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MED vs USNA vs NUS vs WW vs SMPL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MED
Medifast, Inc.

Personal Products & Services

Consumer CyclicalNYSE • US
Market Cap$141M
5Y Perf.-87.6%
USNA
USANA Health Sciences, Inc.

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$359M
5Y Perf.-77.0%
NUS
Nu Skin Enterprises, Inc.

Household & Personal Products

Consumer DefensiveNYSE • US
Market Cap$345M
5Y Perf.-81.1%
WW
WW International, Inc.

Personal Products & Services

Consumer CyclicalNASDAQ • US
Market Cap$92M
5Y Perf.-99.6%
SMPL
The Simply Good Foods Company

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$1.24B
5Y Perf.-27.0%

MED vs USNA vs NUS vs WW vs SMPL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MED logoMED
USNA logoUSNA
NUS logoNUS
WW logoWW
SMPL logoSMPL
IndustryPersonal Products & ServicesPackaged FoodsHousehold & Personal ProductsPersonal Products & ServicesPackaged Foods
Market Cap$141M$359M$345M$92M$1.24B
Revenue (TTM)$346M$925M$1.49B$691M$1.45B
Net Income (TTM)$-20M$11M$160M$1.08B$91M
Gross Margin70.1%76.6%69.4%71.8%34.0%
Operating Margin-4.7%5.5%4.4%14.7%14.4%
Forward P/E11.2x7.0x0.1x7.5x
Total Debt$17M$14M$364M$469M$304M
Cash & Equiv.$89M$158M$239M$160M$98M

MED vs USNA vs NUS vs WW vs SMPLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MED
USNA
NUS
WW
SMPL
StockMay 20May 26Return
Medifast, Inc. (MED)10012.4-87.6%
USANA Health Scienc… (USNA)10023.0-77.0%
Nu Skin Enterprises… (NUS)10018.9-81.1%
WW International, I… (WW)1000.4-99.6%
The Simply Good Foo… (SMPL)10073.0-27.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: MED vs USNA vs NUS vs WW vs SMPL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: WW leads in 3 of 7 categories (5-stock set), making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Nu Skin Enterprises, Inc. is the stronger pick specifically for dividend income and shareholder returns and recent price momentum and sentiment. SMPL also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
MED
Medifast, Inc.
The Income Pick

MED is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 0 yrs, beta 0.94, yield 0.1%
  • Lower volatility, beta 0.94, Low D/E 8.4%, current ratio 4.69x
  • Beta 0.94, yield 0.1%, current ratio 4.69x
Best for: income & stability and sleep-well-at-night
USNA
USANA Health Sciences, Inc.
The Value Angle

Among these 5 stocks, USNA doesn't own a clear edge in any measured category.

Best for: consumer defensive exposure
NUS
Nu Skin Enterprises, Inc.
The Income Pick

NUS is the #2 pick in this set and the best alternative if dividends and momentum is your priority.

  • 3.4% yield, vs MED's 0.1%, (3 stocks pay no dividend)
  • +26.3% vs WW's -78.1%
Best for: dividends and momentum
WW
WW International, Inc.
The Value Pick

WW carries the broadest edge in this set and is the clearest fit for valuation efficiency.

  • PEG 0.00 vs SMPL's 0.31
  • Lower P/E (0.1x vs 7.5x), PEG 0.00 vs 0.31
  • 155.7% margin vs MED's -5.8%
  • 112.4% ROA vs MED's -7.7%, ROIC 7.4% vs -8.1%
Best for: valuation efficiency
SMPL
The Simply Good Foods Company
The Growth Play

SMPL ranks third and is worth considering specifically for growth exposure and long-term compounding.

  • Rev growth 9.0%, EPS growth -26.1%, 3Y rev CAGR 7.5%
  • 3.7% 10Y total return vs MED's 23.4%
  • 9.0% revenue growth vs MED's -36.0%
  • Beta 0.38 vs NUS's 1.49, lower leverage
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthSMPL logoSMPL9.0% revenue growth vs MED's -36.0%
ValueWW logoWWLower P/E (0.1x vs 7.5x), PEG 0.00 vs 0.31
Quality / MarginsWW logoWW155.7% margin vs MED's -5.8%
Stability / SafetySMPL logoSMPLBeta 0.38 vs NUS's 1.49, lower leverage
DividendsNUS logoNUS3.4% yield, vs MED's 0.1%, (3 stocks pay no dividend)
Momentum (1Y)NUS logoNUS+26.3% vs WW's -78.1%
Efficiency (ROA)WW logoWW112.4% ROA vs MED's -7.7%, ROIC 7.4% vs -8.1%

