Free cash flow margins have collapsed from 19.9% in 2023Q4 to a negative 103.4% in 2025Q2, highlighting the strain of funding AI infrastructure.
| Metric | Dec'25 | Dec'24 | Dec'23 | Dec'22 | Dec'21 | Dec'20 | Dec'19 | Dec'18 | Dec'17 | Dec'16 | Dec'15 | Dec'14 | Dec'13 | Dec'12 | Dec'11 | Dec'10 | Dec'09 | Dec'08 | Dec'07 | Dec'06 | Dec'05 | Dec'04 | Dec'03 |
|---|
| Cash from Operations | -3.01B | 21.23B | 36.62B | 26.17B | 20.12B | 24.2B | 28.46B | 35.97B | 32.88B | 22.26B | 19.42B | 17.94B | 13.79B | 12B | 8.18B | 4.7B | 1.75B | 440.81M | 935.15M | 526.14M | 12.7M | 56.51M | 12.7M |
| Operating CF Margin % | -2.33% | 15.95% | 27.2% | 21.16% | 16.16% | 22.6% | 26.49% | 35.17% | 38.77% | 31.55% | 29.26% | 36.57% | 43.18% | 53.78% | 56.4% | 59.39% | 39.26% | 9.91% | 53.61% | 16.45% | 3.98% | 48.11% | 3.98% |
| Operating CF Growth % | -114.19% | -42.01% | 39.91% | 30.06% | -16.85% | -14.96% | -20.88% | 9.39% | 47.72% | 14.6% | 8.28% | 30.05% | 14.98% | 46.67% | 74% | 169.18% | 296.14% | -52.86% | 77.74% | 4042.21% | -77.52% | 344.98% | - |
| Net Income | 5.59B | 24.18B | 21.55B | 7.53B | 7.59B | 19.03B | -2.29B | 22.58B | 18.29B | 11.6B | 32.43B | 12.24B | 10.36B | 10.39B | 6.62B | 3.53B | 1.05B | 301.77M | 628.97M | 301.77M | -8.88M | 12M | -8.88M |
| Depreciation & Amortization | 21.35B | 20.52B | 21.46B | 20.08B | 22.56B | 22.71B | 22.14B | 16.19B | 11.75B | 8.33B | 5.86B | 3.97B | 2.65B | 1.52B | 884.91M | 441.35M | 280.71M | 70.44M | 180.94M | 70.44M | 4.89M | 9.94M | 4.88M |
| Stock-Based Compensation | 3.6B | 4.78B | 6.34B | 6.79B | 7.06B | 6.73B | 5.63B | 4.68B | 3.24B | 1.76B | 1.39B | 962.74M | 514.73M | 212.31M | 152.03M | 93.74M | 83.98M | 48.28M | 39.85M | 48.28M | 5.11M | 0 | 0 |
| Deferred Taxes | -1.24B | 1.04B | -163M | -99M | -449M | 115M | -696M | -761M | -756M | -13.56M | 2.26B | -693.45M | 330.64M | -59.03M | -64.7M | -74.37M | -13.81M | -3.24M | -10.77M | 2.63M | -5.11M | 0 | 0 |
| Other Non-Cash Items | 8.58B | -1.77B | 494M | 8.62B | 2.06B | -6.18B | 10.37B | -10B | -6.22B | -5.05B | -26.76B | -1.8B | -1.03B | -844.87M | -6.2M | -31.49M | 10.06M | -1.97M | -3.68M | -4.6M | 5.11M | 17.28M | 5.11M |
| Working Capital Changes | -40.9B | -27.51B | -13.07B | -16.76B | -18.69B | -18.21B | -6.69B | 3.28B | 6.58B | 5.64B | 4.24B | 3.25B | 967.31M | 780.97M | 592.46M | 746.09M | 337.15M | 25.53M | 99.85M | 107.63M | 11.59M | 17.28M | 11.59M |
| Change in Receivables | -4.38B | 107M | 216M | -2.37B | -2.14B | -1.66B | -1.78B | -1.61B | -721M | -238.2M | -868.56M | -1.46B | -773.79M | -338.6M | -282.47M | -128.31M | -33.28M | -388K | -40.69M | -388K | -1.52M | 0 | 0 |
| Change in Inventory | 0 | 0 | 0 | 0 | -24.28B | -17.64B | -4.73B | -50M | 1.13B | 1.5B | -2.22B | -1.62B | -1.3B | -464.83M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Change in Payables | -1.79B | 2.3B | -858M | -1.45B | 7.14B | 208M | -1.65B | 4.09B | 5.1B | 3.71B | 7.18B | 5.03B | 2.01B | 778M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Cash from Investing | -25.14B | -8.55B | -50.4B | -3.94B | -31.44B | -27.55B | -19.97B | -34.46B | -76.94B | -35.91B | -31.27B | -22.47B | -23.32B | -13.75B | -14.25B | -1.22B | -661.1M | -208.93M | -713.22M | -294.27M | -7.96M | -39.48M | -7.96M |
| Capital Expenditures | -13.05B | -8.13B | -11.19B | -8.39B | -11.24B | -5.33B | -19.12B | -22.36B | -13.95B | -10.51B | -7.77B | -6.4B | -3.68B | -2.57B | -2.34B | -976.12M | -476.81M | -165.61M | -582.34M | -150.41M | -7.96M | -25.41M | -6.4M |
