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NCLH vs CCL vs RCL vs VIK vs ONEW

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
NCLH
Norwegian Cruise Line Holdings Ltd.

Travel Services

Consumer CyclicalNYSE • US
Market Cap$7.91B
5Y Perf.+3.7%
CCL
Carnival Corporation & plc

Leisure

Consumer CyclicalNYSE • US
Market Cap$33.40B
5Y Perf.+79.1%
RCL
Royal Caribbean Cruises Ltd.

Travel Services

Consumer CyclicalNYSE • US
Market Cap$75.99B
5Y Perf.+90.2%
VIK
Viking Holdings Ltd

Travel Services

Consumer CyclicalNYSE • BM
Market Cap$26.52B
5Y Perf.+167.3%
ONEW
OneWater Marine Inc.

Auto - Recreational Vehicles

Consumer CyclicalNASDAQ • US
Market Cap$198M
5Y Perf.-53.8%

NCLH vs CCL vs RCL vs VIK vs ONEW — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
NCLH logoNCLH
CCL logoCCL
RCL logoRCL
VIK logoVIK
ONEW logoONEW
IndustryTravel ServicesLeisureTravel ServicesTravel ServicesAuto - Recreational Vehicles
Market Cap$7.91B$33.40B$75.99B$26.52B$198M
Revenue (TTM)$10.03B$26.62B$18.39B$6.50B$1.88B
Net Income (TTM)$568M$2.76B$4.48B$1.15B$-110M
Gross Margin43.0%37.4%47.2%39.0%22.5%
Operating Margin15.9%16.8%27.9%23.1%3.4%
Forward P/E8.2x12.2x16.4x25.2x20.8x
Total Debt$14.61B$27.99B$22.64B$5.74B$964M
Cash & Equiv.$210M$1.93B$825M$3.80B$52M

NCLH vs CCL vs RCL vs VIK vs ONEWLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

NCLH
CCL
RCL
VIK
ONEW
StockMay 24May 26Return
Norwegian Cruise Li… (NCLH)100103.7+3.7%
Carnival Corporatio… (CCL)100179.1+79.1%
Royal Caribbean Cru… (RCL)100190.2+90.2%
Viking Holdings Ltd (VIK)100267.3+167.3%
OneWater Marine Inc. (ONEW)10046.2-53.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: NCLH vs CCL vs RCL vs VIK vs ONEW

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: RCL leads in 4 of 7 categories (5-stock set), making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. Viking Holdings Ltd is the stronger pick specifically for growth and revenue expansion and recent price momentum and sentiment. NCLH also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
NCLH
Norwegian Cruise Line Holdings Ltd.
The Value Play

NCLH ranks third and is worth considering specifically for value.

  • Lower P/E (8.2x vs 25.2x)
Best for: value
CCL
Carnival Corporation & plc
The Value Angle

CCL lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer cyclical exposure
RCL
Royal Caribbean Cruises Ltd.
The Income Pick

RCL carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 1 yrs, beta 1.69, yield 0.3%
  • 291.7% 10Y total return vs VIK's 221.7%
  • Lower volatility, beta 1.69, current ratio 0.18x
  • Beta 1.69, yield 0.3%, current ratio 0.18x
Best for: income & stability and long-term compounding
VIK
Viking Holdings Ltd
The Growth Play

VIK is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth 21.9%, EPS growth 7.6%, 3Y rev CAGR 27.0%
  • 21.9% revenue growth vs NCLH's 3.7%
  • +95.1% vs ONEW's -1.3%
Best for: growth exposure
ONEW
OneWater Marine Inc.
The Consumer Cyclical Pick

Among these 5 stocks, ONEW doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
See the full category breakdown
CategoryWinnerWhy
GrowthVIK logoVIK21.9% revenue growth vs NCLH's 3.7%
ValueNCLH logoNCLHLower P/E (8.2x vs 25.2x)
Quality / MarginsRCL logoRCL24.4% margin vs ONEW's -5.9%
Stability / SafetyRCL logoRCLBeta 1.69 vs CCL's 2.27, lower leverage
DividendsRCL logoRCL0.3% yield, 1-year raise streak, vs ONEW's 0.1%, (3 stocks pay no dividend)
Momentum (1Y)VIK logoVIK+95.1% vs ONEW's -1.3%
Efficiency (ROA)RCL logoRCL11.1% ROA vs ONEW's -7.3%, ROIC 12.2% vs 3.6%

NCLH vs CCL vs RCL vs VIK vs ONEW — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