MED vs USNA vs NUS vs WW vs SMPL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MEDMedifast, Inc.
FY 2017
Optavia
85.1%$257M
Medifast Direct
10.6%$32M
Franchise Weight Control Centers
4.0%$12M
Medifast Wholesale Physicans
0.3%$931,000
USNAUSANA Health Sciences, Inc.
FY 2025
All Other
100.0%$18M
NUSNu Skin Enterprises, Inc.
FY 2025
Manufacturing Segment
91.6%$206M
Rhyz Other Segment
7.9%$18M
Nu Skin
0.5%$1M
WWWW International, Inc.
FY 2024
Subscription
98.9%$777M
Other
1.1%$9M
SMPLThe Simply Good Foods Company
FY 2025
Shipping and Handling
100.0%$103M

MED vs USNA vs NUS vs WW vs SMPL — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLUSNALAGGINGMED

Income & Cash Flow (Last 12 Months)

Evenly matched — USNA and WW each lead in 2 of 6 comparable metrics.

NUS is the larger business by revenue, generating $1.5B annually — 4.3x MED's $346M. WW is the more profitable business, keeping 155.7% of every revenue dollar as net income compared to MED's -5.8%. On growth, USNA holds the edge at +5.9% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMED logoMEDMedifast, Inc.USNA logoUSNAUSANA Health Scie…NUS logoNUSNu Skin Enterpris…WW logoWWWW International,…SMPL logoSMPLThe Simply Good F…
RevenueTrailing 12 months$346M$925M$1.5B$691M$1.4B
EBITDAEarnings before interest/tax-$5M$91M$118M$164M$231M
Net IncomeAfter-tax profit-$20M$11M$160M$1.1B$91M
Free Cash FlowCash after capex-$1M$9M$46M-$77M$174M
Gross MarginGross profit ÷ Revenue+70.1%+76.6%+69.4%+71.8%+34.0%
Operating MarginEBIT ÷ Revenue-4.7%+5.5%+4.4%+14.7%+14.4%
Net MarginNet income ÷ Revenue-5.8%+1.2%+10.8%+155.7%+6.3%
FCF MarginFCF ÷ Revenue-0.4%+0.9%+3.1%-11.2%+12.0%
Rev. Growth (YoY)Latest quarter vs prior year-34.3%+5.9%-16.9%-10.3%-0.3%
EPS Growth (YoY)Latest quarter vs prior year-171.4%-142.2%+139.7%-4.7%-31.6%
Evenly matched — USNA and WW each lead in 2 of 6 comparable metrics.

Valuation Metrics

WW leads this category, winning 3 of 7 comparable metrics.

At 0.1x trailing earnings, WW trades at a 100% valuation discount to USNA's 33.6x P/E. Adjusting for growth (PEG ratio), WW offers better value at 0.00x vs SMPL's 0.51x — a lower PEG means you pay less per unit of expected earnings growth.

MetricMED logoMEDMedifast, Inc.USNA logoUSNAUSANA Health Scie…NUS logoNUSNu Skin Enterpris…WW logoWWWW International,…SMPL logoSMPLThe Simply Good F…
Market CapShares × price$141M$359M$345M$92M$1.2B
Enterprise ValueMkt cap + debt − cash$69M$215M$471M$400M$1.4B
Trailing P/EPrice ÷ TTM EPS-7.46x33.55x2.21x0.09x12.20x
Forward P/EPrice ÷ next-FY EPS est.11.18x7.02x7.45x
PEG RatioP/E ÷ EPS growth rate0.00x0.51x
EV / EBITDAEnterprise value multiple2.37x3.29x3.51x5.97x
Price / SalesMarket cap ÷ Revenue0.37x0.39x0.23x0.13x0.86x
Price / BookPrice ÷ Book value/share0.70x0.62x0.44x0.29x0.70x
Price / FCFMarket cap ÷ FCF112.97x42.13x7.50x7.86x
WW leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

USNA leads this category, winning 6 of 9 comparable metrics.

