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DG logoDollar General Corporation (DG) Price Target Analysis

Wall Street analyst price targets, ratings consensus & upside potential · Updated May 1, 2026

Current Price
$116.36
Market reference
Price Target
$145.00
+24.6% Upside
Target Range
$111.00 — $170.00
Wide divergence
Analyst Rating
Buy
50 analysts
Forward P/E16.0x
Trailing P/E17.0x
Forward PEG—
Implied Growth+6.4%
Median Target$140.00
Analyst Spread40.7%

Analysts see +24.6% upside to their consensus target of $145.00. The bullish rating consensus aligns with positive price target gap.

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$116.36
Consensus$145.00
High$170.00
Low$111.00
Model$131.60
Bear Case
$111
-4.6%
Consensus
$145
+24.6%
Bull Case
$170
+46.1%
Valuation Model TargetsConfidence: 74/100
Bear$92
Base$132
Bull$299

Analyst Ratings Distribution

Breakdown of 50 published analyst recommendations for DG

40% hold / mixed conviction
+25
BearishBullish
Weighted analyst sentiment score based on 50 ratings
ConsensusBuy
Coverage50 Analysts
Net Score+25
Bull / Bear54% / 6%
Strong Buy12%
Buy2652%
Hold2040%
Sell36%
Strong Sell00%
Strong Buy
12%
Buy
2652%
Hold
2040%
Sell
36%
Strong Sell
00%
Recommendation Mix54% Buy · 40% Hold · 6% Sell
Buy (27)Hold (20)Sell (3)

DG Price Target Analysis

Updated May 7, 2026

As of May 7, 2026, Dollar General Corporation (DG) has a Wall Street consensus price target of $145.00, based on estimates from 50 covering analysts. With the stock currently trading at $116.36, this represents a potential upside of +24.6%. The company has a market capitalization of $25.59B.

Analyst price targets range from a low of $111.00 to a high of $170.00, representing a 41% spread in expectations. The median target of $140.00 aligns closely with the consensus average.

The current analyst consensus rating is Buy, with 27 analysts rating the stock as a Buy or Strong Buy,20 rating it Hold, and 3 rating it Sell or Strong Sell. The positive sentiment balance indicates moderate optimism about the stock prospects.

From a valuation perspective, DG trades at a trailing P/E of 17.0x and forward P/E of 16.0x. Analysts expect EPS to grow +6.4% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $131.60, with bear and bull scenarios of $92.10 and $298.77 respectively. Model confidence stands at 74/100, indicating high predictability in the company's fundamentals.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Defensive stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside+17.2%
Avg Forward P/E24.4x
Peers with Coverage10 / 10
CompanyMarket CapPriceTargetUpsideRatingFwd P/EAnalysts
DLTR logoDLTRDollar Tree, Inc.$19.2B$96.51$129.00+33.7%Buy14.3x47
FIVE logoFIVEFive Below, Inc.$12.9B$234.18$219.47-6.3%Buy36.7x50
WMT logoWMTWalmart Inc.$1.0T$130.08$137.04+5.4%Buy44.7x64
TGT logoTGTTarget Corporation$59.3B$130.22$115.31-11.4%Hold16.3x59
COST logoCOSTCostco Wholesale Corporation$441.4B$995.75$1070.00+7.5%Buy48.7x58
KR logoKRThe Kroger Co.$41.8B$66.01$74.75+13.2%Buy12.6x44
GO logoGOGrocery Outlet Holding Corp.$781M$7.96$12.08+51.8%Hold16.0x23
OLLI logoOLLIOllie's Bargain Outlet Holdings, Inc.$5.1B$83.57$139.67+67.1%Buy21.6x28
PG logoPGThe Procter & Gamble Company$345.7B$147.93$161.88+9.4%Buy21.4x52
KHC logoKHCThe Kraft Heinz Company$27.3B$23.07$23.38+1.3%Hold11.3x35

Upside Potential Comparison

OLLI logoOLLI
+67.1%
GO logoGO
+51.8%
DLTR logoDLTR
+33.7%
KR logoKR
+13.2%
PG logoPG
+9.4%
COST logoCOST
+7.5%
WMT logoWMT
+5.4%
KHC logoKHC
+1.3%

Full DG Stock Analysis

Analyst consensus, bull case, AI-generated risk factors, and peer comparison — all in one place.

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See DG's True Return

Price is only half the story. See total return with reinvested dividends.

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Is DG Undervalued?

DCF intrinsic value, peer multiples, and analyst estimates — see what the stock is really worth.

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Compare DG vs WMT

Side-by-side business, growth, and profitability comparison vs Walmart Inc..

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DG — Frequently Asked Questions

Quick answers to the most common questions about buying DG stock.

What is the DG stock price target for 2026?

The consensus Wall Street price target for DG is $145, representing 24.6% upside from the current price of $116.36. With 50 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.

Is DG a buy, sell, or hold?

DG has a consensus rating of "Buy" based on 50 Wall Street analysts. The rating breakdown is predominantly bullish, with 27 Buy/Strong Buy ratings. The consensus 12-month price target of $145 implies 24.6% upside from current levels.

Is DG stock overvalued or undervalued?

With a forward P/E of 16.0055x, DG trades at a relatively low valuation. The consensus target of $145 implies 24.6% appreciation, suggesting meaningful undervaluation.

How high can DG stock go?

The most bullish Wall Street analyst has a price target of $170 for DG, while the most conservative target is $111. The consensus of $145 represents the median expectation. Our quantitative valuation model projects a bull case target of $299 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover DG stock?

DG is heavily covered by Wall Street, with 50 analysts providing price targets and ratings. Of these, 1 have Strong Buy ratings, 26 have Buy ratings, 20 recommend Hold, and 3 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the DG stock forecast?

The 12-month DG stock forecast based on 50 Wall Street analysts shows a consensus price target of $145, with estimates ranging from $111 (bear case) to $170 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $132, with bear/bull scenarios of $92/$299.

What is DG's fair value based on fundamentals?

Our quantitative valuation model calculates DG's fair value at $132 (base case), with a bear case of $92 and bull case of $299. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 74/100.

What is DG's forward P/E ratio?

DG trades at a forward P/E ratio of 16.0x based on next-twelve-months earnings estimates compared to a trailing P/E of 17.0x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy DG stock?

Wall Street analysts are very optimistic on DG, with a "Buy" consensus rating and $145 price target (24.6% upside). 27 of 50 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do DG price targets vary so much?

DG analyst price targets range from $111 to $170, a 41% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $145 consensus represents the middle ground. Our model's $92-$299 range provides an independent fundamental perspective.

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