The Simply Good Foods Company (SMPL) Price Target Analysis
Updated Jun 18, 2026
Analyst Rating: Buy
Based on 24 analysts18.8% Below Target
SMPL trades 18.8% below Wall Street's consensus target of $15.00.
Current Price$12.63
Average Target$15.00
Target
Current
Low$12.00
Median$13.50
High$20.00
Analyst Target Range
Forward P/E7.6x
(Value)
PEG Ratio0.32
(Undervalued)
Implied Growth+82.4%
(High Growth)
Analyst Spread53.3%
(Moderate)
Price Forecast (1 Year)
Last 12 months price action with 12-month analyst target path
Consensus Scenario Assumptions
The base valuation assumes SMPL achieves its forward estimates and maintains a stable P/E multiple of 7.6x. This scenario reflects the blended consensus of 24 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
SMPL Price Target Analysis
Updated June 21, 2026As of June 21, 2026, The Simply Good Foods Company (SMPL) has a Wall Street consensus price target of $15.00, based on estimates from 24 covering analysts. With the stock currently trading at $12.63, this represents a potential upside of +18.8%. The company has a market capitalization of $1.26B.
Analyst price targets range from a low of $12.00 to a high of $20.00, representing a 53% spread in expectations. The median target of $13.50 differs from the mean, suggesting potential outlier estimates. The wide target spread reflects significant disagreement on fair value.
The current analyst consensus rating is Buy, with 15 analysts rating the stock as a Buy or Strong Buy,9 rating it Hold, and 0 rating it Sell or Strong Sell. The positive sentiment balance indicates moderate optimism about the stock prospects.
From a valuation perspective, SMPL trades at a trailing P/E of 12.4x and forward P/E of 7.6x. The forward PEG ratio of 0.32 suggests the stock may be undervalued relative to its growth. Analysts expect EPS to grow +82.4% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $15.83, with bear and bull scenarios of $9.98 and $20.86 respectively. Model confidence stands at 47/100, suggesting limited visibility into future performance.
Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Defensive stocks.
Analyst Sentiment Comparison
Industry Peer AnalysisAvg Peer Upside
+35.1%
Industry Consensus
Avg Forward P/E
13.0x
(Value)
Peers with Coverage
9 / 10
Active Analyst Tracking
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 NOMDNomad Foods Limited | $1.4B | $10.02 | $13.50 | +34.7% | Buy | 6.6x | 13 |
 FRPTFreshpet, Inc. | $2.7B | $55.01 | $77.33 | +40.6% | Buy | 31.6x | 29 |
 HAINThe Hain Celestial Group, Inc. | $55M | $0.61 | $1.17 | +93.1% | Hold | — | 44 |
 VITLVital Farms, Inc. | $446M | $10.41 | $12.86 | +23.5% | Buy | — | 16 |
 MGPIMGP Ingredients, Inc. | $351M | $16.44 | $29.00 | +76.4% | Buy | 10.3x | 14 |
 JBSSJohn B. Sanfilippo & Son, Inc. | $912M | $78.04 | — | — | Buy | 11.9x | 2 |
 GISGeneral Mills, Inc. | $17.8B | $33.42 | $37.30 | +11.6% | Hold | 9.8x | 34 |
 CPBCampbell Soup Company | $6.3B | $21.15 | $20.67 | -2.3% | Hold | 9.7x | 29 |
 SJMThe J. M. Smucker Company | $11.8B | $110.86 | $120.33 | +8.5% | Buy | 12.3x | 31 |
 POSTPost Holdings, Inc. | $4.0B | $88.41 | $114.50 | +29.5% | Buy | 11.5x | 19 |
SMPL — Frequently Asked Questions
Quick answers to the most common questions about buying SMPL stock.
What is the SMPL stock price target for 2026?
The Simply Good Foods Company (SMPL) has a consensus 12-month price target of $15, implying 18.8% upside from $12.63. The 24 analysts covering SMPL see moderate appreciation potential.
Is SMPL a buy, sell, or hold?
SMPL has a consensus rating of "Buy" based on 24 Wall Street analysts. The rating breakdown is predominantly bullish, with 15 Buy/Strong Buy ratings. The consensus 12-month price target of $15 implies 18.8% upside from current levels.
Is SMPL stock overvalued or undervalued?
With a forward P/E of 7.5552x, SMPL trades at a relatively low valuation. The consensus target of $15 implies 18.8% appreciation, suggesting meaningful undervaluation.
How high can SMPL stock go?
The most bullish Wall Street analyst has a price target of $20 for SMPL, while the most conservative target is $12. The consensus of $15 represents the median expectation. Our quantitative valuation model projects a bull case target of $21 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
How many analysts cover SMPL stock?
SMPL is well covered by analysts, with 24 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 15 have Buy ratings, 9 recommend Hold, and 0 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
What is the SMPL stock forecast?
The 12-month SMPL stock forecast based on 24 Wall Street analysts shows a consensus price target of $15, with estimates ranging from $12 (bear case) to $20 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $16, with bear/bull scenarios of $10/$21.
What is SMPL's fair value based on fundamentals?
Our quantitative valuation model calculates SMPL's fair value at $16 (base case), with a bear case of $10 and bull case of $21. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 47/100.
What is SMPL's forward P/E ratio?
SMPL trades at a forward P/E ratio of 7.6x based on next-twelve-months earnings estimates compared to a trailing P/E of 12.4x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Should I buy SMPL stock?
Wall Street analysts are optimistic on SMPL, with a "Buy" consensus rating and $15 price target (18.8% upside). 15 of 24 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
Why do SMPL price targets vary so much?
SMPL analyst price targets range from $12 to $20, a 53% wide spread indicating significant analyst disagreement. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $15 consensus represents the middle ground. Our model's $10-$21 range provides an independent fundamental perspective.
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