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SDM vs GOOGL vs MSFT vs AMZN vs CRM
Revenue, margins, valuation, and 5-year total return — side by side.
Internet Content & Information
Software - Infrastructure
Specialty Retail
Software - Application
SDM vs GOOGL vs MSFT vs AMZN vs CRM — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Advertising Agencies | Internet Content & Information | Software - Infrastructure | Specialty Retail | Software - Application |
| Market Cap | $49M | $4.81T | $3.13T | $2.92T | $179.19B |
| Revenue (TTM) | $22M | $422.57B | $318.27B | $742.78B | $41.52B |
| Net Income (TTM) | $2M | $160.21B | $125.22B | $90.80B | $7.46B |
| Gross Margin | 13.9% | 60.4% | 68.3% | 50.6% | 77.7% |
| Operating Margin | 9.6% | 32.7% | 46.8% | 11.5% | 21.5% |
| Forward P/E | 28.9x | 29.6x | 25.3x | 34.8x | 15.8x |
| Total Debt | $303K | $59.29B | $112.18B | $152.99B | $6.74B |
| Cash & Equiv. | $58K | $30.71B | $30.24B | $86.81B | $7.33B |
SDM vs GOOGL vs MSFT vs AMZN vs CRM — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 25 | Apr 26 | Return |
|---|---|---|---|
| Smart Digital Group… (SDM) | 100 | 27.2 | -72.8% |
| Alphabet Inc. (GOOGL) | 100 | 181.5 | +81.5% |
| Microsoft Corporati… (MSFT) | 100 | 85.3 | -14.7% |
| Amazon.com, Inc. (AMZN) | 100 | 102.4 | +2.4% |
| Salesforce, Inc. (CRM) | 100 | 73.4 | -26.6% |
Price return only. Dividends and distributions are not included.
Quick Verdict: SDM vs GOOGL vs MSFT vs AMZN vs CRM
Each card shows where this stock fits in a portfolio — not just who wins on paper.
SDM is the clearest fit if your priority is growth.
- 121.8% revenue growth vs CRM's 9.6%
GOOGL has the current edge in this matchup, primarily because of its strength in growth exposure and long-term compounding.
- Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
- 10.0% 10Y total return vs MSFT's 7.9%
- PEG 0.99 vs MSFT's 1.35
- +163.5% vs SDM's -67.8%
MSFT is the #2 pick in this set and the best alternative if quality and dividends is your priority.
- 39.3% margin vs SDM's 7.9%
- 0.8% yield, 19-year raise streak, vs CRM's 0.9%, (2 stocks pay no dividend)
Among these 5 stocks, AMZN doesn't own a clear edge in any measured category.
CRM ranks third and is worth considering specifically for income & stability and sleep-well-at-night.
- Dividend streak 2 yrs, beta 0.82, yield 0.9%
- Lower volatility, beta 0.82, Low D/E 11.4%, current ratio 0.76x
- Beta 0.82, yield 0.9%, current ratio 0.76x
- Lower P/E (15.8x vs 34.8x)
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 121.8% revenue growth vs CRM's 9.6% | |
| Value | Lower P/E (15.8x vs 34.8x) | |
| Quality / Margins | 39.3% margin vs SDM's 7.9% | |
| Stability / Safety | Beta 0.82 vs AMZN's 1.51, lower leverage | |
| Dividends | 0.8% yield, 19-year raise streak, vs CRM's 0.9%, (2 stocks pay no dividend) | |
| Momentum (1Y) | +163.5% vs SDM's -67.8% | |
| Efficiency (ROA) | 27.4% ROA vs CRM's 6.6%, ROIC 25.1% vs 10.9% |
SDM vs GOOGL vs MSFT vs AMZN vs CRM — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
SDM vs GOOGL vs MSFT vs AMZN vs CRM — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
CRM leads in 1 of 6 categories
SDM leads 1 • GOOGL leads 1 • MSFT leads 0 • AMZN leads 0 • 3 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
Evenly matched — GOOGL and MSFT and CRM each lead in 2 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
AMZN is the larger business by revenue, generating $742.8B annually — 34517.1x SDM's $22M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to SDM's 7.9%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $22M | $422.6B | $318.3B | $742.8B | $41.5B |
| EBITDAEarnings before interest/tax | — | $161.3B | $192.6B | $155.9B | $11.4B |
| Net IncomeAfter-tax profit | — | $160.2B | $125.2B | $90.8B | $7.5B |
| Free Cash FlowCash after capex | — | $73.3B | $72.9B | -$2.5B | $14.4B |
| Gross MarginGross profit ÷ Revenue | +13.9% | +60.4% | +68.3% | +50.6% | +77.7% |
| Operating MarginEBIT ÷ Revenue | +9.6% | +32.7% | +46.8% | +11.5% | +21.5% |
| Net MarginNet income ÷ Revenue | +7.9% | +37.9% | +39.3% | +12.2% | +18.0% |
| FCF MarginFCF ÷ Revenue | -3.2% | +17.3% | +22.9% | -0.3% | +34.7% |
| Rev. Growth (YoY)Latest quarter vs prior year | — | +21.8% | +18.3% | +16.6% | +12.1% |
| EPS Growth (YoY)Latest quarter vs prior year | — | +81.9% | +23.4% | +74.8% | +18.3% |
Valuation Metrics
CRM leads this category, winning 4 of 7 comparable metrics.
