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Stock Comparison

GHLD vs UWMC vs RKT vs PFSI vs LOAN

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
GHLD
Guild Holdings Company

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$439M
5Y Perf.+35.7%
UWMC
UWM Holdings Corporation

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$526M
5Y Perf.-43.4%
RKT
Rocket Companies, Inc.

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$39.90B
5Y Perf.-8.6%
PFSI
PennyMac Financial Services, Inc.

Financial - Mortgages

Financial ServicesNYSE • US
Market Cap$4.62B
5Y Perf.+147.6%
LOAN
Manhattan Bridge Capital, Inc.

REIT - Mortgage

Real EstateNASDAQ • US
Market Cap$48M
5Y Perf.+16.3%

GHLD vs UWMC vs RKT vs PFSI vs LOAN — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
GHLD logoGHLD
UWMC logoUWMC
RKT logoRKT
PFSI logoPFSI
LOAN logoLOAN
IndustryFinancial - MortgagesFinancial - MortgagesFinancial - MortgagesFinancial - MortgagesREIT - Mortgage
Market Cap$439M$526M$39.90B$4.62B$48M
Revenue (TTM)$1.17B$3.16B$6.88B$4.36B$8M
Net Income (TTM)$126M$27M$-68M$507M$5M
Gross Margin90.6%85.6%91.6%91.4%99.9%
Operating Margin10.1%58.0%8.7%34.6%58.1%
Forward P/E10.2x8.0x19.3x7.2x8.6x
Total Debt$3.03B$14.44B$0.00$23.06B$23M
Cash & Equiv.$118M$503M$2.70B$302M$178K

GHLD vs UWMC vs RKT vs PFSI vs LOANLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

GHLD
UWMC
RKT
PFSI
LOAN
StockOct 20Nov 25Return
Guild Holdings Comp… (GHLD)100135.7+35.7%
UWM Holdings Corpor… (UWMC)10056.6-43.4%
Rocket Companies, I… (RKT)10091.4-8.6%
PennyMac Financial … (PFSI)100247.6+147.6%
Manhattan Bridge Ca… (LOAN)100116.3+16.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: GHLD vs UWMC vs RKT vs PFSI vs LOAN

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GHLD and PFSI are tied at the top with 2 categories each (5-stock set) — the right choice depends on your priorities. PennyMac Financial Services, Inc. is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. LOAN and UWMC also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
GHLD
Guild Holdings Company
The Banking Pick

GHLD has the current edge in this matchup, primarily because of its strength in bank quality.

  • NIM 0.8% vs UWMC's 0.0%
  • Beta 0.04 vs RKT's 1.77
  • +62.1% vs LOAN's -8.5%
Best for: bank quality
UWMC
UWM Holdings Corporation
The Banking Pick

UWMC is the clearest fit if your priority is income & stability.

  • Dividend streak 1 yrs, beta 1.50, yield 100.0%
  • 100.0% yield, 1-year raise streak, vs PFSI's 1.3%, (1 stock pays no dividend)
Best for: income & stability
RKT
Rocket Companies, Inc.
The Financial Play

Among these 5 stocks, RKT doesn't own a clear edge in any measured category.

Best for: financial services exposure
PFSI
PennyMac Financial Services, Inc.
The Banking Pick

PFSI is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.

  • Rev growth 173.8%, EPS growth 59.2%
  • 6.0% 10Y total return vs GHLD's 58.4%
  • 173.8% NII/revenue growth vs RKT's 27.4%
  • Lower P/E (7.2x vs 8.6x)
Best for: growth exposure and long-term compounding
LOAN
Manhattan Bridge Capital, Inc.
The Real Estate Income Play

LOAN ranks third and is worth considering specifically for sleep-well-at-night and defensive.

  • Lower volatility, beta 0.12, Low D/E 52.1%, current ratio 31.09x
  • Beta 0.12, yield 10.8%, current ratio 31.09x
  • 70.0% margin vs RKT's -1.0%
  • 8.1% ROA vs RKT's -0.2%, ROIC 8.5% vs 2.0%
Best for: sleep-well-at-night and defensive
See the full category breakdown
CategoryWinnerWhy
GrowthPFSI logoPFSI173.8% NII/revenue growth vs RKT's 27.4%
ValuePFSI logoPFSILower P/E (7.2x vs 8.6x)
Quality / MarginsLOAN logoLOAN70.0% margin vs RKT's -1.0%
Stability / SafetyGHLD logoGHLDBeta 0.04 vs RKT's 1.77
DividendsUWMC logoUWMC100.0% yield, 1-year raise streak, vs PFSI's 1.3%, (1 stock pays no dividend)
Momentum (1Y)GHLD logoGHLD+62.1% vs LOAN's -8.5%
Efficiency (ROA)LOAN logoLOAN8.1% ROA vs RKT's -0.2%, ROIC 8.5% vs 2.0%

GHLD vs UWMC vs RKT vs PFSI vs LOAN — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

GHLDGuild Holdings Company
FY 2024
Origination
73.1%$780M
Servicing
26.9%$287M
UWMCUWM Holdings Corporation

Segment breakdown not available.

