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CRM vs GOOGL vs MSFT vs ORCL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CRM
Salesforce, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$179.19B
5Y Perf.+6.6%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.81T
5Y Perf.+455.2%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+129.7%
ORCL
Oracle Corporation

Software - Infrastructure

TechnologyNYSE • US
Market Cap$559.27B
5Y Perf.+261.8%

CRM vs GOOGL vs MSFT vs ORCL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CRM logoCRM
GOOGL logoGOOGL
MSFT logoMSFT
ORCL logoORCL
IndustrySoftware - ApplicationInternet Content & InformationSoftware - InfrastructureSoftware - Infrastructure
Market Cap$179.19B$4.81T$3.13T$559.27B
Revenue (TTM)$41.52B$422.57B$318.27B$64.08B
Net Income (TTM)$7.46B$160.21B$125.22B$16.21B
Gross Margin77.7%60.4%68.3%66.4%
Operating Margin21.5%32.7%46.8%30.8%
Forward P/E15.8x29.6x25.3x26.0x
Total Debt$6.74B$59.29B$112.18B$104.10B
Cash & Equiv.$7.33B$30.71B$30.24B$10.79B

CRM vs GOOGL vs MSFT vs ORCLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CRM
GOOGL
MSFT
ORCL
StockMay 20May 26Return
Salesforce, Inc. (CRM)100106.6+6.6%
Alphabet Inc. (GOOGL)100555.2+455.2%
Microsoft Corporati… (MSFT)100229.7+129.7%
Oracle Corporation (ORCL)100361.8+261.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: CRM vs GOOGL vs MSFT vs ORCL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: CRM and GOOGL are tied at the top with 3 categories each — the right choice depends on your priorities. Alphabet Inc. is the stronger pick specifically for growth and revenue expansion and recent price momentum and sentiment. MSFT also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
CRM
Salesforce, Inc.
The Income Pick

CRM carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 2 yrs, beta 0.82, yield 0.9%
  • Lower volatility, beta 0.82, Low D/E 11.4%, current ratio 0.76x
  • Beta 0.82, yield 0.9%, current ratio 0.76x
  • Lower P/E (15.8x vs 26.0x), PEG 1.29 vs 3.66
Best for: income & stability and sleep-well-at-night
GOOGL
Alphabet Inc.
The Growth Play

GOOGL is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.

  • Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
  • 10.0% 10Y total return vs MSFT's 7.9%
  • PEG 0.99 vs ORCL's 3.66
  • 15.1% revenue growth vs ORCL's 8.4%
Best for: growth exposure and long-term compounding
MSFT
Microsoft Corporation
The Quality Compounder

MSFT is the clearest fit if your priority is quality.

  • 39.3% margin vs CRM's 18.0%
Best for: quality
ORCL
Oracle Corporation
The Secondary Option

ORCL lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: technology exposure
See the full category breakdown
CategoryWinnerWhy
GrowthGOOGL logoGOOGL15.1% revenue growth vs ORCL's 8.4%
ValueCRM logoCRMLower P/E (15.8x vs 26.0x), PEG 1.29 vs 3.66
Quality / MarginsMSFT logoMSFT39.3% margin vs CRM's 18.0%
Stability / SafetyCRM logoCRMBeta 0.82 vs ORCL's 1.59, lower leverage
DividendsCRM logoCRM0.9% yield, 2-year raise streak, vs MSFT's 0.8%
Momentum (1Y)GOOGL logoGOOGL+163.5% vs CRM's -32.4%
Efficiency (ROA)GOOGL logoGOOGL27.4% ROA vs CRM's 6.6%, ROIC 25.1% vs 10.9%

CRM vs GOOGL vs MSFT vs ORCL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CRMSalesforce, Inc.
FY 2025
Service Cloud
23.9%$9.1B
Sales Cloud
22.0%$8.3B
Salesforce Platform and Other
19.1%$7.2B
Integration And Analytics
15.2%$5.8B
Marketing and Commerce Cloud
13.9%$5.3B
Professional Services and Other
5.8%$2.2B
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
ORCLOracle Corporation
FY 2025
Cloud And License Business
85.8%$49.2B
Services Business
9.1%$5.2B
Hardware Business
5.1%$2.9B