Valuation Metrics
At 23.9x trailing earnings, CRM trades at a 37% valuation discount to AMZN's 37.8x P/E. Adjusting for growth (PEG ratio), GOOGL offers better value at 1.23x vs CRM's 1.95x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $49M | $4.81T | $3.13T | $2.92T | $179.2B |
| Enterprise ValueMkt cap + debt − cash | $50M | $4.84T | $3.21T | $2.98T | $178.6B |
| Trailing P/EPrice ÷ TTM EPS | 28.91x | 36.82x | 30.86x | 37.82x | 23.88x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 29.61x | 25.34x | 34.77x | 15.82x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.23x | 1.64x | 1.35x | 1.95x |
| EV / EBITDAEnterprise value multiple | 22.65x | 32.22x | 19.72x | 20.47x | 20.03x |
| Price / SalesMarket cap ÷ Revenue | 2.30x | 11.95x | 11.10x | 4.07x | 4.32x |
| Price / BookPrice ÷ Book value/share | 7.69x | 11.72x | 9.15x | 7.14x | 3.01x |
| Price / FCFMarket cap ÷ FCF | — | 65.72x | 43.66x | 378.98x | 12.44x |
Profitability & Efficiency
SDM leads this category, winning 4 of 9 comparable metrics.
Profitability & Efficiency
GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $13 for CRM. SDM carries lower financial leverage with a 0.05x debt-to-equity ratio, signaling a more conservative balance sheet compared to AMZN's 0.37x. On the Piotroski fundamental quality scale (0–9), CRM scores 8/9 vs SDM's 5/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | +30.9% | +39.0% | +33.1% | +23.3% | +12.6% |
| ROA (TTM)Return on assets | +14.0% | +27.4% | +19.2% | +11.5% | +6.6% |
| ROICReturn on invested capital | +27.0% | +25.1% | +24.9% | +14.7% | +10.9% |
| ROCEReturn on capital employed | +36.0% | +30.3% | +29.7% | +15.3% | +11.9% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 7 | 6 | 6 | 8 |
| Debt / EquityFinancial leverage | 0.05x | 0.14x | 0.33x | 0.37x | 0.11x |
| Net DebtTotal debt minus cash | $245,158 | $28.6B | $81.9B | $66.2B | -$590M |
| Cash & Equiv.Liquid assets | $57,817 | $30.7B | $30.2B | $86.8B | $7.3B |
| Total DebtShort + long-term debt | $302,975 | $59.3B | $112.2B | $153.0B | $6.7B |
| Interest CoverageEBIT ÷ Interest expense | 120.96x | 392.15x | 55.65x | 39.96x | 44.14x |
Total Returns (Dividends Reinvested)
GOOGL leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GOOGL five years ago would be worth $33,982 today (with dividends reinvested), compared to $3,028 for SDM. Over the past 12 months, GOOGL leads with a +163.5% total return vs SDM's -67.8%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs SDM's -32.9% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | 0.0% | +26.4% | -10.8% | +19.7% | -26.4% |
| 1-Year ReturnPast 12 months | -67.8% | +163.5% | -2.1% | +43.7% | -32.4% |
| 3-Year ReturnCumulative with dividends | -69.7% | +270.8% | +39.5% | +156.2% | -4.0% |
| 5-Year ReturnCumulative with dividends | -69.7% | +239.8% | +72.5% | +64.8% | -12.3% |
| 10-Year ReturnCumulative with dividends | -69.7% | +996.1% | +787.7% | +697.8% | +154.6% |
| CAGR (3Y)Annualised 3-year return | -32.9% | +54.8% | +11.7% | +36.8% | -1.4% |
Risk & Volatility
Evenly matched — SDM and GOOGL each lead in 1 of 2 comparable metrics.