| CapEx % of Revenue | 10.11% | 6.11% | 8.31% | 6.79% | 9.03% | 4.98% | 17.8% | 21.86% | 16.45% | 14.9% | 11.71% | 13.04% | 11.52% | 11.51% | 16.15% | 12.33% | 10.72% | 3.72% | 33.38% | 4.7% | 2.49% | 21.64% | 2% |
| Acquisitions | 1.15B | 8.44B | -115M | 256M | -12.28B | -2.88B | -1.45B | 3.6B | 892M | 274.71M | -3.87B | -328.89M | -13.46B | -821.55M | -1.95B | 12.63M | 17.67M | -43.32M | -14.08M | -43.32M | 0 | -11.9M | 0 |
| Investments | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| Other Investing | -190.34M | -2.51B | 2.47B | -761M | 71M | 905M | 31M | 5.97B | -23.46B | -4.3B | 41.5M | 20.6M | 22.62M | 9.6M | 2.46M | -12.63M | -17.67M | 0 | -13.25M | 7.68M | 0 | -2.16M | -1.56M |
| Cash from Financing | 17.14B | -13.76B | -14.16B | -6.39B | 23.4B | 5.67B | -3.87B | 15.08B | 44.56B | 14.45B | 7.78B | 8.61B | 7.54B | 9.52B | 2.43B | 124.75M | -35.64M | 32.18M | 40.7M | 32.18M | 72K | 120.34M | 74.5K |
| Debt Issued (Net) | 19.74B | -7.54B | -13.09B | -6.81B | 8.84B | 12.39B | 1.34B | 20.73B | 23.59B | 6.85B | 10.35B | 7.64B | 6.03B | 9.4B | 2.36B | 86M | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Equity Issued (Net) | -5.29B | -6.32B | -4.76B | -1.93B | 12.98B | -13.05B | -4.96B | -3.31B | 2.32B | 661M | -6.38B | 1.85B | 0 | 100.46M | 43.97M | 0 | 54.65M | 54.65M | 0 | -68.54M | 716.3M | 240.07M | 716.3M |
| Dividends Paid | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -35.9B | 0 | -12.89B | -337.96M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Share Repurchases | -5.39B | -6.32B | -4.76B | -1.93B | -7.58B | -13.05B | -4.96B | -3.31B | -1.72B | 0 | -6.38B | 0 | 0 | 0 | 0 | 0 | -24.42M | -24.42M | 0 | -68.54M | 0 | 0 | 0 |
| Other Financing | 2.7B | 102M | 3.69B | 2.35B | 1.58B | 6.33B | -253M | -2.33B | 54.55B | 6.94B | 16.7B | -870.48M | 1.25B | 19.88M | 23.18M | 38.75M | -90.29M | -22.47M | 40.7M | 32.9M | -716.23M | -119.73M | 8.04M |
| Net Change in Cash | -11.76B | -985M | -27.66B | 17.57B | 11.13B | 2.1B | 4.61B | 18.49B | 186M | 938.53M | -3.89B | 4.16B | -2.19B | 7.75B | -3.65B | 3.6B | 1.01B | 235.68M | 214.33M | 235.68M | 4.82M | 137.38M | 4.82M |
| Free Cash Flow | -16.43B | 13.1B | 25.32B | 17.78B | 8.88B | 18.87B | 9.34B | 13.61B | 18.93B | 11.75B | 11.65B | 11.54B | 10.11B | 9.43B | 5.84B | 3.72B | 1.27B | 275.19M | 352.81M | 375.73M | 4.74M | 31.09M | 6.3M |
| FCF Margin % | -12.73% | 9.84% | 18.81% | 14.37% | 7.13% | 17.62% | 8.69% | 13.3% | 22.32% | 16.65% | 17.55% | 23.53% | 31.66% | 42.27% | 40.25% | 47.05% | 28.54% | 6.19% | 20.22% | 11.75% | 1.49% | 26.47% | 1.97% |
| FCF Growth % | -225.42% | -48.26% | 42.43% | 100.15% | -52.93% | 102.09% | -31.37% | -28.13% | 61.12% | 0.86% | 0.92% | 14.14% | 7.24% | 61.57% | 56.71% | 193.4% | 361.27% | -22% | -6.1% | 7820.13% | -84.74% | 393.56% | - |
| FCF per Share | -47.90 | 37.46 | 71.40 | 50.63 | 25.25 | 54.77 | 26.77 | 38.94 | 54.16 | 33.80 | 33.59 | 32.73 | 28.78 | 26.95 | 16.69 | 10.66 | 3.65 | 0.80 | 1.03 | 1.10 | 0.02 | 0.28 | 0.06 |
| FCF Conversion (FCF/Net Income) | -0.54x | 0.89x | 1.80x | 3.46x | 1.97x | 1.08x | 13.83x | 1.30x | 1.80x | 1.91x | 0.58x | 1.36x | 1.31x | 1.15x | 1.23x | 1.33x | 1.18x | 0.42x | 1.49x | 0.50x | 0.27x | 4.71x | 0.27x |
| Interest Paid | 2.01B | 2.24B | 2.76B | 2.69B | 2.54B | 2.2B | 2.45B | 1.58B | 1.21B | 1.11B | 867M | 592.76M | 302.06M | 38.03M | -17.52M | 709K | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Taxes Paid | 3.25B | 3.68B | 3.67B | 3.52B | 3.25B | 3.61B | 4.1B | 5.51B | 3.3B | 2.4B | 2.76B | 2.8B | 1.66B | 1.64B | -1.17B | 436.63M | 150.17M | 150.17M | 11.89M | 145.83M | 4.66M | 0 | 0 |