NCLHNorwegian Cruise Line Holdings Ltd.
FY 2025
Passenger ticket
68.0%$6.7B
Onboard and other
32.0%$3.1B
CCLCarnival Corporation & plc
FY 2025
Tour And Other
65.4%$17.4B
Cruise
34.6%$9.2B
RCLRoyal Caribbean Cruises Ltd.
FY 2025
Cruise Itinerary
95.2%$17.1B
Other Products And Services
4.8%$864M
VIKViking Holdings Ltd
FY 2025
Onboard and Other
100.0%$450M
ONEWOneWater Marine Inc.
FY 2025
New Sales
61.9%$1.2B
Pre-Owned
19.4%$364M
Service, Parts & Other
15.8%$295M
Finance And Insurance Income
2.9%$55M

NCLH vs CCL vs RCL vs VIK vs ONEW — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLRCLLAGGINGCCL

Income & Cash Flow (Last 12 Months)

RCL leads this category, winning 3 of 6 comparable metrics.

CCL is the larger business by revenue, generating $26.6B annually — 14.2x ONEW's $1.9B. RCL is the more profitable business, keeping 24.4% of every revenue dollar as net income compared to ONEW's -5.9%. On growth, VIK holds the edge at +27.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricNCLH logoNCLHNorwegian Cruise …CCL logoCCLCarnival Corporat…RCL logoRCLRoyal Caribbean C…VIK logoVIKViking Holdings L…ONEW logoONEWOneWater Marine I…
RevenueTrailing 12 months$10.0B$26.6B$18.4B$6.5B$1.9B
EBITDAEarnings before interest/tax$2.6B$7.3B$6.8B$1.8B$87M
Net IncomeAfter-tax profit$568M$2.8B$4.5B$1.1B-$110M
Free Cash FlowCash after capex-$949M$2.6B$1.4B$1.5B$41M
Gross MarginGross profit ÷ Revenue+43.0%+37.4%+47.2%+39.0%+22.5%
Operating MarginEBIT ÷ Revenue+15.9%+16.8%+27.9%+23.1%+3.4%
Net MarginNet income ÷ Revenue+5.7%+10.4%+24.4%+17.7%-5.9%
FCF MarginFCF ÷ Revenue-9.5%+9.8%+7.5%+23.5%+2.2%
Rev. Growth (YoY)Latest quarter vs prior year+9.6%+6.6%+11.3%+27.8%+1.3%
EPS Growth (YoY)Latest quarter vs prior year+3.5%+82.4%+28.9%+179.2%+42.0%
RCL leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

ONEW leads this category, winning 4 of 6 comparable metrics.

At 13.4x trailing earnings, CCL trades at a 59% valuation discount to VIK's 32.7x P/E. On an enterprise value basis, NCLH's 8.1x EV/EBITDA is more attractive than VIK's 15.9x.

MetricNCLH logoNCLHNorwegian Cruise …CCL logoCCLCarnival Corporat…RCL logoRCLRoyal Caribbean C…VIK logoVIKViking Holdings L…ONEW logoONEWOneWater Marine I…
Market CapShares × price$7.9B$33.4B$76.0B$26.5B$198M
Enterprise ValueMkt cap + debt − cash$22.3B$59.5B$97.8B$28.5B$1.1B
Trailing P/EPrice ÷ TTM EPS19.13x13.37x17.99x32.67x-1.65x
Forward P/EPrice ÷ next-FY EPS est.8.20x12.24x16.43x25.24x20.77x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple8.14x8.18x14.99x15.93x13.26x
Price / SalesMarket cap ÷ Revenue0.80x1.25x4.24x4.08x0.11x
Price / BookPrice ÷ Book value/share3.58x3.08x7.48x33.43x0.66x
Price / FCFMarket cap ÷ FCF12.81x61.48x20.35x2.51x
ONEW leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

VIK leads this category, winning 4 of 9 comparable metrics.

VIK delivers a 2.4% return on equity — every $100 of shareholder capital generates $2 in annual profit, vs $-33 for ONEW. RCL carries lower financial leverage with a 2.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to NCLH's 6.61x. On the Piotroski fundamental quality scale (0–9), VIK scores 8/9 vs ONEW's 3/9, reflecting strong financial health.