WW delivers a 3.3% return on equity — every $100 of shareholder capital generates $3 in annual profit, vs $-10 for MED. USNA carries lower financial leverage with a 0.02x debt-to-equity ratio, signaling a more conservative balance sheet compared to WW's 1.47x. On the Piotroski fundamental quality scale (0–9), USNA scores 7/9 vs MED's 3/9, reflecting strong financial health.

MetricMED logoMEDMedifast, Inc.USNA logoUSNAUSANA Health Scie…NUS logoNUSNu Skin Enterpris…WW logoWWWW International,…SMPL logoSMPLThe Simply Good F…
ROE (TTM)Return on equity-9.7%+1.8%+20.4%+3.3%+5.2%
ROA (TTM)Return on assets-7.7%+1.5%+11.3%+112.4%+3.7%
ROICReturn on invested capital-8.1%+8.6%+7.3%+7.4%+8.1%
ROCEReturn on capital employed-6.5%+8.3%+7.9%+7.8%+9.4%
Piotroski ScoreFundamental quality 0–937665
Debt / EquityFinancial leverage0.08x0.02x0.45x1.47x0.17x
Net DebtTotal debt minus cash-$73M-$144M$126M$308M$206M
Cash & Equiv.Liquid assets$89M$158M$239M$160M$98M
Total DebtShort + long-term debt$17M$14M$364M$469M$304M
Interest CoverageEBIT ÷ Interest expense50.32x15.14x24.90x6.77x
USNA leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

SMPL leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in SMPL five years ago would be worth $3,565 today (with dividends reinvested), compared to $27 for WW. Over the past 12 months, NUS leads with a +26.3% total return vs WW's -78.1%. The 3-year compound annual growth rate (CAGR) favors SMPL at -31.5% vs WW's -77.4% — a key indicator of consistent wealth creation.

MetricMED logoMEDMedifast, Inc.USNA logoUSNAUSANA Health Scie…NUS logoNUSNu Skin Enterpris…WW logoWWWW International,…SMPL logoSMPLThe Simply Good F…
YTD ReturnYear-to-date+22.0%+0.1%-26.9%-70.8%-36.4%
1-Year ReturnPast 12 months-2.0%-31.4%+26.3%-78.1%-64.8%
3-Year ReturnCumulative with dividends-82.2%-70.7%-77.1%-98.8%-67.8%
5-Year ReturnCumulative with dividends-89.8%-80.0%-80.0%-99.7%-64.3%
10-Year ReturnCumulative with dividends+23.4%-68.7%-48.8%-99.2%+3.7%
CAGR (3Y)Annualised 3-year return-43.7%-33.6%-38.9%-77.4%-31.5%
SMPL leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MED and SMPL each lead in 1 of 2 comparable metrics.

SMPL is the less volatile stock with a 0.38 beta — it tends to amplify market swings less than NUS's 1.49 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MED currently trades 82.1% from its 52-week high vs WW's 17.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMED logoMEDMedifast, Inc.USNA logoUSNAUSANA Health Scie…NUS logoNUSNu Skin Enterpris…WW logoWWWW International,…SMPL logoSMPLThe Simply Good F…
Beta (5Y)Sensitivity to S&P 5000.94x1.34x1.49x1.00x0.38x
52-Week HighHighest price in past year$15.46$38.32$14.62$52.82$36.92
52-Week LowLowest price in past year$9.22$16.60$5.65$8.91$10.21
% of 52W HighCurrent price vs 52-week peak+82.1%+50.8%+48.0%+17.4%+33.7%
RSI (14)Momentum oscillator 0–10071.559.046.448.542.9
Avg Volume (50D)Average daily shares traded234K118K458K357K2.8M
Evenly matched — MED and SMPL each lead in 1 of 2 comparable metrics.

Analyst Outlook

NUS leads this category, winning 1 of 1 comparable metric.

Analyst consensus: MED as "Hold", USNA as "Hold", NUS as "Hold", WW as "Hold", SMPL as "Buy". Consensus price targets imply 276.2% upside for WW (target: $35) vs -5.4% for MED (target: $12). For income investors, NUS offers the higher dividend yield at 3.35% vs MED's 0.14%.

