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DCBO vs CRM vs SAP vs MSFT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
DCBO
Docebo Inc.

Software - Application

TechnologyNASDAQ • CA
Market Cap$602M
5Y Perf.-67.8%
CRM
Salesforce, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$179.19B
5Y Perf.-16.3%
SAP
SAP SE

Software - Application

TechnologyNYSE • DE
Market Cap$203.58B
5Y Perf.+34.0%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+89.2%

DCBO vs CRM vs SAP vs MSFT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
DCBO logoDCBO
CRM logoCRM
SAP logoSAP
MSFT logoMSFT
IndustrySoftware - ApplicationSoftware - ApplicationSoftware - ApplicationSoftware - Infrastructure
Market Cap$602M$179.19B$203.58B$3.13T
Revenue (TTM)$236M$41.52B$36.80B$318.27B
Net Income (TTM)$23M$7.46B$7.04B$125.22B
Gross Margin80.4%77.7%73.8%68.3%
Operating Margin9.2%21.5%26.7%46.8%
Forward P/E12.9x15.8x23.8x25.3x
Total Debt$1M$6.74B$8.07B$112.18B
Cash & Equiv.$93M$7.33B$8.22B$30.24B

DCBO vs CRM vs SAP vs MSFTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

DCBO
CRM
SAP
MSFT
StockDec 20May 26Return
Docebo Inc. (DCBO)10032.2-67.8%
Salesforce, Inc. (CRM)10083.7-16.3%
SAP SE (SAP)100134.0+34.0%
Microsoft Corporati… (MSFT)100189.2+89.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: DCBO vs CRM vs SAP vs MSFT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MSFT leads in 3 of 7 categories, making it the strongest pick for profitability and margin quality and recent price momentum and sentiment. Salesforce, Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. DCBO and SAP also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
DCBO
Docebo Inc.
The Growth Play

DCBO is the clearest fit if your priority is growth exposure.

  • Rev growth 20.0%, EPS growth 9.2%, 3Y rev CAGR 27.7%
  • 20.0% revenue growth vs SAP's 7.7%
Best for: growth exposure
CRM
Salesforce, Inc.
The Income Pick

CRM is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.

  • Dividend streak 2 yrs, beta 0.82, yield 0.9%
  • Lower volatility, beta 0.82, Low D/E 11.4%, current ratio 0.76x
  • PEG 1.29 vs SAP's 3.60
  • Lower P/E (15.8x vs 25.3x), PEG 1.29 vs 1.35
Best for: income & stability and sleep-well-at-night
SAP
SAP SE
The Income Pick

SAP is the clearest fit if your priority is dividends.

  • 1.5% yield, 2-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Best for: dividends
MSFT
Microsoft Corporation
The Long-Run Compounder

MSFT carries the broadest edge in this set and is the clearest fit for long-term compounding and defensive.

  • 7.9% 10Y total return vs CRM's 154.6%
  • Beta 0.89, yield 0.8%, current ratio 1.35x
  • 39.3% margin vs DCBO's 9.5%
  • -2.1% vs SAP's -39.6%
Best for: long-term compounding and defensive
See the full category breakdown
CategoryWinnerWhy
GrowthDCBO logoDCBO20.0% revenue growth vs SAP's 7.7%
ValueCRM logoCRMLower P/E (15.8x vs 25.3x), PEG 1.29 vs 1.35
Quality / MarginsMSFT logoMSFT39.3% margin vs DCBO's 9.5%
Stability / SafetyCRM logoCRMBeta 0.82 vs DCBO's 1.13
DividendsSAP logoSAP1.5% yield, 2-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Momentum (1Y)MSFT logoMSFT-2.1% vs SAP's -39.6%
Efficiency (ROA)MSFT logoMSFT19.2% ROA vs CRM's 6.6%, ROIC 24.9% vs 10.9%

DCBO vs CRM vs SAP vs MSFT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

DCBODocebo Inc.
FY 2020
Subscription Revenue
91.3%$57M
Professional Services Revenue
8.7%$6M
CRMSalesforce, Inc.
FY 2025
Service Cloud
23.9%$9.1B
Sales Cloud
22.0%$8.3B
Salesforce Platform and Other
19.1%$7.2B
Integration And Analytics
15.2%$5.8B
Marketing and Commerce Cloud
13.9%$5.3B
Professional Services and Other
5.8%$2.2B
SAPSAP SE
FY 2025
Cloud
83.0%$21.0B
Services
17.0%$4.3B
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B

DCBO vs CRM vs SAP vs MSFT — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSFTLAGGINGSAP

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 3 of 6 comparable metrics.

