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MTEX vs LFVN vs NATR vs NHTC

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MTEX
Mannatech, Incorporated

Household & Personal Products

Consumer DefensiveNASDAQ • US
Market Cap$9M
5Y Perf.-69.9%
LFVN
LifeVantage Corporation

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$64M
5Y Perf.-67.2%
NATR
Nature's Sunshine Products, Inc.

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$430M
5Y Perf.+153.1%
NHTC
Natural Health Trends Corp.

Specialty Retail

Consumer CyclicalNASDAQ • HK
Market Cap$36M
5Y Perf.-56.2%

MTEX vs LFVN vs NATR vs NHTC — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MTEX logoMTEX
LFVN logoLFVN
NATR logoNATR
NHTC logoNHTC
IndustryHousehold & Personal ProductsPackaged FoodsPackaged FoodsSpecialty Retail
Market Cap$9M$64M$430M$36M
Revenue (TTM)$110M$195M$490M$38M
Net Income (TTM)$-2M$6M$20M$-1M
Gross Margin75.1%78.1%69.9%73.8%
Operating Margin0.5%3.4%5.7%-5.1%
Forward P/E3.5x6.6x21.9x
Total Debt$7M$12M$19M$3M
Cash & Equiv.$11M$20M$94M$7M

MTEX vs LFVN vs NATR vs NHTCLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MTEX
LFVN
NATR
NHTC
StockMay 20May 26Return
Mannatech, Incorpor… (MTEX)10030.1-69.9%
LifeVantage Corpora… (LFVN)10032.8-67.2%
Nature's Sunshine P… (NATR)100253.1+153.1%
Natural Health Tren… (NHTC)10043.8-56.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: MTEX vs LFVN vs NATR vs NHTC

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MTEX and LFVN are tied at the top with 2 categories each — the right choice depends on your priorities. LifeVantage Corporation is the stronger pick specifically for growth and revenue expansion and operational efficiency and capital deployment. NATR and NHTC also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
MTEX
Mannatech, Incorporated
The Value Play

MTEX has the current edge in this matchup, primarily because of its strength in value and stability.

  • Better valuation composite
  • Beta 0.27 vs LFVN's 1.12
Best for: value and stability
LFVN
LifeVantage Corporation
The Growth Play

LFVN is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth 14.2%, EPS growth 230.4%, 3Y rev CAGR 3.5%
  • 14.2% revenue growth vs MTEX's -10.7%
  • 9.1% ROA vs MTEX's -4.9%, ROIC 37.5% vs 17.3%
Best for: growth exposure
NATR
Nature's Sunshine Products, Inc.
The Long-Run Compounder

NATR is the clearest fit if your priority is long-term compounding.

  • 180.2% 10Y total return vs MTEX's -35.2%
  • 4.1% margin vs NHTC's -3.0%
  • +85.3% vs LFVN's -53.5%
Best for: long-term compounding
NHTC
Natural Health Trends Corp.
The Income Pick

NHTC is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 0 yrs, beta 0.58, yield 25.0%
  • Lower volatility, beta 0.58, Low D/E 13.4%, current ratio 2.50x
  • Beta 0.58, yield 25.0%, current ratio 2.50x
  • 25.0% yield, vs LFVN's 3.2%, (2 stocks pay no dividend)
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthLFVN logoLFVN14.2% revenue growth vs MTEX's -10.7%
ValueMTEX logoMTEXBetter valuation composite
Quality / MarginsNATR logoNATR4.1% margin vs NHTC's -3.0%
Stability / SafetyMTEX logoMTEXBeta 0.27 vs LFVN's 1.12
DividendsNHTC logoNHTC25.0% yield, vs LFVN's 3.2%, (2 stocks pay no dividend)
Momentum (1Y)NATR logoNATR+85.3% vs LFVN's -53.5%
Efficiency (ROA)LFVN logoLFVN9.1% ROA vs MTEX's -4.9%, ROIC 37.5% vs 17.3%

MTEX vs LFVN vs NATR vs NHTC — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MTEXMannatech, Incorporated
FY 2024
Consolidated product sales
95.3%$112M
Consolidated pack sales
3.5%$4M
Consolidated other, including freight
1.3%$2M
LFVNLifeVantage Corporation
FY 2025
Protandim
60.6%$95M
LifeVantage TrueScience Skin Care Regimen
35.7%$56M
Product and Service, Other
3.6%$6M
NATRNature's Sunshine Products, Inc.
FY 2025
Personal Care Products
100.0%$23M
NHTCNatural Health Trends Corp.
FY 2019
Product
92.3%$73M
Shipping and Handling
7.7%$6M

MTEX vs LFVN vs NATR vs NHTC — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNATRLAGGINGNHTC

Income & Cash Flow (Last 12 Months)

NATR leads this category, winning 4 of 6 comparable metrics.