MetricNCLH logoNCLHNorwegian Cruise …CCL logoCCLCarnival Corporat…RCL logoRCLRoyal Caribbean C…VIK logoVIKViking Holdings L…ONEW logoONEWOneWater Marine I…
ROE (TTM)Return on equity+27.0%+22.5%+44.9%+2.4%-33.0%
ROA (TTM)Return on assets+2.5%+5.3%+11.1%+10.1%-7.3%
ROICReturn on invested capital+7.5%+8.9%+12.2%+37.1%+3.6%
ROCEReturn on capital employed+10.2%+11.8%+17.3%+26.3%+7.1%
Piotroski ScoreFundamental quality 0–967783
Debt / EquityFinancial leverage6.61x2.28x2.21x5.12x3.38x
Net DebtTotal debt minus cash$14.4B$26.1B$21.8B$1.9B$912M
Cash & Equiv.Liquid assets$210M$1.9B$825M$3.8B$52M
Total DebtShort + long-term debt$14.6B$28.0B$22.6B$5.7B$964M
Interest CoverageEBIT ÷ Interest expense1.60x3.09x5.36x4.14x-1.63x
VIK leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

RCL leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in RCL five years ago would be worth $34,029 today (with dividends reinvested), compared to $2,568 for ONEW. Over the past 12 months, VIK leads with a +95.1% total return vs ONEW's -1.3%. The 3-year compound annual growth rate (CAGR) favors RCL at 54.1% vs ONEW's -24.7% — a key indicator of consistent wealth creation.

MetricNCLH logoNCLHNorwegian Cruise …CCL logoCCLCarnival Corporat…RCL logoRCLRoyal Caribbean C…VIK logoVIKViking Holdings L…ONEW logoONEWOneWater Marine I…
YTD ReturnYear-to-date-24.4%-12.2%-0.3%+16.2%+10.9%
1-Year ReturnPast 12 months-0.5%+37.9%+25.1%+95.1%-1.3%
3-Year ReturnCumulative with dividends+20.8%+156.0%+266.1%+221.7%-57.3%
5-Year ReturnCumulative with dividends-39.5%+1.5%+240.3%+221.7%-74.3%
10-Year ReturnCumulative with dividends-65.0%-31.1%+291.7%+221.7%-9.2%
CAGR (3Y)Annualised 3-year return+6.5%+36.8%+54.1%+47.6%-24.7%
RCL leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — RCL and VIK each lead in 1 of 2 comparable metrics.

RCL is the less volatile stock with a 1.69 beta — it tends to amplify market swings less than CCL's 2.27 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. VIK currently trades 96.5% from its 52-week high vs NCLH's 63.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricNCLH logoNCLHNorwegian Cruise …CCL logoCCLCarnival Corporat…RCL logoRCLRoyal Caribbean C…VIK logoVIKViking Holdings L…ONEW logoONEWOneWater Marine I…
Beta (5Y)Sensitivity to S&P 5002.26x2.27x1.69x1.85x1.98x
52-Week HighHighest price in past year$27.18$34.03$366.50$87.00$17.92
52-Week LowLowest price in past year$16.87$19.44$225.95$42.20$8.12
% of 52W HighCurrent price vs 52-week peak+63.4%+79.4%+76.6%+96.5%+66.6%
RSI (14)Momentum oscillator 0–10042.553.458.362.059.6
Avg Volume (50D)Average daily shares traded21.8M27.1M2.6M2.8M147K
Evenly matched — RCL and VIK each lead in 1 of 2 comparable metrics.

Analyst Outlook

RCL leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: NCLH as "Buy", CCL as "Buy", RCL as "Buy", VIK as "Buy", ONEW as "Buy". Consensus price targets imply 40.4% upside for NCLH (target: $24) vs -7.6% for VIK (target: $78). For income investors, RCL offers the higher dividend yield at 0.34% vs ONEW's 0.15%.

MetricNCLH logoNCLHNorwegian Cruise …CCL logoCCLCarnival Corporat…RCL logoRCLRoyal Caribbean C…VIK logoVIKViking Holdings L…ONEW logoONEWOneWater Marine I…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuyBuy
Price TargetConsensus 12-month target$24.18$36.17$353.67$77.60$14.00
# AnalystsCovering analysts374751139
Dividend YieldAnnual dividend ÷ price+0.3%+0.1%
Dividend StreakConsecutive years of raises0100
Dividend / ShareAnnual DPS$0.97$0.02
Buyback YieldShare repurchases ÷ mkt cap+0.3%0.0%+1.5%0.0%0.0%
RCL leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

RCL leads in 3 of 6 categories (Income & Cash Flow, Total Returns). ONEW leads in 1 (Valuation Metrics). 1 tied.