MSFT is the larger business by revenue, generating $318.3B annually — 1348.6x DCBO's $236M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to DCBO's 9.5%. On growth, MSFT holds the edge at +18.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricDCBO logoDCBODocebo Inc.CRM logoCRMSalesforce, Inc.SAP logoSAPSAP SEMSFT logoMSFTMicrosoft Corpora…
RevenueTrailing 12 months$236M$41.5B$36.8B$318.3B
EBITDAEarnings before interest/tax$25M$11.4B$11.2B$192.6B
Net IncomeAfter-tax profit$23M$7.5B$7.0B$125.2B
Free Cash FlowCash after capex$28M$14.4B$8.4B$72.9B
Gross MarginGross profit ÷ Revenue+80.4%+77.7%+73.8%+68.3%
Operating MarginEBIT ÷ Revenue+9.2%+21.5%+26.7%+46.8%
Net MarginNet income ÷ Revenue+9.5%+18.0%+19.1%+39.3%
FCF MarginFCF ÷ Revenue+11.9%+34.7%+22.8%+22.9%
Rev. Growth (YoY)Latest quarter vs prior year+9.9%+12.1%+3.3%+18.3%
EPS Growth (YoY)Latest quarter vs prior year+31.3%+18.3%+15.4%+23.4%
MSFT leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

CRM leads this category, winning 3 of 7 comparable metrics.

At 23.9x trailing earnings, CRM trades at a 23% valuation discount to MSFT's 30.9x P/E. Adjusting for growth (PEG ratio), MSFT offers better value at 1.64x vs SAP's 3.76x — a lower PEG means you pay less per unit of expected earnings growth.

MetricDCBO logoDCBODocebo Inc.CRM logoCRMSalesforce, Inc.SAP logoSAPSAP SEMSFT logoMSFTMicrosoft Corpora…
Market CapShares × price$602M$179.2B$203.6B$3.13T
Enterprise ValueMkt cap + debt − cash$511M$178.6B$203.4B$3.21T
Trailing P/EPrice ÷ TTM EPS24.37x23.88x24.82x30.86x
Forward P/EPrice ÷ next-FY EPS est.12.90x15.82x23.79x25.34x
PEG RatioP/E ÷ EPS growth rate1.95x3.76x1.64x
EV / EBITDAEnterprise value multiple20.72x20.03x15.54x19.72x
Price / SalesMarket cap ÷ Revenue2.78x4.32x4.71x11.10x
Price / BookPrice ÷ Book value/share11.23x3.01x3.86x9.15x
Price / FCFMarket cap ÷ FCF21.51x12.44x21.83x43.66x
CRM leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

DCBO leads this category, winning 5 of 9 comparable metrics.

DCBO delivers a 49.7% return on equity — every $100 of shareholder capital generates $50 in annual profit, vs $13 for CRM. DCBO carries lower financial leverage with a 0.03x debt-to-equity ratio, signaling a more conservative balance sheet compared to MSFT's 0.33x. On the Piotroski fundamental quality scale (0–9), SAP scores 9/9 vs MSFT's 6/9, reflecting strong financial health.