NATR is the larger business by revenue, generating $490M annually — 12.8x NHTC's $38M. NATR is the more profitable business, keeping 4.1% of every revenue dollar as net income compared to NHTC's -3.0%. On growth, NATR holds the edge at +8.5% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMTEX logoMTEXMannatech, Incorp…LFVN logoLFVNLifeVantage Corpo…NATR logoNATRNature's Sunshine…NHTC logoNHTCNatural Health Tr…
RevenueTrailing 12 months$110M$195M$490M$38M
EBITDAEarnings before interest/tax$2M$9M$38M-$2M
Net IncomeAfter-tax profit-$2M$6M$20M-$1M
Free Cash FlowCash after capex-$4M$4M$23M-$6M
Gross MarginGross profit ÷ Revenue+75.1%+78.1%+69.9%+73.8%
Operating MarginEBIT ÷ Revenue+0.5%+3.4%+5.7%-5.1%
Net MarginNet income ÷ Revenue-1.5%+2.9%+4.1%-3.0%
FCF MarginFCF ÷ Revenue-3.6%+1.9%+4.7%-16.5%
Rev. Growth (YoY)Latest quarter vs prior year-8.1%-25.2%+8.5%-14.3%
EPS Growth (YoY)Latest quarter vs prior year+6.9%-57.7%+16.0%-2.4%
NATR leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

MTEX leads this category, winning 4 of 5 comparable metrics.

At 3.5x trailing earnings, MTEX trades at a 85% valuation discount to NATR's 23.2x P/E. On an enterprise value basis, MTEX's 1.4x EV/EBITDA is more attractive than NATR's 9.2x.

MetricMTEX logoMTEXMannatech, Incorp…LFVN logoLFVNLifeVantage Corpo…NATR logoNATRNature's Sunshine…NHTC logoNHTCNatural Health Tr…
Market CapShares × price$9M$64M$430M$36M
Enterprise ValueMkt cap + debt − cash$4M$56M$355M$32M
Trailing P/EPrice ÷ TTM EPS3.54x6.61x23.16x-41.72x
Forward P/EPrice ÷ next-FY EPS est.21.92x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple1.41x3.63x9.20x
Price / SalesMarket cap ÷ Revenue0.08x0.28x0.90x0.90x
Price / BookPrice ÷ Book value/share1.02x1.88x2.81x1.57x
Price / FCFMarket cap ÷ FCF4.52x6.12x14.90x
MTEX leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

LFVN leads this category, winning 5 of 9 comparable metrics.

LFVN delivers a 17.8% return on equity — every $100 of shareholder capital generates $18 in annual profit, vs $-24 for MTEX. NATR carries lower financial leverage with a 0.12x debt-to-equity ratio, signaling a more conservative balance sheet compared to MTEX's 0.78x. On the Piotroski fundamental quality scale (0–9), LFVN scores 7/9 vs NHTC's 2/9, reflecting strong financial health.

MetricMTEX logoMTEXMannatech, Incorp…LFVN logoLFVNLifeVantage Corpo…NATR logoNATRNature's Sunshine…NHTC logoNHTCNatural Health Tr…
ROE (TTM)Return on equity-23.8%+17.8%+12.1%-4.9%
ROA (TTM)Return on assets-4.9%+9.1%+7.6%-2.9%
ROICReturn on invested capital+17.3%+37.5%+21.0%-6.5%
ROCEReturn on capital employed+9.3%+29.5%+13.8%-6.1%
Piotroski ScoreFundamental quality 0–95752
Debt / EquityFinancial leverage0.78x0.34x0.12x0.13x
Net DebtTotal debt minus cash-$5M-$9M-$75M-$4M
Cash & Equiv.Liquid assets$11M$20M$94M$7M
Total DebtShort + long-term debt$7M$12M$19M$3M
Interest CoverageEBIT ÷ Interest expense0.38x1100.81x
LFVN leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

NATR leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in NATR five years ago would be worth $11,883 today (with dividends reinvested), compared to $3,901 for MTEX. Over the past 12 months, NATR leads with a +85.3% total return vs LFVN's -53.5%. The 3-year compound annual growth rate (CAGR) favors NATR at 31.8% vs MTEX's -28.8% — a key indicator of consistent wealth creation.

