Revenue growth has reaccelerated to 8.9% in Q2 2026, with operating margins holding at 12.7%, indicating the company is effectively scaling its cost structure as top-line momentum returns.
Ulta Beauty, Inc. (ULTA) annual income statement — 23-year revenue, gross profit & net income history
| Metric | TTM | Jan'26 | Jan'25 | Jan'24 | Jan'23 | Jan'22 | Jan'21 | Jan'20 | Jan'19 | Jan'18 | Jan'17 | Jan'16 | Jan'15 | Jan'14 | Jan'13 | Jan'12 | Jan'11 | Jan'10 | Jan'09 | Jan'08 | Jan'07 | Jan'06 | Jan'04 | Jan'03 |
|---|
| Sales/Revenue | 12.96B | 12.39B | 11.3B | 11.21B | 10.21B | 8.63B | 6.15B | 7.4B | 6.72B | 5.88B | 4.85B | 3.92B | 3.24B | 2.67B | 2.22B | 1.78B | 1.45B | 1.22B | 1.08B | 912.14M | 755.11M | 579.08M | 423.86M | 362.22M |
| Revenue Growth % | 11.16% | 9.71% | 0.79% | 9.78% | 18.28% | 40.3% | -16.84% | 10.15% | 14.14% | 21.21% | 23.72% | 21.06% | 21.37% | 20.28% | 25% | 22.09% | 18.98% | 12.73% | 18.91% | 20.8% | 30.4% | 36.62% | 17.02% | - |
| Cost of Goods Sold | 7.86B | 7.55B | 6.91B | 6.83B | 6.16B | 5.26B | 4.2B | 4.72B | 4.31B | 3.79B | 3.11B | 2.54B | 2.1B | 1.73B | 1.44B | 1.16B | 970.75M | 849.72M | 756.71M | 628.5M | 519.93M | 404.79M | 312.2M | 259.84M |
| COGS % of Revenue | - | 60.9% | 61.16% | 60.91% | 60.38% | 60.97% | 68.32% | 63.76% | 64.13% | 64.37% | 64.01% | 64.72% | 64.93% | 64.75% | 64.7% | 65.27% | 66.73% | 69.49% | 69.77% | 68.9% | 68.85% | 69.9% | 73.66% | 71.73% |
| Gross Profit | 5.09B | 4.85B | 4.39B | 4.38B | 4.04B | 3.37B | 1.95B | 2.68B | 2.41B | 2.1B | 1.75B | 1.38B | 1.14B | 941.25M | 783.67M | 616.84M | 484.08M | 373.05M | 327.93M | 283.65M | 235.18M | 174.28M | 111.66M | 102.38M |
| Gross Margin % | 39.32% | 39.1% | 38.84% | 39.09% | 39.62% | 39.03% | 31.68% | 36.24% | 35.87% | 35.63% | 35.99% | 35.28% | 35.07% | 35.25% | 35.3% | 34.73% | 33.27% | 30.51% | 30.23% | 31.1% | 31.15% | 30.1% | 26.34% | 28.27% |
| Gross Profit Growth % | - | 10.44% | 0.14% | 8.32% | 20.07% | 72.82% | -27.3% | 11.28% | 14.9% | 20.01% | 26.21% | 21.78% | 20.77% | 20.11% | 27.05% | 27.42% | 29.76% | 13.76% | 15.61% | 20.61% | 34.95% | 56.08% | 9.06% | - |
| Operating Expenses | 3.46B | 3.3B | 2.81B | 2.69B | 2.4B | 2.12B | 1.64B | 1.76B | 1.54B | 1.29B | 1.07B | 863.35M | 712.01M | 596.39M | 488.88M | 420.64M | 365.2M | 304.9M | 281.63M | 236.93M | 195.1M | 144.86M | 100.76M | 89.13M |
| OpEx % of Revenue | - | 26.6% | 24.86% | 24.04% | 23.46% | 24.54% | 26.58% | 23.8% | 22.86% | 21.87% | 22.12% | 22% | 21.97% | 22.33% | 22.02% | 23.68% | 25.1% | 24.93% | 25.97% | 25.97% | 25.84% | 25.02% | 23.77% | 24.61% |
| Selling, General & Admin | 3.46B | 3.3B | 2.81B | 2.69B | 2.4B | 2.12B | 1.64B | 1.76B | 1.54B | 1.29B | 1.07B | 863.35M | 712.01M | 596.39M | 488.88M | 410.66M | 358.11M | 298.89M | 267.32M | 225.17M | 188M | 140.15M | 98.45M | 86.38M |
| SG&A % of Revenue | - | 26.6% | 24.86% | 24.04% | 23.46% | 24.54% | 26.58% | 23.8% | 22.86% | 21.87% | 22.12% | 22% | 21.97% | 22.33% | 22.02% | 23.12% | 24.61% | 24.44% | 24.65% | 24.69% | 24.9% | 24.2% | 23.23% | 23.85% |