MetricDCBO logoDCBODocebo Inc.CRM logoCRMSalesforce, Inc.SAP logoSAPSAP SEMSFT logoMSFTMicrosoft Corpora…
ROE (TTM)Return on equity+49.7%+12.6%+15.7%+33.1%
ROA (TTM)Return on assets+13.0%+6.6%+9.7%+19.2%
ROICReturn on invested capital+10.9%+16.0%+24.9%
ROCEReturn on capital employed+35.5%+11.9%+18.2%+29.7%
Piotroski ScoreFundamental quality 0–97896
Debt / EquityFinancial leverage0.03x0.11x0.18x0.33x
Net DebtTotal debt minus cash-$91M-$590M-$149M$81.9B
Cash & Equiv.Liquid assets$93M$7.3B$8.2B$30.2B
Total DebtShort + long-term debt$1M$6.7B$8.1B$112.2B
Interest CoverageEBIT ÷ Interest expense119.61x44.14x8.49x55.65x
DCBO leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

MSFT leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in MSFT five years ago would be worth $17,246 today (with dividends reinvested), compared to $4,243 for DCBO. Over the past 12 months, MSFT leads with a -2.1% total return vs SAP's -39.6%. The 3-year compound annual growth rate (CAGR) favors MSFT at 11.7% vs DCBO's -17.7% — a key indicator of consistent wealth creation.

MetricDCBO logoDCBODocebo Inc.CRM logoCRMSalesforce, Inc.SAP logoSAPSAP SEMSFT logoMSFTMicrosoft Corpora…
YTD ReturnYear-to-date-6.6%-26.4%-25.4%-10.8%
1-Year ReturnPast 12 months-36.0%-32.4%-39.6%-2.1%
3-Year ReturnCumulative with dividends-44.3%-4.0%+35.5%+39.5%
5-Year ReturnCumulative with dividends-57.6%-12.3%+33.3%+72.5%
10-Year ReturnCumulative with dividends-58.1%+154.6%+151.1%+787.7%
CAGR (3Y)Annualised 3-year return-17.7%-1.4%+10.7%+11.7%
MSFT leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CRM and MSFT each lead in 1 of 2 comparable metrics.

CRM is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than DCBO's 1.13 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MSFT currently trades 75.8% from its 52-week high vs SAP's 55.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricDCBO logoDCBODocebo Inc.CRM logoCRMSalesforce, Inc.SAP logoSAPSAP SEMSFT logoMSFTMicrosoft Corpora…
Beta (5Y)Sensitivity to S&P 5001.13x0.82x0.89x0.89x
52-Week HighHighest price in past year$33.70$296.05$313.28$555.45
52-Week LowLowest price in past year$14.39$163.52$160.68$356.28
% of 52W HighCurrent price vs 52-week peak+62.2%+62.9%+55.8%+75.8%
RSI (14)Momentum oscillator 0–10058.648.348.654.0
Avg Volume (50D)Average daily shares traded178K12.4M3.3M32.5M
Evenly matched — CRM and MSFT each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — SAP and MSFT each lead in 1 of 2 comparable metrics.

Analyst consensus: DCBO as "Buy", CRM as "Buy", SAP as "Buy", MSFT as "Buy". Consensus price targets imply 124.2% upside for SAP (target: $392) vs 31.1% for MSFT (target: $552). For income investors, SAP offers the higher dividend yield at 1.51% vs MSFT's 0.77%.

MetricDCBO logoDCBODocebo Inc.CRM logoCRMSalesforce, Inc.SAP logoSAPSAP SEMSFT logoMSFTMicrosoft Corpora…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$31.17$287.00$391.67$551.75
# AnalystsCovering analysts10974381
Dividend YieldAnnual dividend ÷ price+0.9%+1.5%+0.8%
Dividend StreakConsecutive years of raises2219
Dividend / ShareAnnual DPS$1.66$2.24$3.23
Buyback YieldShare repurchases ÷ mkt cap+1.8%+7.0%+1.1%+0.6%
Evenly matched — SAP and MSFT each lead in 1 of 2 comparable metrics.
Key Takeaway

MSFT leads in 2 of 6 categories (Income & Cash Flow, Total Returns). CRM leads in 1 (Valuation Metrics). 2 tied.

Best OverallMicrosoft Corporation (MSFT)Leads 2 of 6 categories
Loading custom metrics...