MetricMED logoMEDMedifast, Inc.USNA logoUSNAUSANA Health Scie…NUS logoNUSNu Skin Enterpris…WW logoWWWW International,…SMPL logoSMPLThe Simply Good F…
Analyst RatingConsensus buy/hold/sellHoldHoldHoldHoldBuy
Price TargetConsensus 12-month target$12.00$35.00$11.00$34.50$20.17
# AnalystsCovering analysts128112424
Dividend YieldAnnual dividend ÷ price+0.1%+3.4%
Dividend StreakConsecutive years of raises000
Dividend / ShareAnnual DPS$0.02$0.24
Buyback YieldShare repurchases ÷ mkt cap+0.3%+7.7%+5.8%0.0%+4.1%
NUS leads this category, winning 1 of 1 comparable metric.
Key Takeaway

WW leads in 1 of 6 categories (Valuation Metrics). USNA leads in 1 (Profitability & Efficiency). 2 tied.

Best OverallUSANA Health Sciences, Inc. (USNA)Leads 1 of 6 categories
Loading custom metrics...

MED vs USNA vs NUS vs WW vs SMPL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is MED or USNA or NUS or WW or SMPL a better buy right now?

For growth investors, The Simply Good Foods Company (SMPL) is the stronger pick with 9.

0% revenue growth year-over-year, versus -36. 0% for Medifast, Inc. (MED). WW International, Inc. (WW) offers the better valuation at 0. 1x trailing P/E, making it the more compelling value choice. Analysts rate The Simply Good Foods Company (SMPL) a "Buy" — based on 24 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MED or USNA or NUS or WW or SMPL?

On trailing P/E, WW International, Inc.

(WW) is the cheapest at 0. 1x versus USANA Health Sciences, Inc. at 33. 6x. On forward P/E, Nu Skin Enterprises, Inc. is actually cheaper at 7. 0x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — MED or USNA or NUS or WW or SMPL?

Over the past 5 years, The Simply Good Foods Company (SMPL) delivered a total return of -64.

3%, compared to -99. 7% for WW International, Inc. (WW). Over 10 years, the gap is even starker: MED returned +23. 4% versus WW's -99. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MED or USNA or NUS or WW or SMPL?

By beta (market sensitivity over 5 years), The Simply Good Foods Company (SMPL) is the lower-risk stock at 0.

38β versus Nu Skin Enterprises, Inc. 's 1. 49β — meaning NUS is approximately 293% more volatile than SMPL relative to the S&P 500. On balance sheet safety, USANA Health Sciences, Inc. (USNA) carries a lower debt/equity ratio of 2% versus 147% for WW International, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — MED or USNA or NUS or WW or SMPL?

By revenue growth (latest reported year), The Simply Good Foods Company (SMPL) is pulling ahead at 9.

0% versus -36. 0% for Medifast, Inc. (MED). On earnings-per-share growth, the picture is similar: WW International, Inc. grew EPS 25. 4% year-over-year, compared to -994. 7% for Medifast, Inc.. Over a 3-year CAGR, SMPL leads at 7. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MED or USNA or NUS or WW or SMPL?

WW International, Inc.

(WW) is the more profitable company, earning 148. 6% net margin versus -4. 8% for Medifast, Inc. — meaning it keeps 148. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: SMPL leads at 15. 1% versus -3. 7% for MED. At the gross margin level — before operating expenses — USNA leads at 78. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MED or USNA or NUS or WW or SMPL more undervalued right now?

On forward earnings alone, Nu Skin Enterprises, Inc.

(NUS) trades at 7. 0x forward P/E versus 11. 2x for USANA Health Sciences, Inc. — 4. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for WW: 276. 2% to $34. 50.

08

Which pays a better dividend — MED or USNA or NUS or WW or SMPL?

In this comparison, NUS (3.

4% yield), MED (0. 1% yield) pay a dividend. USNA, WW, SMPL do not pay a meaningful dividend and should not be held primarily for income.

09

Is MED or USNA or NUS or WW or SMPL better for a retirement portfolio?

For long-horizon retirement investors, The Simply Good Foods Company (SMPL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

38)). Both have compounded well over 10 years (SMPL: +3. 7%, USNA: -68. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MED and USNA and NUS and WW and SMPL?

These companies operate in different sectors (MED (Consumer Cyclical) and USNA (Consumer Defensive) and NUS (Consumer Defensive) and WW (Consumer Cyclical) and SMPL (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: MED is a small-cap quality compounder stock; USNA is a small-cap quality compounder stock; NUS is a small-cap deep-value stock; WW is a small-cap deep-value stock; SMPL is a small-cap deep-value stock. NUS pays a dividend while MED, USNA, WW, SMPL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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