| Research & Development | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| R&D % of Revenue | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| Other Operating Expenses | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | -9.99M | -7.09M | -6M | -14.31M | -11.76M | -7.1M | -4.71M | 2.32M | 2.75M |
| Operating Income | 1.63B | 1.55B | 1.58B | 1.69B | 1.65B | 1.25B | 313.74M | 920.35M | 873.85M | 809.58M | 673.39M | 520.98M | 424.78M | 344.86M | 294.79M | 196.19M | 118.88M | 68.15M | 46.3M | 46.72M | 40.09M | 29.42M | 10.9M | 13.25M |
| Operating Margin % | 12.56% | 12.5% | 13.98% | 15.05% | 16.16% | 14.49% | 5.1% | 12.44% | 13.01% | 13.76% | 13.87% | 13.28% | 13.11% | 12.91% | 13.28% | 11.05% | 8.17% | 5.57% | 4.27% | 5.12% | 5.31% | 5.08% | 2.57% | 3.66% |
| Operating Income Growth % | - | -1.89% | -6.4% | 2.26% | 31.88% | 298.61% | -65.91% | 5.32% | 7.94% | 20.22% | 29.26% | 22.65% | 23.18% | 16.98% | 50.26% | 65.03% | 74.44% | 47.2% | -0.9% | 16.55% | 36.24% | 170.04% | -17.75% | - |
| EBITDA | 1.87B | 1.85B | 1.85B | 1.93B | 1.89B | 1.52B | 611.51M | 1.22B | 1.15B | 1.06B | 883.69M | 686.03M | 556.54M | 451.14M | 383.03M | 272.13M | 183.82M | 130.32M | 97.75M | 86.22M | 69.82M | 51.71M | 26.31M | 25.77M |
| EBITDA Margin % | 14.42% | 14.92% | 16.34% | 17.22% | 18.52% | 17.6% | 9.94% | 16.44% | 17.17% | 18.05% | 18.2% | 17.48% | 17.17% | 16.89% | 17.25% | 15.32% | 12.64% | 10.66% | 9.01% | 9.45% | 9.25% | 8.93% | 6.21% | 7.11% |
| EBITDA Growth % | -0.39% | 0.21% | -4.39% | 2.1% | 24.46% | 148.41% | -49.71% | 5.43% | 8.57% | 20.21% | 28.81% | 23.27% | 23.36% | 17.78% | 40.75% | 48.04% | 41.05% | 33.32% | 13.36% | 23.49% | 35.03% | 96.56% | 2.08% | - |
| D&A (Non-Cash Add-back) | 238.9M | 300.77M | 267.04M | 243.84M | 241.37M | 268.46M | 297.77M | 295.6M | 279.47M | 252.71M | 210.29M | 165.05M | 131.76M | 106.28M | 88.23M | 75.93M | 64.94M | 62.17M | 51.45M | 39.5M | 29.74M | 22.29M | 15.41M | 12.52M |
| EBIT | 1.62B | 1.53B | 1.58B | 1.7B | 1.64B | 1.3B | 236.82M | 906.15M | 859.14M | 786.86M | 655.71M | 507.44M | 411.31M | 327.71M | 279.98M | 196.19M | 118.88M | 68.15M | 46.3M | 46.72M | 40.09M | 29.42M | 10.9M | 13.25M |
| Net Interest Income | -11.08M | -1.79M | 15.09M | 17.62M | 4.93M | -1.66M | -5.74M | 5.06M | 5.06M | 1.57M | 890K | 1.14M | 894K | 118K | -185K | -587K | -755K | -2.2M | -3.94M | 0 | 0 | 0 | 0 | 0 |
| Interest Income | 0 | 0 | 15.09M | 17.62M | 4.93M | 0 | 0 | 5.06M | 5.06M | 1.57M | 890K | 1.14M | 894K | 118K | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Interest Expense | 11.08M | 1.79M | 0 | 0 | 0 | 1.66M | 5.74M | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 185K | 587K | 755K | 2.2M | 3.94M | 4.54M | 0 | 0 | 0 | 0 |
| Other Income/Expense | -26.25M | -17.61M | 1.41M | 9.11M | -5.67M | 45.25M | -82.65M | -14.2M | -14.71M | -22.72M | -17.68M | -13.54M | -13.47M | -17.15M | -15M | -587K | -755K | -2.2M | -3.94M | -4.54M | -3.31M | -2.95M | -2.79M | -2.35M |
| Pretax Income | 1.6B | 1.53B | 1.58B | 1.7B | 1.64B | 1.3B | 231.09M | 906.15M | 859.14M | 786.86M | 655.71M | 507.44M | 411.31M | 327.71M | 279.79M | 195.61M | 118.13M | 65.95M | 42.36M | 42.18M | 36.77M | 26.47M | 8.11M | 10.9M |