CRM vs GOOGL vs MSFT vs ORCL — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLCRMLAGGINGORCL

Income & Cash Flow (Last 12 Months)

Evenly matched — CRM and GOOGL and MSFT each lead in 2 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 10.2x CRM's $41.5B. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to CRM's 18.0%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricCRM logoCRMSalesforce, Inc.GOOGL logoGOOGLAlphabet Inc.MSFT logoMSFTMicrosoft Corpora…ORCL logoORCLOracle Corporation
RevenueTrailing 12 months$41.5B$422.6B$318.3B$64.1B
EBITDAEarnings before interest/tax$11.4B$161.3B$192.6B$26.5B
Net IncomeAfter-tax profit$7.5B$160.2B$125.2B$16.2B
Free Cash FlowCash after capex$14.4B$73.3B$72.9B-$24.7B
Gross MarginGross profit ÷ Revenue+77.7%+60.4%+68.3%+66.4%
Operating MarginEBIT ÷ Revenue+21.5%+32.7%+46.8%+30.8%
Net MarginNet income ÷ Revenue+18.0%+37.9%+39.3%+25.3%
FCF MarginFCF ÷ Revenue+34.7%+17.3%+22.9%-38.6%
Rev. Growth (YoY)Latest quarter vs prior year+12.1%+21.8%+18.3%+21.7%
EPS Growth (YoY)Latest quarter vs prior year+18.3%+81.9%+23.4%+24.5%
Evenly matched — CRM and GOOGL and MSFT each lead in 2 of 6 comparable metrics.

Valuation Metrics

CRM leads this category, winning 5 of 7 comparable metrics.

At 23.9x trailing earnings, CRM trades at a 47% valuation discount to ORCL's 44.8x P/E. Adjusting for growth (PEG ratio), GOOGL offers better value at 1.23x vs ORCL's 6.31x — a lower PEG means you pay less per unit of expected earnings growth.

MetricCRM logoCRMSalesforce, Inc.GOOGL logoGOOGLAlphabet Inc.MSFT logoMSFTMicrosoft Corpora…ORCL logoORCLOracle Corporation
Market CapShares × price$179.2B$4.81T$3.13T$559.3B
Enterprise ValueMkt cap + debt − cash$178.6B$4.84T$3.21T$652.6B
Trailing P/EPrice ÷ TTM EPS23.88x36.82x30.86x44.82x
Forward P/EPrice ÷ next-FY EPS est.15.82x29.61x25.34x25.99x
PEG RatioP/E ÷ EPS growth rate1.95x1.23x1.64x6.31x
EV / EBITDAEnterprise value multiple20.03x32.22x19.72x27.36x
Price / SalesMarket cap ÷ Revenue4.32x11.95x11.10x9.74x
Price / BookPrice ÷ Book value/share3.01x11.72x9.15x26.59x
Price / FCFMarket cap ÷ FCF12.44x65.72x43.66x
CRM leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

Evenly matched — CRM and GOOGL each lead in 4 of 9 comparable metrics.

ORCL delivers a 56.3% return on equity — every $100 of shareholder capital generates $56 in annual profit, vs $13 for CRM. CRM carries lower financial leverage with a 0.11x debt-to-equity ratio, signaling a more conservative balance sheet compared to ORCL's 4.96x. On the Piotroski fundamental quality scale (0–9), CRM scores 8/9 vs ORCL's 6/9, reflecting strong financial health.

