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Stock Comparison

META vs MTCH vs GOOGL vs SNAP vs PINS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
META
Meta Platforms, Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$1.54T
5Y Perf.+170.8%
MTCH
Match Group, Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$8.60B
5Y Perf.-58.5%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.85T
5Y Perf.+459.0%
SNAP
Snap Inc.

Internet Content & Information

Communication ServicesNYSE • US
Market Cap$10.31B
5Y Perf.-67.8%
PINS
Pinterest, Inc.

Internet Content & Information

Communication ServicesNYSE • US
Market Cap$14.14B
5Y Perf.+4.8%

META vs MTCH vs GOOGL vs SNAP vs PINS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
META logoMETA
MTCH logoMTCH
GOOGL logoGOOGL
SNAP logoSNAP
PINS logoPINS
IndustryInternet Content & InformationInternet Content & InformationInternet Content & InformationInternet Content & InformationInternet Content & Information
Market Cap$1.54T$8.60B$4.85T$10.31B$14.14B
Revenue (TTM)$214.96B$3.52B$422.57B$6.10B$4.37B
Net Income (TTM)$70.59B$663M$160.21B$-410M$334M
Gross Margin81.9%73.8%60.4%55.8%79.9%
Operating Margin41.2%26.6%32.7%-6.8%6.3%
Forward P/E18.8x13.9x28.9x11.2x
Total Debt$83.90B$3.97B$59.29B$4.70B$262M
Cash & Equiv.$35.87B$1.03B$30.71B$1.03B$969M

META vs MTCH vs GOOGL vs SNAP vs PINSLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

META
MTCH
GOOGL
SNAP
PINS
StockMay 20May 26Return
Meta Platforms, Inc. (META)100270.8+170.8%
Match Group, Inc. (MTCH)10041.5-58.5%
Alphabet Inc. (GOOGL)100559.0+459.0%
Snap Inc. (SNAP)10032.2-67.8%
Pinterest, Inc. (PINS)100104.8+4.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: META vs MTCH vs GOOGL vs SNAP vs PINS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GOOGL leads in 3 of 7 categories (5-stock set), making it the strongest pick for profitability and margin quality and recent price momentum and sentiment. Meta Platforms, Inc. is the stronger pick specifically for growth and revenue expansion and dividend income and shareholder returns. MTCH also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
META
Meta Platforms, Inc.
The Growth Play

META is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth 22.2%, EPS growth -1.6%, 3Y rev CAGR 19.9%
  • 22.2% revenue growth vs MTCH's 0.2%
  • 0.3% yield, 2-year raise streak, vs MTCH's 1.9%, (2 stocks pay no dividend)
Best for: growth exposure
MTCH
Match Group, Inc.
The Income Pick

MTCH ranks third and is worth considering specifically for income & stability and valuation efficiency.

  • Dividend streak 1 yrs, beta 1.10, yield 1.9%
  • PEG 0.48 vs META's 1.02
  • Beta 1.10, yield 1.9%, current ratio 1.42x
  • Better valuation composite
Best for: income & stability and valuation efficiency
GOOGL
Alphabet Inc.
The Long-Run Compounder

GOOGL carries the broadest edge in this set and is the clearest fit for long-term compounding.

  • 10.0% 10Y total return vs META's 415.1%
  • 37.9% margin vs SNAP's -6.7%
  • +160.3% vs SNAP's -25.9%
  • 27.4% ROA vs SNAP's -5.4%, ROIC 25.1% vs -6.9%
Best for: long-term compounding
SNAP
Snap Inc.
The Communication Services Pick

SNAP lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: communication services exposure
PINS
Pinterest, Inc.
The Defensive Pick

PINS is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 1.18, Low D/E 5.5%, current ratio 7.64x
Best for: sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthMETA logoMETA22.2% revenue growth vs MTCH's 0.2%
ValueMTCH logoMTCHBetter valuation composite
Quality / MarginsGOOGL logoGOOGL37.9% margin vs SNAP's -6.7%
Stability / SafetyMTCH logoMTCHBeta 1.10 vs SNAP's 2.09
DividendsMETA logoMETA0.3% yield, 2-year raise streak, vs MTCH's 1.9%, (2 stocks pay no dividend)
Momentum (1Y)GOOGL logoGOOGL+160.3% vs SNAP's -25.9%
Efficiency (ROA)GOOGL logoGOOGL27.4% ROA vs SNAP's -5.4%, ROIC 25.1% vs -6.9%