| Pretax Margin % | 12.36% | 12.36% | 13.99% | 15.13% | 16.1% | 15.01% | 3.76% | 12.25% | 12.79% | 13.37% | 13.51% | 12.93% | 12.69% | 12.27% | 12.6% | 11.01% | 8.12% | 5.39% | 3.91% | 4.62% | 4.87% | 4.57% | 1.91% | 3.01% |
| Income Tax | 388.17M | 373.87M | 378.95M | 404.65M | 401.14M | 309.99M | 55.25M | 200.21M | 200.58M | 231.63M | 245.95M | 187.43M | 154.17M | 124.86M | 107.24M | 75.34M | 47.1M | 26.59M | 17.09M | 16.84M | 14.23M | 10.5M | 3.02M | 1.2M |
| Effective Tax Rate % | 24.24% | 24.42% | 23.98% | 23.86% | 24.41% | 23.92% | 23.91% | 22.09% | 23.35% | 29.44% | 37.51% | 36.94% | 37.48% | 38.1% | 38.33% | 38.52% | 39.87% | 40.33% | 40.35% | 39.93% | 38.7% | 39.68% | 37.29% | 11.04% |
| Net Income | 1.21B | 1.15B | 1.2B | 1.29B | 1.24B | 985.84M | 175.84M | 705.95M | 658.56M | 555.23M | 409.76M | 320.01M | 257.13M | 202.85M | 172.55M | 120.26M | 71.03M | 39.36M | 25.27M | 25.34M | 22.54M | 15.97M | 5.08M | 9.7M |
| Net Margin % | 9.34% | 9.31% | 10.63% | 11.52% | 12.17% | 11.42% | 2.86% | 9.54% | 9.8% | 9.44% | 8.44% | 8.15% | 7.93% | 7.6% | 7.77% | 6.77% | 4.88% | 3.22% | 2.33% | 2.78% | 2.99% | 2.76% | 1.2% | 2.68% |
| Net Income Growth % | 0.72% | -3.97% | -6.96% | 3.91% | 26.03% | 460.66% | -75.09% | 7.2% | 18.61% | 35.5% | 28.05% | 24.45% | 26.76% | 17.56% | 43.48% | 69.31% | 80.48% | 55.75% | -0.26% | 12.39% | 41.17% | 214.1% | -47.57% | - |
| Net Income (Continuing) | 1.21B | 1.16B | 1.2B | 1.29B | 1.24B | 985.84M | 175.84M | 705.95M | 658.56M | 555.23M | 409.76M | 320.01M | 257.13M | 202.85M | 172.55M | 120.26M | 71.03M | 39.36M | 25.27M | 25.34M | 22.54M | 15.97M | 5.08M | 9.7M |
| Discontinued Operations | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Minority Interest | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| EPS (Diluted) | 27.81 | 25.64 | 25.34 | 26.03 | 24.01 | 17.98 | 3.11 | 12.15 | 10.94 | 8.96 | 6.52 | 4.98 | 3.98 | 3.15 | 2.68 | 1.90 | 1.16 | 0.66 | 0.43 | 0.48 | 0.45 | 0.33 | -2.36 | 0.02 |
| EPS Growth % | 5.33% | 1.18% | -2.65% | 8.41% | 33.54% | 478.13% | -74.4% | 11.06% | 22.1% | 37.42% | 30.92% | 25.13% | 26.35% | 17.54% | 41.05% | 63.79% | 75.76% | 53.49% | -10.42% | 6.67% | 36.36% | 113.98% | -11900% | - |
| EPS (Basic) | - | 25.72 | 25.44 | 26.18 | 24.17 | 18.09 | 3.12 | 12.21 | 11.00 | 9.02 | 6.55 | 5.00 | 4.00 | 3.17 | 2.73 | 1.96 | 1.20 | 0.68 | 0.44 | 0.69 | 1.38 | 0.74 | -2.36 | 0.05 |
| Diluted Shares Outstanding | 43.51M | 44.99M | 47.4M | 49.6M | 51.74M | 54.84M | 56.56M | 58.1M | 60.18M | 61.98M | 62.85M | 64.28M | 64.65M | 64.46M | 64.4M | 63.33M | 61.29M | 59.24M | 58.97M | 53.29M | 49.92M | 48.2M | 2.33M | 3.96M |
| Basic Shares Outstanding | 43.37M | 44.84M | 47.21M | 49.3M | 51.4M | 54.48M | 56.35M | 57.84M | 59.86M | 61.56M | 62.52M | 63.95M | 64.33M | 63.99M | 63.25M | 61.26M | 58.96M | 57.91M | 57.42M | 20.38M | 5.77M | 4.09M | 2.33M | 1.94M |
| Dividend Payout Ratio | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 36.21% | - | - | - | - | 367.13% | - | - | - | - |
Quick answers to the most common questions about buying ULTA stock.
