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TRIPTripadvisor, Inc.
$12.96$1.5B
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TRIP logo

Tripadvisor, Inc. (TRIP) Price Target Analysis

Updated Jun 18, 2026
Analyst Rating: Hold
Based on 56 analysts

8.8% Below Target

TRIP trades 8.8% below Wall Street's consensus target of $14.10.

Current Price$12.96
Average Target$14.10
Target
Current
Low$9.00
Median$15.50
High$20.00

Analyst Target Range

Forward P/E9.8x
(Value)
PEG Ratio—
Implied Growth+718.0%
(High Growth)
Analyst Spread78.0%
(Wide Disagreement)

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$12.96
Consensus$14.10
High$20.00
Low$9.00

Consensus Scenario Assumptions

The base valuation assumes TRIP achieves its forward estimates and maintains a stable P/E multiple of 9.8x. This scenario reflects the blended consensus of 56 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.

Analyst Ratings Distribution

Breakdown of 56 published analyst recommendations for TRIP

61% hold / mixed conviction
+4
BearishBullish
Weighted analyst sentiment score based on 56 ratings
ConsensusHold
Coverage56 Analysts
Net Score+4
Bull / Bear23% / 16%
Strong Buy00%
Buy1323%
Hold3461%
Sell916%
Strong Sell00%
Strong Buy
00%
Buy
1323%
Hold
3461%
Sell
916%
Strong Sell
00%
Recommendation Mix23% Buy · 61% Hold · 16% Sell
Buy (13)Hold (34)Sell (9)

TRIP Price Target Analysis

Updated June 22, 2026

As of June 22, 2026, Tripadvisor, Inc. (TRIP) has a Wall Street consensus price target of $14.10, based on estimates from 56 covering analysts. With the stock currently trading at $12.96, this represents a potential upside of +8.8%. The company has a market capitalization of $1.51B.

Analyst price targets range from a low of $9.00 to a high of $20.00, representing a 78% spread in expectations. The median target of $15.50 differs from the mean, suggesting potential outlier estimates. The wide target spread reflects significant disagreement on fair value.

The current analyst consensus rating is Hold, with 13 analysts rating the stock as a Buy or Strong Buy,34 rating it Hold, and 9 rating it Sell or Strong Sell. The bearish sentiment suggests caution about the stock at current levels.

From a valuation perspective, TRIP trades at a trailing P/E of 41.8x and forward P/E of 9.8x. Analysts expect EPS to grow +718.0% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $26.90, with bear and bull scenarios of $16.94 and $35.44 respectively. Model confidence stands at 46/100, suggesting limited visibility into future performance.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside
+33.3%
Industry Consensus
Avg Forward P/E
25.1x
(Growth Premium)
Peers with Coverage
9 / 10
Active Analyst Tracking
CompanyMarket CapPriceTargetUpside PotentialRatingFwd P/EAnalysts
EXPE logo
EXPEExpedia Group, Inc.
$28.2B$240.90$270.63
+12.3%
Hold12.2x75
BKNG logo
BKNGBooking Holdings Inc.
$133.1B$171.78$230.70
+34.3%
Buy16.4x71
ABNB logo
ABNBAirbnb, Inc.
$84.5B$142.41$154.50
+8.5%
Buy27.8x45
TCOM logo
TCOMTrip.com Group Limited
$28.4B$45.10$75.00
+66.3%
Buy1.6x43
MMYT logo
MMYTMakeMyTrip Limited
$4.4B$46.72$91.00
+94.8%
Buy107.0x11
YELP logo
YELPYelp Inc.
$1.3B$22.88$27.50
+20.2%
Hold12.1x67
OPEN logo
OPENOpendoor Technologies Inc.
$3.4B$4.47$6.17
+38.0%
Hold—26
REZI logo
REZIResideo Technologies, Inc.
$4.8B$31.91$40.00
+25.4%
Buy11.4x7
SOND logo
SONDSonder Holdings Inc.
$2662$0.00—————
HI logo
HIHillenbrand, Inc.
$2.3B$31.98$32.00
+0.1%
Buy12.4x11

TRIP — Frequently Asked Questions

Quick answers to the most common questions about buying TRIP stock.

What is the TRIP stock price target for 2026?

The consensus price target for TRIP is $14.1, close to the current price of $12.965 (8.8% implied move). Based on 56 analyst estimates, the stock appears fairly valued near current levels.

Is TRIP a buy, sell, or hold?

TRIP has a consensus rating of "Hold" based on 56 Wall Street analysts. The rating breakdown is mixed, with 34 Hold ratings making up the largest segment. The consensus 12-month price target of $14.1 implies 8.8% upside from current levels.

Is TRIP stock overvalued or undervalued?

With a forward P/E of 9.8324x, TRIP trades at a relatively low valuation. The consensus target of $14.1 implies 8.8% appreciation, suggesting the market may be pricing in risks.

How high can TRIP stock go?

The most bullish Wall Street analyst has a price target of $20 for TRIP, while the most conservative target is $9. The consensus of $14.1 represents the median expectation. Our quantitative valuation model projects a bull case target of $35 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover TRIP stock?

TRIP is heavily covered by Wall Street, with 56 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 13 have Buy ratings, 34 recommend Hold, and 9 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the TRIP stock forecast?

The 12-month TRIP stock forecast based on 56 Wall Street analysts shows a consensus price target of $14.1, with estimates ranging from $9 (bear case) to $20 (bull case). The median consensus rating is "Hold". Our proprietary valuation model produces a base case fair value of $27, with bear/bull scenarios of $17/$35.

What is TRIP's fair value based on fundamentals?

Our quantitative valuation model calculates TRIP's fair value at $27 (base case), with a bear case of $17 and bull case of $35. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 46/100.

What is TRIP's forward P/E ratio?

TRIP trades at a forward P/E ratio of 9.8x based on next-twelve-months earnings estimates compared to a trailing P/E of 41.8x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy TRIP stock?

TRIP appears fairly valued according to analysts, with a "Hold" rating and minimal upside to the $14.1 target. Consider your investment thesis and risk tolerance. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do TRIP price targets vary so much?

TRIP analyst price targets range from $9 to $20, a 78% wide spread indicating significant analyst disagreement. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $14.1 consensus represents the middle ground. Our model's $17-$35 range provides an independent fundamental perspective.

Consensus-Based Analysis Tools

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DCF models, multiple analysis, and analyst estimates.

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Peer Comparison

Compare growth, multiples, and margins vs sector.

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