META vs MTCH vs GOOGL vs SNAP vs PINS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

METAMeta Platforms, Inc.
FY 2025
Family of Apps
98.9%$198.8B
Reality Labs
1.1%$2.2B
MTCHMatch Group, Inc.
FY 2020
Service
57.8%$1.4B
Product and Service, Other
42.2%$989M
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000
SNAPSnap Inc.
FY 2025
Advertising Revenue
87.4%$5.2B
Other Revenue
12.6%$745M
PINSPinterest, Inc.

Segment breakdown not available.

META vs MTCH vs GOOGL vs SNAP vs PINS — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOOGLLAGGINGPINS

Income & Cash Flow (Last 12 Months)

META leads this category, winning 3 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 120.0x MTCH's $3.5B. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to SNAP's -6.7%. On growth, META holds the edge at +33.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMETA logoMETAMeta Platforms, I…MTCH logoMTCHMatch Group, Inc.GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.
RevenueTrailing 12 months$215.0B$3.5B$422.6B$6.1B$4.4B
EBITDAEarnings before interest/tax$109.3B$1.0B$161.3B-$291M$294M
Net IncomeAfter-tax profit$70.6B$663M$160.2B-$410M$334M
Free Cash FlowCash after capex$48.3B$1.0B$73.3B$609M$1.2B
Gross MarginGross profit ÷ Revenue+81.9%+73.8%+60.4%+55.8%+79.9%
Operating MarginEBIT ÷ Revenue+41.2%+26.6%+32.7%-6.8%+6.3%
Net MarginNet income ÷ Revenue+32.8%+18.8%+37.9%-6.7%+7.6%
FCF MarginFCF ÷ Revenue+22.4%+29.0%+17.3%+10.0%+27.6%
Rev. Growth (YoY)Latest quarter vs prior year+33.1%+3.9%+21.8%+12.1%+17.8%
EPS Growth (YoY)Latest quarter vs prior year+62.4%+45.5%+81.9%+39.2%-10.3%
META leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

MTCH leads this category, winning 3 of 7 comparable metrics.

At 15.5x trailing earnings, MTCH trades at a 58% valuation discount to GOOGL's 37.1x P/E. Adjusting for growth (PEG ratio), MTCH offers better value at 0.53x vs META's 1.41x — a lower PEG means you pay less per unit of expected earnings growth.

MetricMETA logoMETAMeta Platforms, I…MTCH logoMTCHMatch Group, Inc.GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.
Market CapShares × price$1.54T$8.6B$4.85T$10.3B$14.1B
Enterprise ValueMkt cap + debt − cash$1.59T$11.5B$4.88T$14.0B$13.4B
Trailing P/EPrice ÷ TTM EPS25.95x15.53x37.07x-22.56x34.87x
Forward P/EPrice ÷ next-FY EPS est.18.77x13.91x28.90x11.18x
PEG RatioP/E ÷ EPS growth rate1.41x0.53x1.24x
EV / EBITDAEnterprise value multiple15.63x11.80x32.44x38.93x
Price / SalesMarket cap ÷ Revenue7.69x2.47x12.03x1.74x3.35x
Price / BookPrice ÷ Book value/share7.22x11.80x4.59x3.08x
Price / FCFMarket cap ÷ FCF33.50x8.40x66.17x23.57x11.29x
MTCH leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

GOOGL leads this category, winning 5 of 9 comparable metrics.

GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $-19 for SNAP. PINS carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to SNAP's 2.06x. On the Piotroski fundamental quality scale (0–9), MTCH scores 7/9 vs SNAP's 5/9, reflecting strong financial health.