RKTRocket Companies, Inc.
FY 2025
Direct To Customer Segment
87.8%$4.8B
Partner Network Segment
12.2%$668M
PFSIPennyMac Financial Services, Inc.
FY 2025
Mortgage banking Production
63.1%$1.3B
Mortgage banking Servicing
36.9%$737M
LOANManhattan Bridge Capital, Inc.

Segment breakdown not available.

GHLD vs UWMC vs RKT vs PFSI vs LOAN — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGHLDLAGGINGPFSI

Income & Cash Flow (Last 12 Months)

LOAN leads this category, winning 4 of 5 comparable metrics.

RKT is the larger business by revenue, generating $6.9B annually — 909.5x LOAN's $8M. LOAN is the more profitable business, keeping 70.0% of every revenue dollar as net income compared to RKT's -1.0%.

MetricGHLD logoGHLDGuild Holdings Co…UWMC logoUWMCUWM Holdings Corp…RKT logoRKTRocket Companies,…PFSI logoPFSIPennyMac Financia…LOAN logoLOANManhattan Bridge …
RevenueTrailing 12 months$1.2B$3.2B$6.9B$4.4B$8M
EBITDAEarnings before interest/tax$199M$695M$639M$1.0B$4M
Net IncomeAfter-tax profit$126M$27M-$68M$507M$5M
Free Cash FlowCash after capex$25M-$2.7B-$4.1B-$3.8B$5M
Gross MarginGross profit ÷ Revenue+90.6%+85.6%+91.6%+91.4%+99.9%
Operating MarginEBIT ÷ Revenue+10.1%+58.0%+8.7%+34.6%+58.1%
Net MarginNet income ÷ Revenue+8.3%+0.9%-1.0%+11.5%+70.0%
FCF MarginFCF ÷ Revenue-56.9%-86.1%-58.4%-32.4%+62.6%
Rev. Growth (YoY)Latest quarter vs prior year+14.6%
EPS Growth (YoY)Latest quarter vs prior year+148.6%-89.6%+7.7%-8.3%
LOAN leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

UWMC leads this category, winning 3 of 5 comparable metrics.

At 8.6x trailing earnings, LOAN trades at a 69% valuation discount to UWMC's 28.2x P/E. On an enterprise value basis, UWMC's 7.7x EV/EBITDA is more attractive than RKT's 41.8x.

MetricGHLD logoGHLDGuild Holdings Co…UWMC logoUWMCUWM Holdings Corp…RKT logoRKTRocket Companies,…PFSI logoPFSIPennyMac Financia…LOAN logoLOANManhattan Bridge …
Market CapShares × price$439M$526M$39.9B$4.6B$48M
Enterprise ValueMkt cap + debt − cash$3.4B$14.5B$37.2B$27.4B$71M
Trailing P/EPrice ÷ TTM EPS12.83x28.17x-282.60x9.53x8.63x
Forward P/EPrice ÷ next-FY EPS est.10.23x8.01x19.30x7.17x
PEG RatioP/E ÷ EPS growth rate0.17x
EV / EBITDAEnterprise value multiple21.40x7.68x41.81x18.11x8.94x
Price / SalesMarket cap ÷ Revenue0.37x0.17x5.80x1.06x4.99x
Price / BookPrice ÷ Book value/share0.99x0.45x0.82x1.11x1.12x
Price / FCFMarket cap ÷ FCF9.82x
UWMC leads this category, winning 3 of 5 comparable metrics.

Profitability & Efficiency

LOAN leads this category, winning 5 of 9 comparable metrics.

LOAN delivers a 12.2% return on equity — every $100 of shareholder capital generates $12 in annual profit, vs $-1 for RKT. LOAN carries lower financial leverage with a 0.52x debt-to-equity ratio, signaling a more conservative balance sheet compared to UWMC's 9.06x. On the Piotroski fundamental quality scale (0–9), LOAN scores 7/9 vs RKT's 2/9, reflecting strong financial health.

