMR EMR Emerson Electric Co. | $84.4B | 23.2x | +3.4% | 13.3% | Buy | +7.7% |
ITR ITRI Itron, Inc. | $3.6B | 13.5x | +4.4% | 12.3% | Hold | +69.3% |
PTC PTC PTC Inc. | $13.7B | 14.3x | +9.9% | 41.6% | Buy | +60.4% |
NND NNDM Nano Dimension Ltd. | $282M | 135.0x | +9.0% | -286.8% | — | — |
This peer comparison reflects companies with similar business models, product lines, or market positioning, supplemented by industry grouping when direct matches are limited.
ROK returns 1.9% total yield, led by a 1.10% dividend, raised 16 consecutive years. Buybacks add another 0.8%.
Yield, cadence, and growth quality
How much per-share support comes from repurchases
| Year | Div / Share | YoY Grw | BB Yield | Total Yield |
|---|---|---|---|---|
| 2026 | $4.14 | — | — | — |
| 2025 | $5.31 | +4.9% | 1.1% | 2.6% |
| 2024 | $5.06 | +5.6% | 1.9% | 3.8% |
| 2023 | $4.79 | +5.5% | 0.9% | 2.6% |
| 2022 | $4.54 | +4.8% | 1.2% | 3.3% |
Common questions answered from live analyst data and company financials.
Rockwell Automation, Inc. (ROK) is rated Hold by Wall Street analysts as of 2026. Of 39 analysts covering the stock, 12 rate it Buy or Strong Buy, 25 rate it Hold, and 2 rate it Sell or Strong Sell. The consensus 12-month price target is $475, implying +0.3% from the current price of $474. The bear case scenario is $343 and the bull case is $717.
The Wall Street consensus price target for ROK is $475 based on 39 analyst estimates. The high-end target is $525 (+10.8% from today), and the low-end target is $410 (-13.5%). The base case model target is $545.
ROK trades at 36.6x times forward earnings. The stock trades at a notable premium to the broad market, which is typical for businesses with strong free cash flow and above-average growth expectations. Based on current multiples versus the peer group, the relative model signals expensive versus peers. Whether the stock is over or undervalued ultimately depends on whether consensus earnings estimates are achievable.
The primary risks for ROK in 2026 are: (1) Market Competition — Rockwell Automation faces intense competition in the automation industry, which could pressure margins and market share. (2) Supply Chain Disruptions — Global supply chain issues could delay product deliveries and increase costs, affecting profitability. (3) Technology Disruption — Rapid technological advancements by competitors could render Rockwell's products obsolete. Each factor has the potential to pressure earnings or compress the stock's valuation multiple.
Analyst consensus estimates ROK will report consensus revenue of $8.9B (+1.5% year-over-year) and EPS of $11.21 (+16.0% year-over-year) for the upcoming fiscal year. The following year, analysts project $9.3B in revenue.
Rockwell Automation, Inc. is expected to report its next earnings on approximately 2026-08-05. Consensus expects EPS of $3.37 and revenue of $2.2B. Over recent quarters, ROK has beaten EPS estimates 83% of the time.
Rockwell Automation, Inc. (ROK) generated $1.3B in free cash flow over the trailing twelve months — a free cash flow margin of 15.2%. ROK returns capital to shareholders through dividends (1.1% yield) and share repurchases ($425M TTM).