MetricCRM logoCRMSalesforce, Inc.GOOGL logoGOOGLAlphabet Inc.MSFT logoMSFTMicrosoft Corpora…ORCL logoORCLOracle Corporation
ROE (TTM)Return on equity+12.6%+39.0%+33.1%+56.3%
ROA (TTM)Return on assets+6.6%+27.4%+19.2%+8.1%
ROICReturn on invested capital+10.9%+25.1%+24.9%+12.8%
ROCEReturn on capital employed+11.9%+30.3%+29.7%+14.4%
Piotroski ScoreFundamental quality 0–98766
Debt / EquityFinancial leverage0.11x0.14x0.33x4.96x
Net DebtTotal debt minus cash-$590M$28.6B$81.9B$93.3B
Cash & Equiv.Liquid assets$7.3B$30.7B$30.2B$10.8B
Total DebtShort + long-term debt$6.7B$59.3B$112.2B$104.1B
Interest CoverageEBIT ÷ Interest expense44.14x392.15x55.65x5.44x
Evenly matched — CRM and GOOGL each lead in 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in GOOGL five years ago would be worth $33,982 today (with dividends reinvested), compared to $8,775 for CRM. Over the past 12 months, GOOGL leads with a +163.5% total return vs CRM's -32.4%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs CRM's -1.4% — a key indicator of consistent wealth creation.

MetricCRM logoCRMSalesforce, Inc.GOOGL logoGOOGLAlphabet Inc.MSFT logoMSFTMicrosoft Corpora…ORCL logoORCLOracle Corporation
YTD ReturnYear-to-date-26.4%+26.4%-10.8%-0.1%
1-Year ReturnPast 12 months-32.4%+163.5%-2.1%+31.6%
3-Year ReturnCumulative with dividends-4.0%+270.8%+39.5%+106.5%
5-Year ReturnCumulative with dividends-12.3%+239.8%+72.5%+151.8%
10-Year ReturnCumulative with dividends+154.6%+996.1%+787.7%+425.1%
CAGR (3Y)Annualised 3-year return-1.4%+54.8%+11.7%+27.3%
GOOGL leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CRM and GOOGL each lead in 1 of 2 comparable metrics.

CRM is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than ORCL's 1.59 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs ORCL's 56.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCRM logoCRMSalesforce, Inc.GOOGL logoGOOGLAlphabet Inc.MSFT logoMSFTMicrosoft Corpora…ORCL logoORCLOracle Corporation
Beta (5Y)Sensitivity to S&P 5000.82x1.26x0.89x1.59x
52-Week HighHighest price in past year$296.05$400.10$555.45$345.72
52-Week LowLowest price in past year$163.52$147.84$356.28$134.57
% of 52W HighCurrent price vs 52-week peak+62.9%+99.5%+75.8%+56.3%
RSI (14)Momentum oscillator 0–10048.383.454.068.5
Avg Volume (50D)Average daily shares traded12.4M28.3M32.5M26.3M
Evenly matched — CRM and GOOGL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — CRM and MSFT each lead in 1 of 2 comparable metrics.

Analyst consensus: CRM as "Buy", GOOGL as "Buy", MSFT as "Buy", ORCL as "Buy". Consensus price targets imply 54.1% upside for CRM (target: $287) vs 2.1% for GOOGL (target: $406). For income investors, CRM offers the higher dividend yield at 0.89% vs GOOGL's 0.21%.

MetricCRM logoCRMSalesforce, Inc.GOOGL logoGOOGLAlphabet Inc.MSFT logoMSFTMicrosoft Corpora…ORCL logoORCLOracle Corporation
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$287.00$406.28$551.75$257.19
# AnalystsCovering analysts97828186
Dividend YieldAnnual dividend ÷ price+0.9%+0.2%+0.8%+0.9%
Dividend StreakConsecutive years of raises221918
Dividend / ShareAnnual DPS$1.66$0.82$3.23$1.65
Buyback YieldShare repurchases ÷ mkt cap+7.0%+0.9%+0.6%+0.3%
Evenly matched — CRM and MSFT each lead in 1 of 2 comparable metrics.
Key Takeaway

CRM leads in 1 of 6 categories (Valuation Metrics). GOOGL leads in 1 (Total Returns). 4 tied.