DCBO vs CRM vs SAP vs MSFT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is DCBO or CRM or SAP or MSFT a better buy right now?

For growth investors, Docebo Inc.

(DCBO) is the stronger pick with 20. 0% revenue growth year-over-year, versus 7. 7% for SAP SE (SAP). Salesforce, Inc. (CRM) offers the better valuation at 23. 9x trailing P/E (15. 8x forward), making it the more compelling value choice. Analysts rate Docebo Inc. (DCBO) a "Buy" — based on 10 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — DCBO or CRM or SAP or MSFT?

On trailing P/E, Salesforce, Inc.

(CRM) is the cheapest at 23. 9x versus Microsoft Corporation at 30. 9x. On forward P/E, Docebo Inc. is actually cheaper at 12. 9x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Salesforce, Inc. wins at 1. 29x versus SAP SE's 3. 60x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — DCBO or CRM or SAP or MSFT?

Over the past 5 years, Microsoft Corporation (MSFT) delivered a total return of +72.

5%, compared to -57. 6% for Docebo Inc. (DCBO). Over 10 years, the gap is even starker: MSFT returned +787. 7% versus DCBO's -58. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — DCBO or CRM or SAP or MSFT?

By beta (market sensitivity over 5 years), Salesforce, Inc.

(CRM) is the lower-risk stock at 0. 82β versus Docebo Inc. 's 1. 13β — meaning DCBO is approximately 38% more volatile than CRM relative to the S&P 500. On balance sheet safety, Docebo Inc. (DCBO) carries a lower debt/equity ratio of 3% versus 33% for Microsoft Corporation — giving it more financial flexibility in a downturn.

05

Which is growing faster — DCBO or CRM or SAP or MSFT?

By revenue growth (latest reported year), Docebo Inc.

(DCBO) is pulling ahead at 20. 0% versus 7. 7% for SAP SE (SAP). On earnings-per-share growth, the picture is similar: Docebo Inc. grew EPS 920. 2% year-over-year, compared to 15. 6% for Microsoft Corporation. Over a 3-year CAGR, DCBO leads at 27. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — DCBO or CRM or SAP or MSFT?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 12. 3% for Docebo Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 9. 8% for DCBO. At the gross margin level — before operating expenses — DCBO leads at 81. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is DCBO or CRM or SAP or MSFT more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Salesforce, Inc. (CRM) is the more undervalued stock at a PEG of 1. 29x versus SAP SE's 3. 60x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Docebo Inc. (DCBO) trades at 12. 9x forward P/E versus 25. 3x for Microsoft Corporation — 12. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SAP: 124. 2% to $391. 67.

08

Which pays a better dividend — DCBO or CRM or SAP or MSFT?

In this comparison, SAP (1.

5% yield), CRM (0. 9% yield), MSFT (0. 8% yield) pay a dividend. DCBO does not pay a meaningful dividend and should not be held primarily for income.

09

Is DCBO or CRM or SAP or MSFT better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

89), 0. 8% yield, +787. 7% 10Y return). Both have compounded well over 10 years (MSFT: +787. 7%, DCBO: -58. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between DCBO and CRM and SAP and MSFT?

Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: DCBO is a small-cap high-growth stock; CRM is a mid-cap quality compounder stock; SAP is a large-cap quality compounder stock; MSFT is a mega-cap quality compounder stock. CRM, SAP, MSFT pay a dividend while DCBO does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

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Stocks Like

DCBO

Quality Business

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
Run This Screen
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CRM

Stable Dividend Mega-Cap

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Net Margin > 10%
Run This Screen
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SAP

Income & Dividend Stock

  • Sector: Technology
  • Market Cap > $100B
  • Net Margin > 11%
  • Dividend Yield > 0.6%
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MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
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Beat Both

Find stocks that outperform DCBO and CRM and SAP and MSFT on the metrics below

Revenue Growth>
%
(DCBO: 9.9% · CRM: 12.1%)
Net Margin>
%
(DCBO: 9.5% · CRM: 18.0%)
P/E Ratio<
x
(DCBO: 24.4x · CRM: 23.9x)

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