Capital Intensive AI Pivot
As reported in recent financial statements, the relationship between net income and operating cash flow has become increasingly erratic, with the OCF/NI ratio swinging from a high of 4.09 in 2023Q4 to a deeply negative -5.66 in 2025Q1, signaling significant volatility in underlying cash generation.
The extreme divergence between reported net income and operating cash flow suggests that non-cash items and accounting adjustments are heavily distorting the company's true economic performance. Investors should monitor whether this disconnect reflects aggressive capitalization of AI-related costs or simply the impact of volatile fair value adjustments on long-term investments.
Based on quarterly filings, Baidu's free cash flow trajectory has shifted from a robust 19.9% margin in 2023Q4 to a negative 103.4% in 2025Q2, illustrating a rapid deterioration in the company's ability to self-fund its operations through core business activities during this intensive investment phase.
The collapse in free cash flow margins appears to be driven by a combination of declining core profitability and a sustained, heavy capital expenditure cycle. This trend suggests that the company's current business model is struggling to generate sufficient surplus cash to cover its ambitious infrastructure and R&D requirements.
According to recent SEC filings, Baidu's capital intensity has surged, with the CapEx-to-revenue ratio climbing from 10.5% in 2023Q4 to a peak of 84.0% in 2025Q2, indicating that the company is prioritizing massive infrastructure deployment over immediate cash flow preservation in its pursuit of AI dominance.
This elevated level of capital expenditure suggests that the company is in a high-stakes phase of building out the necessary compute capacity for its ERNIE model and autonomous driving ecosystem. Such heavy spending warrants further investigation into the expected return on these assets, as the current cash burn appears unsustainable without a clear path to revenue scaling.
As indicated by recent financial data, Baidu has continued to prioritize significant share repurchases, including a $5.4 billion outlay in 2025Q4, even as operating cash flows have faced extreme pressure, which may indicate a management preference for supporting equity value over maintaining a conservative cash buffer.
The decision to return substantial capital to shareholders while simultaneously managing negative free cash flow suggests a high degree of confidence in the long-term viability of the AI pivot. However, investors should monitor whether this capital allocation strategy limits the company's flexibility to navigate potential future macroeconomic or regulatory shocks.
Quick answers to the most common questions about buying BIDU stock.
Baidu, Inc. (BIDU) generated $-3013.0M in net cash from operating activities in 2025. This reflects the cash generated directly from core business operations.
Baidu, Inc. (BIDU) reported negative free cash flow of $16.43B in 2025, indicating capital requirements exceeded cash from operations.
Baidu, Inc. (BIDU) spent $13.05B on capital expenditures in 2025. CapEx represents the cash invested in physical assets like property, plant, and equipment to maintain or grow the business.
In 2025, Baidu, Inc. (BIDU) spent $5.39B on share repurchases. This shows the company's commitment to returning capital to its equity investors.