MetricMETA logoMETAMeta Platforms, I…MTCH logoMTCHMatch Group, Inc.GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.
ROE (TTM)Return on equity+33.2%+39.0%-18.9%+7.8%
ROA (TTM)Return on assets+20.8%+15.3%+27.4%-5.4%+6.3%
ROICReturn on invested capital+27.6%+23.7%+25.1%-6.9%+6.1%
ROCEReturn on capital employed+29.4%+23.7%+30.3%-8.1%+6.4%
Piotroski ScoreFundamental quality 0–957756
Debt / EquityFinancial leverage0.39x0.14x2.06x0.06x
Net DebtTotal debt minus cash$48.0B$2.9B$28.6B$3.7B-$707M
Cash & Equiv.Liquid assets$35.9B$1.0B$30.7B$1.0B$969M
Total DebtShort + long-term debt$83.9B$4.0B$59.3B$4.7B$262M
Interest CoverageEBIT ÷ Interest expense78.84x6.17x392.15x-10.26x23.20x
GOOGL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in GOOGL five years ago would be worth $35,112 today (with dividends reinvested), compared to $1,168 for SNAP. Over the past 12 months, GOOGL leads with a +160.3% total return vs SNAP's -25.9%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 55.1% vs SNAP's -10.2% — a key indicator of consistent wealth creation.

MetricMETA logoMETAMeta Platforms, I…MTCH logoMTCHMatch Group, Inc.GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.
YTD ReturnYear-to-date-6.2%+17.7%+27.2%-25.1%-19.9%
1-Year ReturnPast 12 months+2.3%+37.3%+160.3%-25.9%-23.7%
3-Year ReturnCumulative with dividends+163.3%+17.3%+273.3%-27.7%-1.5%
5-Year ReturnCumulative with dividends+100.7%-73.1%+251.1%-88.3%-63.6%
10-Year ReturnCumulative with dividends+415.1%+204.1%+1003.5%-75.1%-12.8%
CAGR (3Y)Annualised 3-year return+38.1%+5.5%+55.1%-10.2%-0.5%
GOOGL leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MTCH and GOOGL each lead in 1 of 2 comparable metrics.

MTCH is the less volatile stock with a 1.10 beta — it tends to amplify market swings less than SNAP's 2.09 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.7% from its 52-week high vs PINS's 53.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMETA logoMETAMeta Platforms, I…MTCH logoMTCHMatch Group, Inc.GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.
Beta (5Y)Sensitivity to S&P 5001.55x1.10x1.28x2.09x1.18x
52-Week HighHighest price in past year$796.25$39.20$402.00$10.41$39.93
52-Week LowLowest price in past year$520.26$26.80$152.20$3.81$13.84
% of 52W HighCurrent price vs 52-week peak+76.6%+94.3%+99.7%+58.5%+53.3%
RSI (14)Momentum oscillator 0–10044.352.683.557.562.6
Avg Volume (50D)Average daily shares traded15.7M4.5M28.0M49.1M16.2M
Evenly matched — MTCH and GOOGL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — META and MTCH and GOOGL each lead in 1 of 2 comparable metrics.

Analyst consensus: META as "Buy", MTCH as "Buy", GOOGL as "Buy", SNAP as "Hold", PINS as "Buy". Consensus price targets imply 34.8% upside for META (target: $822) vs 1.4% for GOOGL (target: $406). For income investors, MTCH offers the higher dividend yield at 1.92% vs GOOGL's 0.21%.

MetricMETA logoMETAMeta Platforms, I…MTCH logoMTCHMatch Group, Inc.GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyBuyHoldBuy
Price TargetConsensus 12-month target$821.80$41.13$406.28$7.75$25.66
# AnalystsCovering analysts6032827248
Dividend YieldAnnual dividend ÷ price+0.3%+1.9%+0.2%
Dividend StreakConsecutive years of raises212
Dividend / ShareAnnual DPS$2.07$0.71$0.82
Buyback YieldShare repurchases ÷ mkt cap+1.7%+9.2%+0.9%+26.6%+6.6%
Evenly matched — META and MTCH and GOOGL each lead in 1 of 2 comparable metrics.
Key Takeaway

GOOGL leads in 2 of 6 categories (Profitability & Efficiency, Total Returns). META leads in 1 (Income & Cash Flow). 2 tied.

Best OverallAlphabet Inc. (GOOGL)Leads 2 of 6 categories
Loading custom metrics...

META vs MTCH vs GOOGL vs SNAP vs PINS: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is META or MTCH or GOOGL or SNAP or PINS a better buy right now?

For growth investors, Meta Platforms, Inc.