For fiscal year 2025, Ulta Beauty, Inc. (ULTA) reported total revenue of $12.39B. This represents a 3321.4% increase compared to $362.2M in 2002.
Ulta Beauty, Inc. (ULTA) is profitable, generating $1.15B in net income for the fiscal year ending 2025 with a net profit margin of 9.3%.
Ulta Beauty, Inc. (ULTA) reported an operating income of $1.55B, resulting in an operating profit margin of 12.5%. This margin reflects the operational efficiency of the business before interest and taxes.
Ulta Beauty, Inc. (ULTA) generated $4.85B in gross profit for the year, representing a gross profit margin of 39.1%. This demonstrates the company's core pricing power and production efficiency.
Key Metrics
Top Statement Risk
Intensifying competitive pressure
Metrics are mathematically derived from official filings.
Growth Reacceleration After Normalization
Ulta's revenue growth has reaccelerated to 8.9% in the latest quarter, a significant improvement from the near-flat growth seen in early 2024, suggesting the company is successfully navigating a normalizing beauty cycle and capturing market share.
The company's revenue growth trajectory shows a clear inflection from the low-single-digit growth of 2024 to a consistent high-single-digit pace in 2025 and 2026. This acceleration, particularly the 11.1% growth in Q1 2026, indicates that strategic initiatives like loyalty program expansion and the Target partnership are driving transaction growth, not just ticket inflation. The durability of this reacceleration will be key, as it suggests Ulta is outperforming a broader specialty retail sector that is showing mixed signals.
Gross Margin Resilience Amidst Mix Shifts
Gross margins have stabilized in the 39-40% range, supported by a favorable sales mix and salon services, though they remain below the 43.7% level of peer Bath & Body Works, reflecting Ulta's broader mass-to-prestige assortment.
The structural gross margin appears resilient, holding near 39.1% in the latest quarter despite potential headwinds from inventory shrink and promotional activity. This stability suggests effective inventory management and pricing power within its prestige brands. However, the margin gap versus a pure-play like Bath & Body Works highlights the inherent trade-off of Ulta's all-in-one model; investors should monitor whether the growing
Operating Leverage Demonstrated in Q1
Ulta demonstrated strong operating leverage in Q1 2026, where operating income grew 11.1% on 11.1% revenue growth, indicating that SG&A expenses were well-controlled and scaled efficiently with the top line.
The operating margin expanded to 14.2% in Q1 2026, up from 12.6% a year prior, showcasing the company's ability to convert incremental revenue into profit. This suggests disciplined expense management, particularly in store-level labor and corporate overhead, as the business scales. The subsequent dip to 12.7% in Q2 2026 warrants monitoring to determine if it reflects normal seasonality or a less efficient cost structure at slightly lower revenue levels.
EPS Growth Outpacing Net Income Growth
Diluted EPS growth of 13.7% in Q2 2026 outpaced net income growth, a trend consistent across recent quarters, which appears to be driven by the company's ongoing share repurchase program reducing the share count.
The consistent pattern of EPS growth exceeding net income growth points to effective capital allocation through buybacks, which enhances per-share value for remaining shareholders. This is a positive signal of management's confidence and financial discipline. However, the quality of earnings is also influenced by stock-based compensation, which has remained relatively modest at around $10-11 million per quarter, suggesting it is not a significant dilutive force at this time.
SG&A Discipline Underpins Profitability
SG&A expenses as a percentage of revenue have trended downward from 24.6% in Q1 2024 to 25.1% in Q2 2026, indicating improving overhead efficiency and supporting the expansion of operating margins.
The primary cost driver remains Cost of Goods Sold, which is expected for a retailer, but the management of SG&A is a key differentiator. The ability to hold SG&A growth below revenue growth, as seen in the recent quarters, is a hallmark of a mature, well-run specialty retailer. This discipline provides a buffer against potential margin pressure from rising labor costs or increased marketing spend required to defend market share in a more competitive landscape.
Margin Compression Risk from Competitive Response
The strongest challenge to Ulta's narrative is the potential for sustained margin compression if defending market share against Sephora, mass retailers, and DTC brands requires a permanent increase in promotional activity or marketing spend.
While current margins are strong, the competitive landscape is intensifying. If Ulta is forced to match pricing or increase promotional frequency to maintain traffic, the 39% gross margin could come under pressure. Furthermore, any significant investment in digital capabilities or loyalty perks to fend off competitors would increase SG&A, potentially capping the operating margin expansion that has been a key driver of recent earnings growth. Investors should closely monitor the transaction count component of comparable sales for signs of traffic erosion that would necessitate such a defensive response.