MetricGHLD logoGHLDGuild Holdings Co…UWMC logoUWMCUWM Holdings Corp…RKT logoRKTRocket Companies,…PFSI logoPFSIPennyMac Financia…LOAN logoLOANManhattan Bridge …
ROE (TTM)Return on equity+10.3%+1.7%-0.6%+12.0%+12.2%
ROA (TTM)Return on assets+2.6%+0.2%-0.2%+1.8%+8.1%
ROICReturn on invested capital+2.4%+8.9%+2.0%+4.4%+8.5%
ROCEReturn on capital employed+5.2%+19.0%+1.6%+10.4%+11.3%
Piotroski ScoreFundamental quality 0–935247
Debt / EquityFinancial leverage2.42x9.06x5.35x0.52x
Net DebtTotal debt minus cash$2.9B$13.9B-$2.7B$22.8B$22M
Cash & Equiv.Liquid assets$118M$503M$2.7B$302M$178,012
Total DebtShort + long-term debt$3.0B$14.4B$0$23.1B$23M
Interest CoverageEBIT ÷ Interest expense1.47x0.75x0.43x1.35x3.38x
LOAN leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GHLD leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in GHLD five years ago would be worth $16,569 today (with dividends reinvested), compared to $7,730 for UWMC. Over the past 12 months, GHLD leads with a +62.1% total return vs LOAN's -8.5%. The 3-year compound annual growth rate (CAGR) favors GHLD at 30.4% vs UWMC's -7.8% — a key indicator of consistent wealth creation.

MetricGHLD logoGHLDGuild Holdings Co…UWMC logoUWMCUWM Holdings Corp…RKT logoRKTRocket Companies,…PFSI logoPFSIPennyMac Financia…LOAN logoLOANManhattan Bridge …
YTD ReturnYear-to-date-21.1%-28.9%-32.4%-6.3%
1-Year ReturnPast 12 months+62.1%-7.4%+21.6%-8.0%-8.5%
3-Year ReturnCumulative with dividends+121.6%-21.7%+77.3%+59.2%+16.4%
5-Year ReturnCumulative with dividends+65.7%-22.7%-11.9%+63.7%+2.6%
10-Year ReturnCumulative with dividends+58.4%-41.1%-20.7%+603.4%+102.8%
CAGR (3Y)Annualised 3-year return+30.4%-7.8%+21.0%+16.8%+5.2%
GHLD leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

GHLD leads this category, winning 2 of 2 comparable metrics.

GHLD is the less volatile stock with a 0.04 beta — it tends to amplify market swings less than RKT's 1.77 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GHLD currently trades 84.9% from its 52-week high vs UWMC's 47.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricGHLD logoGHLDGuild Holdings Co…UWMC logoUWMCUWM Holdings Corp…RKT logoRKTRocket Companies,…PFSI logoPFSIPennyMac Financia…LOAN logoLOANManhattan Bridge …
Beta (5Y)Sensitivity to S&P 5000.04x1.50x1.77x0.93x0.12x
52-Week HighHighest price in past year$23.57$7.14$24.36$160.36$5.85
52-Week LowLowest price in past year$11.99$3.27$11.08$82.67$4.13
% of 52W HighCurrent price vs 52-week peak+84.9%+47.3%+58.0%+55.3%+72.3%
RSI (14)Momentum oscillator 0–10043.742.145.840.436.6
Avg Volume (50D)Average daily shares traded152K15.7M25.0M604K28K
GHLD leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — UWMC and PFSI each lead in 1 of 2 comparable metrics.

Analyst consensus: GHLD as "Hold", UWMC as "Hold", RKT as "Hold", PFSI as "Buy". Consensus price targets imply 76.9% upside for UWMC (target: $6) vs -11.9% for GHLD (target: $18). For income investors, UWMC offers the higher dividend yield at 100.00% vs PFSI's 1.31%.

MetricGHLD logoGHLDGuild Holdings Co…UWMC logoUWMCUWM Holdings Corp…RKT logoRKTRocket Companies,…PFSI logoPFSIPennyMac Financia…LOAN logoLOANManhattan Bridge …
Analyst RatingConsensus buy/hold/sellHoldHoldHoldBuy
Price TargetConsensus 12-month target$17.63$5.98$21.63$143.00
# AnalystsCovering analysts6132520
Dividend YieldAnnual dividend ÷ price+2.5%+100.0%+1.3%+10.8%
Dividend StreakConsecutive years of raises01120
Dividend / ShareAnnual DPS$0.49$3.39$1.16$0.46
Buyback YieldShare repurchases ÷ mkt cap+0.3%0.0%0.0%+0.1%+0.0%
Evenly matched — UWMC and PFSI each lead in 1 of 2 comparable metrics.
Key Takeaway

LOAN leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). GHLD leads in 2 (Total Returns, Risk & Volatility). 1 tied.

