Bread Financial Holdings, Inc. (BFH) Stock Price History
Historical prices from 2011 to 2026
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Historical Performance
Short-Term Returns
BFH Stock Price Trajectory (2011–2026)
As of March 1, 2026, Bread Financial Holdings, Inc. (BFH) trades at $70.86, representing a +31.2% return over the past year. The stock has delivered a -2.3% return over five years, reflecting challenging market conditions.
The stock reached its all-time high of $248.87 on April 23, 2015. From this peak, BFH has corrected -71.5%, currently trading 11% above its 200-day moving average, indicating continued institutional support.
When compared to Financial Services sector peers COF (-2.4% 1Y), SYF (+13.9% 1Y), and SYF-PB (+2.0% 1Y), BFH has underperformed the peer group average. Compare BFH vs COF →
Historical Price Data
Showing 30 of 3,650 records| Date | Open | High | Low | Close | Volume | Change % |
|---|---|---|---|---|---|---|
| 2026-02-27 | 76.50 | 76.50 | 70.42 | 70.86 | 70 | -10.61% |
| 2026-02-26 | 75.48 | 79.50 | 75.00 | 79.27 | 79 | +8.31% |
| 2026-02-25 | 72.47 | 73.33 | 71.28 | 73.19 | 73 | +2.28% |
| 2026-02-24 | 70.81 | 72.57 | 70.53 | 71.56 | 71 | +1.02% |
| 2026-02-23 | 75.11 | 75.33 | 70.38 | 70.84 | 70 | -6.46% |
| 2026-02-20 | 74.82 | 75.73 | 73.08 | 75.73 | 75 | +0.96% |
| 2026-02-19 | 73.79 | 75.06 | 73.19 | 75.01 | 566K | +0.78% |
| 2026-02-18 | 73.36 | 74.86 | 72.62 | 74.43 | 1.09M | +1.38% |
| 2026-02-17 | 72.70 | 73.44 | 72.05 | 73.42 | 16K | +1.44% |
| 2026-02-13 | 74.25 | 74.25 | 71.28 | 72.37 | 618K | +0.14% |
| 2026-02-12 | 76.83 | 78.03 | 71.71 | 72.27 | 891K | -4.95% |
| 2026-02-11 | 77.52 | 77.59 | 74.63 | 76.03 | 660K | -1.40% |
| 2026-02-10 | 77.66 | 78.71 | 75.90 | 77.11 | 839K | -1.01% |
| 2026-02-09 | 79.49 | 79.56 | 77.79 | 77.90 | 576K | -2.05% |
| 2026-02-06 | 78.79 | 79.93 | 77.94 | 79.53 | 765K | +3.03% |
| 2026-02-05 | 76.76 | 77.19 | 73.85 | 77.19 | 1.63M | +0.90% |
| 2026-02-04 | 75.84 | 77.59 | 75.76 | 76.50 | 920K | +1.46% |
| 2026-02-03 | 74.46 | 77.79 | 73.81 | 75.40 | 1.24M | +3.22% |
| 2026-02-02 | 72.98 | 73.81 | 71.80 | 73.05 | 902K | +0.70% |
| 2026-01-30 | 72.34 | 74.27 | 72.10 | 72.54 | 1.20M | -0.67% |
| 2026-01-29 | 70.61 | 73.64 | 70.50 | 73.03 | 1.70M | +7.08% |
| 2026-01-28 | 69.62 | 70.41 | 68.17 | 68.20 | 828K | -1.80% |
| 2026-01-27 | 69.95 | 70.01 | 68.07 | 69.45 | 786K | -1.04% |
| 2026-01-26 | 69.52 | 70.80 | 68.78 | 70.18 | 719K | +2.04% |
| 2026-01-24 | 70.24 | 70.74 | 68.57 | 68.78 | 529K | 0.00% |
| 2026-01-23 | 70.24 | 70.74 | 68.57 | 68.78 | 644K | -3.14% |
| 2026-01-22 | 71.01 | 72.65 | 70.58 | 71.01 | 786K | +0.74% |
| 2026-01-21 | 70.26 | 71.38 | 69.91 | 70.49 | 494K | +0.79% |
| 2026-01-20 | 72.30 | 73.76 | 69.70 | 69.94 | 880K | -5.14% |
| 2026-01-16 | 71.89 | 74.17 | 71.89 | 73.73 | 1.52M | +4.36% |
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Start ComparisonFrequently Asked Questions
How has BFH stock performed recently?
BFH returned +31.2% over the past year, beating its 5-year annualized CAGR of -2.3%. The stock trades above its 200-day moving average, confirming the uptrend.
What is BFH's all-time high price?
Bread Financial Holdings, Inc. reached $248.87 on 2015-04-23. The 52-week high is $82.03. Current 1-year return of +31.2% places the stock closer to historical peaks.
Where can I download BFH historical price data?
This page provides BFH daily OHLCV data with 50-day MA, 200-day MA, and RSI indicators. Data spans 2011-2026, downloadable in CSV format.