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RCLRoyal Caribbean Cruises Ltd.
$312.51$84.5B
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RCL logo

Royal Caribbean Cruises Ltd. (RCL) Price Target Analysis

Updated Jun 18, 2026
Analyst Rating: Buy
Based on 52 analysts

10.4% Below Target

RCL trades 10.4% below Wall Street's consensus target of $345.00.

Current Price$312.51
Average Target$345.00
Target
Current
Low$280.00
Median$340.00
High$425.00

Analyst Target Range

Forward P/E18.0x
(Fair)
PEG Ratio—
Implied Growth+4.7%
(Low)
Analyst Spread42.0%
(Moderate)

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$312.51
Consensus$345.00
High$425.00
Low$280.00

Consensus Scenario Assumptions

The base valuation assumes RCL achieves its forward estimates and maintains a stable P/E multiple of 18.0x. This scenario reflects the blended consensus of 52 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.

Analyst Ratings Distribution

Breakdown of 52 published analyst recommendations for RCL

40% hold / mixed conviction
+18
BearishBullish
Weighted analyst sentiment score based on 52 ratings
ConsensusBuy
Coverage52 Analysts
Net Score+18
Bull / Bear48% / 12%
Strong Buy00%
Buy2548%
Hold2140%
Sell612%
Strong Sell00%
Strong Buy
00%
Buy
2548%
Hold
2140%
Sell
612%
Strong Sell
00%
Recommendation Mix48% Buy · 40% Hold · 12% Sell
Buy (25)Hold (21)Sell (6)

RCL Price Target Analysis

Updated June 21, 2026

As of June 21, 2026, Royal Caribbean Cruises Ltd. (RCL) has a Wall Street consensus price target of $345.00, based on estimates from 52 covering analysts. With the stock currently trading at $312.51, this represents a potential upside of +10.4%. The company has a market capitalization of $84.54B.

Analyst price targets range from a low of $280.00 to a high of $425.00, representing a 42% spread in expectations. The median target of $340.00 aligns closely with the consensus average.

The current analyst consensus rating is Buy, with 25 analysts rating the stock as a Buy or Strong Buy,21 rating it Hold, and 6 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.

From a valuation perspective, RCL trades at a trailing P/E of 20.0x and forward P/E of 18.0x. Analysts expect EPS to grow +4.7% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $327.69, with bear and bull scenarios of $206.45 and $431.77 respectively. Model confidence stands at 57/100, reflecting moderate uncertainty in projections.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside
+5.5%
Industry Consensus
Avg Forward P/E
26.2x
(Growth Premium)
Peers with Coverage
10 / 10
Active Analyst Tracking
CompanyMarket CapPriceTargetUpside PotentialRatingFwd P/EAnalysts
CCL logo
CCLCarnival Corporation & plc
$38.2B$30.87$35.36
+14.5%
Buy13.9x47
NCLH logo
NCLHNorwegian Cruise Line Holdings Ltd.
$9.4B$20.44$21.38
+4.6%
Buy12.5x37
VIK logo
VIKViking Holdings Ltd
$43.2B$97.17$99.00
+1.9%
Buy29.3x14
HLT logo
HLTHilton Worldwide Holdings Inc.
$79.4B$348.84$342.30
-1.9%
Buy38.6x49
MAR logo
MARMarriott International, Inc.
$104.5B$396.20$393.07
-0.8%
Hold34.2x52
H logo
HHyatt Hotels Corporation
$19.3B$202.09$194.92
-3.5%
Hold57.2x49
VAC logo
VACMarriott Vacations Worldwide Corporation
$3.4B$97.97$90.67
-7.5%
Buy13.2x18
TNL logo
TNLTravel + Leisure Co.
$4.8B$76.71$86.88
+13.3%
Buy10.4x15
BA logo
BAThe Boeing Company
$175.6B$222.72$281.56
+26.4%
Buy—54
AAL logo
AALAmerican Airlines Group Inc.
$10.6B$15.99$17.25
+7.9%
Buy—37

RCL — Frequently Asked Questions

Quick answers to the most common questions about buying RCL stock.

What is the RCL stock price target for 2026?

Royal Caribbean Cruises Ltd. (RCL) has a consensus 12-month price target of $345, implying 10.4% upside from $312.51. The 52 analysts covering RCL see moderate appreciation potential.

Is RCL a buy, sell, or hold?

RCL has a consensus rating of "Buy" based on 52 Wall Street analysts. The rating breakdown is mixed, with 21 Hold ratings making up the largest segment. The consensus 12-month price target of $345 implies 10.4% upside from current levels.

Is RCL stock overvalued or undervalued?

With a forward P/E of 18.0464x, RCL trades at a relatively low valuation. The consensus target of $345 implies 10.4% appreciation, suggesting meaningful undervaluation.

How high can RCL stock go?

The most bullish Wall Street analyst has a price target of $425 for RCL, while the most conservative target is $280. The consensus of $345 represents the median expectation. Our quantitative valuation model projects a bull case target of $432 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover RCL stock?

RCL is heavily covered by Wall Street, with 52 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 25 have Buy ratings, 21 recommend Hold, and 6 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the RCL stock forecast?

The 12-month RCL stock forecast based on 52 Wall Street analysts shows a consensus price target of $345, with estimates ranging from $280 (bear case) to $425 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $328, with bear/bull scenarios of $206/$432.

What is RCL's fair value based on fundamentals?

Our quantitative valuation model calculates RCL's fair value at $328 (base case), with a bear case of $206 and bull case of $432. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 57/100.

What is RCL's forward P/E ratio?

RCL trades at a forward P/E ratio of 18.0x based on next-twelve-months earnings estimates compared to a trailing P/E of 20.0x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy RCL stock?

Wall Street analysts are optimistic on RCL, with a "Buy" consensus rating and $345 price target (10.4% upside). 25 of 52 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do RCL price targets vary so much?

RCL analyst price targets range from $280 to $425, a 42% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $345 consensus represents the middle ground. Our model's $206-$432 range provides an independent fundamental perspective.

Consensus-Based Analysis Tools

Full Stock Analysis

Deep dive into RCL consensus models and risk factors.

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Peer Comparison

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