Best OverallGuild Holdings Company (GHLD)Leads 2 of 6 categories
Loading custom metrics...

GHLD vs UWMC vs RKT vs PFSI vs LOAN: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is GHLD or UWMC or RKT or PFSI or LOAN a better buy right now?

For growth investors, PennyMac Financial Services, Inc.

(PFSI) is the stronger pick with 173. 8% revenue growth year-over-year, versus 27. 4% for Rocket Companies, Inc. (RKT). Manhattan Bridge Capital, Inc. (LOAN) offers the better valuation at 8. 6x trailing P/E, making it the more compelling value choice. Analysts rate PennyMac Financial Services, Inc. (PFSI) a "Buy" — based on 20 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — GHLD or UWMC or RKT or PFSI or LOAN?

On trailing P/E, Manhattan Bridge Capital, Inc.

(LOAN) is the cheapest at 8. 6x versus UWM Holdings Corporation at 28. 2x. On forward P/E, PennyMac Financial Services, Inc. is actually cheaper at 7. 2x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — GHLD or UWMC or RKT or PFSI or LOAN?

Over the past 5 years, Guild Holdings Company (GHLD) delivered a total return of +65.

7%, compared to -22. 7% for UWM Holdings Corporation (UWMC). Over 10 years, the gap is even starker: PFSI returned +603. 4% versus UWMC's -41. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — GHLD or UWMC or RKT or PFSI or LOAN?

By beta (market sensitivity over 5 years), Guild Holdings Company (GHLD) is the lower-risk stock at 0.

04β versus Rocket Companies, Inc. 's 1. 77β — meaning RKT is approximately 4121% more volatile than GHLD relative to the S&P 500. On balance sheet safety, Manhattan Bridge Capital, Inc. (LOAN) carries a lower debt/equity ratio of 52% versus 9% for UWM Holdings Corporation — giving it more financial flexibility in a downturn.

05

Which is growing faster — GHLD or UWMC or RKT or PFSI or LOAN?

By revenue growth (latest reported year), PennyMac Financial Services, Inc.

(PFSI) is pulling ahead at 173. 8% versus 27. 4% for Rocket Companies, Inc. (RKT). On earnings-per-share growth, the picture is similar: Guild Holdings Company grew EPS 343. 8% year-over-year, compared to -123. 8% for Rocket Companies, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — GHLD or UWMC or RKT or PFSI or LOAN?

Manhattan Bridge Capital, Inc.

(LOAN) is the more profitable company, earning 57. 7% net margin versus -1. 0% for Rocket Companies, Inc. — meaning it keeps 57. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: LOAN leads at 81. 6% versus 8. 7% for RKT. At the gross margin level — before operating expenses — RKT leads at 91. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is GHLD or UWMC or RKT or PFSI or LOAN more undervalued right now?

On forward earnings alone, PennyMac Financial Services, Inc.

(PFSI) trades at 7. 2x forward P/E versus 19. 3x for Rocket Companies, Inc. — 12. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for UWMC: 76. 9% to $5. 98.

08

Which pays a better dividend — GHLD or UWMC or RKT or PFSI or LOAN?

In this comparison, UWMC (100.

0% yield), LOAN (10. 8% yield), GHLD (2. 5% yield), PFSI (1. 3% yield) pay a dividend. RKT does not pay a meaningful dividend and should not be held primarily for income.

09

Is GHLD or UWMC or RKT or PFSI or LOAN better for a retirement portfolio?

For long-horizon retirement investors, Guild Holdings Company (GHLD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

04), 2. 5% yield). Rocket Companies, Inc. (RKT) carries a higher beta of 1. 77 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GHLD: +58. 4%, RKT: -20. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between GHLD and UWMC and RKT and PFSI and LOAN?

These companies operate in different sectors (GHLD (Financial Services) and UWMC (Financial Services) and RKT (Financial Services) and PFSI (Financial Services) and LOAN (Real Estate)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

GHLD, UWMC, PFSI, LOAN pay a dividend while RKT does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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GHLD

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 30%
  • Net Margin > 5%
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UWMC

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 32%
  • Gross Margin > 51%
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RKT

High-Growth Disruptor

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 13%
  • Gross Margin > 54%
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PFSI

High-Growth Compounder

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 86%
  • Net Margin > 6%
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LOAN

Dividend Mega-Cap Quality

  • Sector: Real Estate
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 41%
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Beat Both

Find stocks that outperform GHLD and UWMC and RKT and PFSI and LOAN on the metrics below

Revenue Growth>
%
(GHLD: 60.9% · UWMC: 65.8%)
P/E Ratio<
x
(GHLD: 12.8x · UWMC: 28.2x)

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