(META) is the stronger pick with 22. 2% revenue growth year-over-year, versus 0. 2% for Match Group, Inc. (MTCH). Match Group, Inc. (MTCH) offers the better valuation at 15. 5x trailing P/E (13. 9x forward), making it the more compelling value choice. Analysts rate Meta Platforms, Inc. (META) a "Buy" — based on 60 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — META or MTCH or GOOGL or SNAP or PINS?

On trailing P/E, Match Group, Inc.

(MTCH) is the cheapest at 15. 5x versus Alphabet Inc. at 37. 1x. On forward P/E, Pinterest, Inc. is actually cheaper at 11. 2x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Match Group, Inc. wins at 0. 48x versus Meta Platforms, Inc. 's 1. 02x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — META or MTCH or GOOGL or SNAP or PINS?

Over the past 5 years, Alphabet Inc.

(GOOGL) delivered a total return of +251. 1%, compared to -88. 3% for Snap Inc. (SNAP). Over 10 years, the gap is even starker: GOOGL returned +1004% versus SNAP's -75. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — META or MTCH or GOOGL or SNAP or PINS?

By beta (market sensitivity over 5 years), Match Group, Inc.

(MTCH) is the lower-risk stock at 1. 10β versus Snap Inc. 's 2. 09β — meaning SNAP is approximately 91% more volatile than MTCH relative to the S&P 500. On balance sheet safety, Pinterest, Inc. (PINS) carries a lower debt/equity ratio of 6% versus 2% for Snap Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — META or MTCH or GOOGL or SNAP or PINS?

By revenue growth (latest reported year), Meta Platforms, Inc.

(META) is pulling ahead at 22. 2% versus 0. 2% for Match Group, Inc. (MTCH). On earnings-per-share growth, the picture is similar: Snap Inc. grew EPS 35. 7% year-over-year, compared to -77. 2% for Pinterest, Inc.. Over a 3-year CAGR, META leads at 19. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — META or MTCH or GOOGL or SNAP or PINS?

Alphabet Inc.

(GOOGL) is the more profitable company, earning 32. 8% net margin versus -7. 8% for Snap Inc. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: META leads at 41. 4% versus -9. 0% for SNAP. At the gross margin level — before operating expenses — META leads at 82. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is META or MTCH or GOOGL or SNAP or PINS more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Match Group, Inc. (MTCH) is the more undervalued stock at a PEG of 0. 48x versus Meta Platforms, Inc. 's 1. 02x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Pinterest, Inc. (PINS) trades at 11. 2x forward P/E versus 28. 9x for Alphabet Inc. — 17. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for META: 34. 8% to $821. 80.

08

Which pays a better dividend — META or MTCH or GOOGL or SNAP or PINS?

In this comparison, MTCH (1.

9% yield), META (0. 3% yield), GOOGL (0. 2% yield) pay a dividend. SNAP, PINS do not pay a meaningful dividend and should not be held primarily for income.

09

Is META or MTCH or GOOGL or SNAP or PINS better for a retirement portfolio?

For long-horizon retirement investors, Match Group, Inc.

(MTCH) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 10), 1. 9% yield, +204. 1% 10Y return). Snap Inc. (SNAP) carries a higher beta of 2. 09 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MTCH: +204. 1%, SNAP: -75. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between META and MTCH and GOOGL and SNAP and PINS?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: META is a mega-cap high-growth stock; MTCH is a small-cap deep-value stock; GOOGL is a mega-cap high-growth stock; SNAP is a mid-cap quality compounder stock; PINS is a mid-cap high-growth stock. MTCH pays a dividend while META, GOOGL, SNAP, PINS do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

META

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 16%
  • Net Margin > 19%
Run This Screen
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MTCH

Income & Dividend Stock

  • Sector: Communication Services
  • Market Cap > $100B
  • Net Margin > 11%
  • Dividend Yield > 0.7%
Run This Screen
Stocks Like

GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
Run This Screen
Stocks Like

SNAP

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Gross Margin > 33%
Run This Screen
Stocks Like

PINS

High-Growth Disruptor

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 5%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform META and MTCH and GOOGL and SNAP and PINS on the metrics below

Revenue Growth>
%
(META: 33.1% · MTCH: 3.9%)
Net Margin>
%
(META: 32.8% · MTCH: 18.8%)
P/E Ratio<
x
(META: 25.9x · MTCH: 15.5x)

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