Risk & Volatility
SDM is the less volatile stock with a -0.40 beta — it tends to amplify market swings less than AMZN's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs SDM's 6.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | -0.40x | 1.26x | 0.89x | 1.51x | 0.82x |
| 52-Week HighHighest price in past year | $29.40 | $400.10 | $555.45 | $278.56 | $296.05 |
| 52-Week LowLowest price in past year | $1.50 | $147.84 | $356.28 | $185.01 | $163.52 |
| % of 52W HighCurrent price vs 52-week peak | +6.3% | +99.5% | +75.8% | +97.3% | +62.9% |
| RSI (14)Momentum oscillator 0–100 | 28.7 | 83.4 | 54.0 | 81.1 | 48.3 |
| Avg Volume (50D)Average daily shares traded | 17.2M | 28.3M | 32.5M | 45.5M | 12.4M |
Analyst Outlook
Evenly matched — MSFT and CRM each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: GOOGL as "Buy", MSFT as "Buy", AMZN as "Buy", CRM as "Buy". Consensus price targets imply 54.1% upside for CRM (target: $287) vs 2.1% for GOOGL (target: $406). For income investors, CRM offers the higher dividend yield at 0.89% vs GOOGL's 0.21%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | — | $406.28 | $551.75 | $306.77 | $287.00 |
| # AnalystsCovering analysts | — | 82 | 81 | 94 | 97 |
| Dividend YieldAnnual dividend ÷ price | — | +0.2% | +0.8% | — | +0.9% |
| Dividend StreakConsecutive years of raises | — | 2 | 19 | — | 2 |
| Dividend / ShareAnnual DPS | — | $0.82 | $3.23 | — | $1.66 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +0.9% | +0.6% | 0.0% | +7.0% |
CRM leads in 1 of 6 categories (Valuation Metrics). SDM leads in 1 (Profitability & Efficiency). 3 tied.
SDM vs GOOGL vs MSFT vs AMZN vs CRM: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is SDM or GOOGL or MSFT or AMZN or CRM a better buy right now?
For growth investors, Smart Digital Group Limited Ordinary Shares (SDM) is the stronger pick with 121.
8% revenue growth year-over-year, versus 9. 6% for Salesforce, Inc. (CRM). Salesforce, Inc. (CRM) offers the better valuation at 23. 9x trailing P/E (15. 8x forward), making it the more compelling value choice. Analysts rate Alphabet Inc. (GOOGL) a "Buy" — based on 82 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — SDM or GOOGL or MSFT or AMZN or CRM?
On trailing P/E, Salesforce, Inc.
(CRM) is the cheapest at 23. 9x versus Amazon. com, Inc. at 37. 8x. On forward P/E, Salesforce, Inc. is actually cheaper at 15. 8x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 0. 99x versus Microsoft Corporation's 1. 35x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — SDM or GOOGL or MSFT or AMZN or CRM?
Over the past 5 years, Alphabet Inc.
(GOOGL) delivered a total return of +239. 8%, compared to -69. 7% for Smart Digital Group Limited Ordinary Shares (SDM). Over 10 years, the gap is even starker: GOOGL returned +996. 1% versus SDM's -69. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — SDM or GOOGL or MSFT or AMZN or CRM?
By beta (market sensitivity over 5 years), Smart Digital Group Limited Ordinary Shares (SDM) is the lower-risk stock at -0.
40β versus Amazon. com, Inc. 's 1. 51β — meaning AMZN is approximately -476% more volatile than SDM relative to the S&P 500. On balance sheet safety, Smart Digital Group Limited Ordinary Shares (SDM) carries a lower debt/equity ratio of 5% versus 37% for Amazon. com, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — SDM or GOOGL or MSFT or AMZN or CRM?
By revenue growth (latest reported year), Smart Digital Group Limited Ordinary Shares (SDM) is pulling ahead at 121.
8% versus 9. 6% for Salesforce, Inc. (CRM). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to -14. 9% for Smart Digital Group Limited Ordinary Shares. Over a 3-year CAGR, GOOGL leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — SDM or GOOGL or MSFT or AMZN or CRM?
Microsoft Corporation (MSFT) is the more profitable company, earning 36.
1% net margin versus 7. 9% for Smart Digital Group Limited Ordinary Shares — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 9. 6% for SDM. At the gross margin level — before operating expenses — CRM leads at 77. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is SDM or GOOGL or MSFT or AMZN or CRM more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Alphabet Inc. (GOOGL) is the more undervalued stock at a PEG of 0. 99x versus Microsoft Corporation's 1. 35x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Salesforce, Inc. (CRM) trades at 15. 8x forward P/E versus 34. 8x for Amazon. com, Inc. — 19. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CRM: 54. 1% to $287. 00.
08Which pays a better dividend — SDM or GOOGL or MSFT or AMZN or CRM?
In this comparison, CRM (0.
9% yield), MSFT (0. 8% yield), GOOGL (0. 2% yield) pay a dividend. SDM, AMZN do not pay a meaningful dividend and should not be held primarily for income.
09Is SDM or GOOGL or MSFT or AMZN or CRM better for a retirement portfolio?
For long-horizon retirement investors, Smart Digital Group Limited Ordinary Shares (SDM) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.
40)). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (SDM: -69. 7%, AMZN: +697. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between SDM and GOOGL and MSFT and AMZN and CRM?
These companies operate in different sectors (SDM (Communication Services) and GOOGL (Communication Services) and MSFT (Technology) and AMZN (Consumer Cyclical) and CRM (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: SDM is a small-cap high-growth stock; GOOGL is a mega-cap high-growth stock; MSFT is a mega-cap quality compounder stock; AMZN is a mega-cap quality compounder stock; CRM is a mid-cap quality compounder stock. MSFT, CRM pay a dividend while SDM, GOOGL, AMZN do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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