Apple Inc. (AAPL) Price Target Analysis
Wall Street analyst price targets, ratings consensus & upside potential · Updated May 1, 2026
Current Price
$287.46
Price Target
$317.11
Target Range
$253.00 — $350.00
Analyst Rating
Buy
Forward P/E33.8x
Trailing P/E38.5x
Forward PEG1.89
Implied Growth+2.5%
Median Target$325.00
Analyst Spread30.6%
Price Forecast (1 Year)
Last 12 months price action with 12-month analyst target path
Bear Case
$253
-12.0%
Consensus
$317
+10.3%
Bull Case
$350
+21.8%
Valuation Model TargetsConfidence: 72/100
Bear$230
Base$367
Bull$425
AAPL Price Target Analysis
Updated May 6, 2026As of May 6, 2026, Apple Inc. (AAPL) has a Wall Street consensus price target of $317.11, based on estimates from 110 covering analysts. With the stock currently trading at $287.46, this represents a potential upside of +10.3%. The company has a market capitalization of $4.22T.
Analyst price targets range from a low of $253.00 to a high of $350.00, representing a 31% spread in expectations. The median target of $325.00 aligns closely with the consensus average.
The current analyst consensus rating is Buy, with 70 analysts rating the stock as a Buy or Strong Buy,33 rating it Hold, and 7 rating it Sell or Strong Sell. The positive sentiment balance indicates moderate optimism about the stock prospects.
From a valuation perspective, AAPL trades at a trailing P/E of 38.5x and forward P/E of 33.8x. The forward PEG ratio of 1.89 indicates reasonable valuation for growth. Analysts expect EPS to grow +2.5% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $367.34, with bear and bull scenarios of $229.67 and $425.27 respectively. Model confidence stands at 72/100, indicating high predictability in the company's fundamentals.
Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Technology stocks.
Analyst Sentiment Comparison
Industry Peer AnalysisAvg Peer Upside+17.1%
Avg Forward P/E20.0x
Peers with Coverage10 / 10
| Company | Market Cap | Price | Target | Upside | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 MSFTMicrosoft Corporation | $3.1T | $413.87 | $551.75 | +33.3% | Buy | 24.9x | 81 |
 GOOGLAlphabet Inc. | $4.8T | $397.82 | $406.28 | +2.1% | Buy | 29.6x | 82 |
 AMZNAmazon.com, Inc. | $3.0T | $274.95 | $306.77 | +11.6% | Buy | 35.3x | 94 |
 METAMeta Platforms, Inc. | $1.6T | $612.88 | $821.80 | +34.1% | Buy | 20.2x | 60 |
 SONYSony Group Corporation | $123.6B | $20.73 | $30.00 | +44.7% | Buy | 0.1x | 16 |
 HPQHP Inc. | $19.6B | $21.41 | $19.80 | -7.5% | Hold | 7.5x | 52 |
 DELLDell Technologies Inc. | $79.7B | $238.72 | $168.50 | -29.4% | Buy | 23.9x | 43 |
 SPOTSpotify Technology S.A. | $87.5B | $425.25 | $630.64 | +48.3% | Buy | 32.8x | 52 |
 NFLXNetflix, Inc. | $374.0B | $88.27 | $116.29 | +31.7% | Buy | 24.8x | 99 |
 TSMTaiwan Semiconductor Manufacturing Company Limited | $2.2T | $419.50 | $427.50 | +1.9% | Buy | 0.8x | 25 |
Upside Potential Comparison
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Start ComparisonAAPL — Frequently Asked Questions
Quick answers to the most common questions about buying AAPL stock.
What is the AAPL stock price target for 2026?
Apple Inc. (AAPL) has a consensus 12-month price target of $317.11, implying 10.3% upside from $287.463. The 110 analysts covering AAPL see moderate appreciation potential.
Is AAPL a buy, sell, or hold?
AAPL has a consensus rating of "Buy" based on 110 Wall Street analysts. The rating breakdown is predominantly bullish, with 70 Buy/Strong Buy ratings. The consensus 12-month price target of $317.11 implies 10.3% upside from current levels.
Is AAPL stock overvalued or undervalued?
AAPL trades at a forward P/E of 33.7842x, representing a moderate valuation. With analysts targeting $317.11 (10.3% implied move), the stock appears reasonably valued with upside.
How high can AAPL stock go?
The most bullish Wall Street analyst has a price target of $350 for AAPL, while the most conservative target is $253. The consensus of $317.11 represents the median expectation. Our quantitative valuation model projects a bull case target of $425 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
How many analysts cover AAPL stock?
AAPL is heavily covered by Wall Street, with 110 analysts providing price targets and ratings. Of these, 1 have Strong Buy ratings, 69 have Buy ratings, 33 recommend Hold, and 7 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
What is the AAPL stock forecast?
The 12-month AAPL stock forecast based on 110 Wall Street analysts shows a consensus price target of $317.11, with estimates ranging from $253 (bear case) to $350 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $367, with bear/bull scenarios of $230/$425.
What is AAPL's fair value based on fundamentals?
Our quantitative valuation model calculates AAPL's fair value at $367 (base case), with a bear case of $230 and bull case of $425. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 72/100.
What is AAPL's forward P/E ratio?
AAPL trades at a forward P/E ratio of 33.8x based on next-twelve-months earnings estimates compared to a trailing P/E of 38.5x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Should I buy AAPL stock?
Wall Street analysts are optimistic on AAPL, with a "Buy" consensus rating and $317.11 price target (10.3% upside). 70 of 110 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
Why do AAPL price targets vary so much?
AAPL analyst price targets range from $253 to $350, a 31% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $317.11 consensus represents the middle ground. Our model's $230-$425 range provides an independent fundamental perspective.