Best OverallRoyal Caribbean Cruises Ltd. (RCL)Leads 3 of 6 categories
Loading custom metrics...

NCLH vs CCL vs RCL vs VIK vs ONEW: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is NCLH or CCL or RCL or VIK or ONEW a better buy right now?

For growth investors, Viking Holdings Ltd (VIK) is the stronger pick with 21.

9% revenue growth year-over-year, versus 3. 7% for Norwegian Cruise Line Holdings Ltd. (NCLH). Carnival Corporation & plc (CCL) offers the better valuation at 13. 4x trailing P/E (12. 2x forward), making it the more compelling value choice. Analysts rate Norwegian Cruise Line Holdings Ltd. (NCLH) a "Buy" — based on 37 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — NCLH or CCL or RCL or VIK or ONEW?

On trailing P/E, Carnival Corporation & plc (CCL) is the cheapest at 13.

4x versus Viking Holdings Ltd at 32. 7x. On forward P/E, Norwegian Cruise Line Holdings Ltd. is actually cheaper at 8. 2x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — NCLH or CCL or RCL or VIK or ONEW?

Over the past 5 years, Royal Caribbean Cruises Ltd.

(RCL) delivered a total return of +240. 3%, compared to -74. 3% for OneWater Marine Inc. (ONEW). Over 10 years, the gap is even starker: RCL returned +291. 7% versus NCLH's -65. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — NCLH or CCL or RCL or VIK or ONEW?

By beta (market sensitivity over 5 years), Royal Caribbean Cruises Ltd.

(RCL) is the lower-risk stock at 1. 69β versus Carnival Corporation & plc's 2. 27β — meaning CCL is approximately 34% more volatile than RCL relative to the S&P 500. On balance sheet safety, Royal Caribbean Cruises Ltd. (RCL) carries a lower debt/equity ratio of 2% versus 7% for Norwegian Cruise Line Holdings Ltd. — giving it more financial flexibility in a downturn.

05

Which is growing faster — NCLH or CCL or RCL or VIK or ONEW?

By revenue growth (latest reported year), Viking Holdings Ltd (VIK) is pulling ahead at 21.

9% versus 3. 7% for Norwegian Cruise Line Holdings Ltd. (NCLH). On earnings-per-share growth, the picture is similar: Viking Holdings Ltd grew EPS 756. 7% year-over-year, compared to -1751. 3% for OneWater Marine Inc.. Over a 3-year CAGR, CCL leads at 29. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — NCLH or CCL or RCL or VIK or ONEW?

Royal Caribbean Cruises Ltd.

(RCL) is the more profitable company, earning 23. 8% net margin versus -6. 1% for OneWater Marine Inc. — meaning it keeps 23. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: RCL leads at 27. 4% versus 3. 3% for ONEW. At the gross margin level — before operating expenses — RCL leads at 46. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is NCLH or CCL or RCL or VIK or ONEW more undervalued right now?

On forward earnings alone, Norwegian Cruise Line Holdings Ltd.

(NCLH) trades at 8. 2x forward P/E versus 25. 2x for Viking Holdings Ltd — 17. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for NCLH: 40. 4% to $24. 18.

08

Which pays a better dividend — NCLH or CCL or RCL or VIK or ONEW?

In this comparison, RCL (0.

3% yield), ONEW (0. 1% yield) pay a dividend. NCLH, CCL, VIK do not pay a meaningful dividend and should not be held primarily for income.

09

Is NCLH or CCL or RCL or VIK or ONEW better for a retirement portfolio?

For long-horizon retirement investors, Royal Caribbean Cruises Ltd.

(RCL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (+291. 7% 10Y return). Norwegian Cruise Line Holdings Ltd. (NCLH) carries a higher beta of 2. 26 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (RCL: +291. 7%, NCLH: -65. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between NCLH and CCL and RCL and VIK and ONEW?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: NCLH is a small-cap quality compounder stock; CCL is a mid-cap deep-value stock; RCL is a mid-cap deep-value stock; VIK is a mid-cap high-growth stock; ONEW is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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NCLH

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CCL

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High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 13%
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ONEW

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  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 13%
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Beat Both

Find stocks that outperform NCLH and CCL and RCL and VIK and ONEW on the metrics below

Revenue Growth>
%
(NCLH: 9.6% · CCL: 6.6%)
Net Margin>
%
(NCLH: 5.7% · CCL: 10.4%)
P/E Ratio<
x
(NCLH: 19.1x · CCL: 13.4x)

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