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SHOPShopify Inc.
$147.74$191.7B
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SHOP logo

Shopify Inc. (SHOP) Price Target Analysis

Updated Sep 18, 2026
Analyst Rating: Buy
Based on 64 analysts

13.5% Below Target

SHOP trades 13.5% below Wall Street's consensus target of $167.72.

Current Price$147.74
Average Target$167.72
Target
Current
Low$130.00
Median$175.00
High$200.00

Analyst Target Range

Forward P/E77.8x
(High Premium)
PEG Ratio2.65
(Pricey)
Implied Growth+27.8%
(High Growth)
Analyst Spread41.7%
(Moderate)

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$147.74
Consensus$167.72
High$200.00
Low$130.00

Consensus Scenario Assumptions

The base valuation assumes SHOP achieves its forward estimates and maintains a stable P/E multiple of 77.8x. This scenario reflects the blended consensus of 64 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.

Analyst Ratings Distribution

Breakdown of 64 published analyst recommendations for SHOP

43/64 analysts are bullish
+31
BearishBullish
Weighted analyst sentiment score based on 64 ratings
ConsensusBuy
Coverage64 Analysts
Net Score+31
Bull / Bear67% / 5%
Strong Buy00%
Buy4367%
Hold1828%
Sell35%
Strong Sell00%
Strong Buy
00%
Buy
4367%
Hold
1828%
Sell
35%
Strong Sell
00%
Recommendation Mix67% Buy · 28% Hold · 5% Sell
Buy (43)Hold (18)Sell (3)

SHOP Price Target Analysis

Updated September 23, 2026

As of September 23, 2026, Shopify Inc. (SHOP) has a Wall Street consensus price target of $167.72, based on estimates from 64 covering analysts. With the stock currently trading at $147.74, this represents a potential upside of +13.5%. The company has a market capitalization of $191.72B.

Analyst price targets range from a low of $130.00 to a high of $200.00, representing a 42% spread in expectations. The median target of $175.00 aligns closely with the consensus average.

The current analyst consensus rating is Buy, with 43 analysts rating the stock as a Buy or Strong Buy,18 rating it Hold, and 3 rating it Sell or Strong Sell. The positive sentiment balance indicates moderate optimism about the stock prospects.

From a valuation perspective, SHOP trades at a trailing P/E of 157.2x and forward P/E of 77.8x. The forward PEG ratio of 2.65 reflects a premium valuation. Analysts expect EPS to grow +27.8% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $80.09, with bear and bull scenarios of $50.45 and $105.52 respectively. Model confidence stands at 71/100, indicating high predictability in the company's fundamentals.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Technology stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside
+18.2%
Industry Consensus
Avg Forward P/E
19.1x
(Fair)
Peers with Coverage
10 / 10
Active Analyst Tracking
CompanyMarket CapPriceTargetUpside PotentialRatingFwd P/EAnalysts
WIX logo
WIXWix.com Ltd.
$4.2B$80.09$77.00
-3.9%
Buy16.8x41
GDDY logo
GDDYGoDaddy Inc.
$13.0B$98.24$90.25
-8.1%
Buy13.3x38
CART logo
CARTMaplebear Inc.
$10.4B$44.41$57.00
+28.3%
Buy19.0x29
PYPL logo
PYPLPayPal Holdings, Inc.
$46.7B$52.89$55.88
+5.7%
Hold9.8x70
BILL logo
BILLBill.com Holdings, Inc.
$4.6B$46.49$56.56
+21.7%
Buy17.6x32
GLBE logo
GLBEGlobal-e Online Ltd.
$7.0B$41.55$48.86
+17.6%
Buy34.3x15
KVYO logo
KVYOKlaviyo, Inc.
$4.7B$15.87$27.07
+70.6%
Buy19.2x22
AMZN logo
AMZNAmazon.com, Inc.
$2.7T$254.98$326.33
+28.0%
Buy20.0x94
META logo
METAMeta Platforms, Inc.
$1.9T$736.60$729.93
-0.9%
Buy23.5x65
GOOGL logo
GOOGLAlphabet Inc.
$4.2T$351.16$431.57
+22.9%
Buy17.1x83

SHOP — Frequently Asked Questions

Quick answers to the most common questions about buying SHOP stock.

What is the SHOP stock price target for 2026?

Shopify Inc. (SHOP) has a consensus 12-month price target of $167.72, implying 13.5% upside from $147.74. The 64 analysts covering SHOP see moderate appreciation potential.

Is SHOP a buy, sell, or hold?

SHOP has a consensus rating of "Buy" based on 64 Wall Street analysts. The rating breakdown is predominantly bullish, with 43 Buy/Strong Buy ratings. The consensus 12-month price target of $167.72 implies 13.5% upside from current levels.

Is SHOP stock overvalued or undervalued?

At a forward P/E of 77.8111x, SHOP trades at a premium valuation. The consensus price target of $167.72 (13.5% upside) suggests analysts still see growth justifying the multiple.

How high can SHOP stock go?

The most bullish Wall Street analyst has a price target of $200 for SHOP, while the most conservative target is $130. The consensus of $167.72 represents the median expectation. Our quantitative valuation model projects a bull case target of $106 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover SHOP stock?

SHOP is heavily covered by Wall Street, with 64 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 43 have Buy ratings, 18 recommend Hold, and 3 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the SHOP stock forecast?

The 12-month SHOP stock forecast based on 64 Wall Street analysts shows a consensus price target of $167.72, with estimates ranging from $130 (bear case) to $200 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $80, with bear/bull scenarios of $50/$106.

What is SHOP's fair value based on fundamentals?

Our quantitative valuation model calculates SHOP's fair value at $80 (base case), with a bear case of $50 and bull case of $106. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 71/100.

What is SHOP's forward P/E ratio?

SHOP trades at a forward P/E ratio of 77.8x based on next-twelve-months earnings estimates compared to a trailing P/E of 157.2x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy SHOP stock?

Wall Street analysts are optimistic on SHOP, with a "Buy" consensus rating and $167.72 price target (13.5% upside). 43 of 64 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do SHOP price targets vary so much?

SHOP analyst price targets range from $130 to $200, a 42% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $167.72 consensus represents the middle ground. Our model's $50-$106 range provides an independent fundamental perspective.

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