Best OverallSalesforce, Inc. (CRM)Leads 1 of 6 categories
Loading custom metrics...

CRM vs GOOGL vs MSFT vs ORCL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is CRM or GOOGL or MSFT or ORCL a better buy right now?

For growth investors, Alphabet Inc.

(GOOGL) is the stronger pick with 15. 1% revenue growth year-over-year, versus 8. 4% for Oracle Corporation (ORCL). Salesforce, Inc. (CRM) offers the better valuation at 23. 9x trailing P/E (15. 8x forward), making it the more compelling value choice. Analysts rate Salesforce, Inc. (CRM) a "Buy" — based on 97 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — CRM or GOOGL or MSFT or ORCL?

On trailing P/E, Salesforce, Inc.

(CRM) is the cheapest at 23. 9x versus Oracle Corporation at 44. 8x. On forward P/E, Salesforce, Inc. is actually cheaper at 15. 8x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 0. 99x versus Oracle Corporation's 3. 66x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — CRM or GOOGL or MSFT or ORCL?

Over the past 5 years, Alphabet Inc.

(GOOGL) delivered a total return of +239. 8%, compared to -12. 3% for Salesforce, Inc. (CRM). Over 10 years, the gap is even starker: GOOGL returned +996. 1% versus CRM's +154. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — CRM or GOOGL or MSFT or ORCL?

By beta (market sensitivity over 5 years), Salesforce, Inc.

(CRM) is the lower-risk stock at 0. 82β versus Oracle Corporation's 1. 59β — meaning ORCL is approximately 94% more volatile than CRM relative to the S&P 500. On balance sheet safety, Salesforce, Inc. (CRM) carries a lower debt/equity ratio of 11% versus 5% for Oracle Corporation — giving it more financial flexibility in a downturn.

05

Which is growing faster — CRM or GOOGL or MSFT or ORCL?

By revenue growth (latest reported year), Alphabet Inc.

(GOOGL) is pulling ahead at 15. 1% versus 8. 4% for Oracle Corporation (ORCL). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to 15. 6% for Microsoft Corporation. Over a 3-year CAGR, GOOGL leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — CRM or GOOGL or MSFT or ORCL?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 18. 0% for Salesforce, Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 21. 5% for CRM. At the gross margin level — before operating expenses — CRM leads at 77. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is CRM or GOOGL or MSFT or ORCL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Alphabet Inc. (GOOGL) is the more undervalued stock at a PEG of 0. 99x versus Oracle Corporation's 3. 66x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Salesforce, Inc. (CRM) trades at 15. 8x forward P/E versus 29. 6x for Alphabet Inc. — 13. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CRM: 54. 1% to $287. 00.

08

Which pays a better dividend — CRM or GOOGL or MSFT or ORCL?

All stocks in this comparison pay dividends.

Salesforce, Inc. (CRM) offers the highest yield at 0. 9%, versus 0. 2% for Alphabet Inc. (GOOGL).

09

Is CRM or GOOGL or MSFT or ORCL better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

89), 0. 8% yield, +787. 7% 10Y return). Oracle Corporation (ORCL) carries a higher beta of 1. 59 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSFT: +787. 7%, ORCL: +425. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between CRM and GOOGL and MSFT and ORCL?

These companies operate in different sectors (CRM (Technology) and GOOGL (Communication Services) and MSFT (Technology) and ORCL (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: CRM is a mid-cap quality compounder stock; GOOGL is a mega-cap high-growth stock; MSFT is a mega-cap quality compounder stock; ORCL is a large-cap quality compounder stock. CRM, MSFT, ORCL pay a dividend while GOOGL does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Beat Both

Find stocks that outperform CRM and GOOGL and MSFT and ORCL on the metrics below

Revenue Growth>
%
(CRM: 12.1% · GOOGL: 21.8%)
Net Margin>
%
(CRM: 18.0% · GOOGL: 37.9%)
P/E Ratio<
x
(CRM: 23.9x · GOOGL: 36.8x)

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