MetricMTEX logoMTEXMannatech, Incorp…LFVN logoLFVNLifeVantage Corpo…NATR logoNATRNature's Sunshine…NHTC logoNHTCNatural Health Tr…
YTD ReturnYear-to-date-44.1%-16.0%+17.1%+7.1%
1-Year ReturnPast 12 months-53.3%-53.5%+85.3%-20.7%
3-Year ReturnCumulative with dividends-63.8%+53.2%+129.0%-5.7%
5-Year ReturnCumulative with dividends-61.0%-19.4%+18.8%-9.6%
10-Year ReturnCumulative with dividends-35.2%-42.0%+180.2%-63.6%
CAGR (3Y)Annualised 3-year return-28.8%+15.3%+31.8%-1.9%
NATR leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MTEX and NATR each lead in 1 of 2 comparable metrics.

MTEX is the less volatile stock with a 0.27 beta — it tends to amplify market swings less than LFVN's 1.12 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NATR currently trades 87.2% from its 52-week high vs LFVN's 33.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMTEX logoMTEXMannatech, Incorp…LFVN logoLFVNLifeVantage Corpo…NATR logoNATRNature's Sunshine…NHTC logoNHTCNatural Health Tr…
Beta (5Y)Sensitivity to S&P 5000.27x1.12x0.62x0.58x
52-Week HighHighest price in past year$12.45$15.00$28.14$6.00
52-Week LowLowest price in past year$4.20$3.90$12.90$2.40
% of 52W HighCurrent price vs 52-week peak+37.5%+33.5%+87.2%+53.3%
RSI (14)Momentum oscillator 0–10043.668.949.657.9
Avg Volume (50D)Average daily shares traded10K162K103K25K
Evenly matched — MTEX and NATR each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — NATR and NHTC each lead in 1 of 2 comparable metrics.

For income investors, NHTC offers the higher dividend yield at 25.04% vs LFVN's 3.17%.

MetricMTEX logoMTEXMannatech, Incorp…LFVN logoLFVNLifeVantage Corpo…NATR logoNATRNature's Sunshine…NHTC logoNHTCNatural Health Tr…
Analyst RatingConsensus buy/hold/sellBuy
Price TargetConsensus 12-month target$19.50
# AnalystsCovering analysts4
Dividend YieldAnnual dividend ÷ price+3.2%+25.0%
Dividend StreakConsecutive years of raises0010
Dividend / ShareAnnual DPS$0.16$0.80
Buyback YieldShare repurchases ÷ mkt cap0.0%+9.0%+3.8%0.0%
Evenly matched — NATR and NHTC each lead in 1 of 2 comparable metrics.
Key Takeaway

NATR leads in 2 of 6 categories (Income & Cash Flow, Total Returns). MTEX leads in 1 (Valuation Metrics). 2 tied.

Best OverallNature's Sunshine Products,… (NATR)Leads 2 of 6 categories
Loading custom metrics...

MTEX vs LFVN vs NATR vs NHTC: Key Questions Answered

9 questions · data-driven answers · updated daily

01

Is MTEX or LFVN or NATR or NHTC a better buy right now?

For growth investors, LifeVantage Corporation (LFVN) is the stronger pick with 14.

2% revenue growth year-over-year, versus -10. 7% for Mannatech, Incorporated (MTEX). Mannatech, Incorporated (MTEX) offers the better valuation at 3. 5x trailing P/E, making it the more compelling value choice. Analysts rate Nature's Sunshine Products, Inc. (NATR) a "Buy" — based on 4 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MTEX or LFVN or NATR or NHTC?

On trailing P/E, Mannatech, Incorporated (MTEX) is the cheapest at 3.

5x versus Nature's Sunshine Products, Inc. at 23. 2x.

03

Which is the better long-term investment — MTEX or LFVN or NATR or NHTC?

Over the past 5 years, Nature's Sunshine Products, Inc.

(NATR) delivered a total return of +18. 8%, compared to -61. 0% for Mannatech, Incorporated (MTEX). Over 10 years, the gap is even starker: NATR returned +180. 2% versus NHTC's -63. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MTEX or LFVN or NATR or NHTC?

By beta (market sensitivity over 5 years), Mannatech, Incorporated (MTEX) is the lower-risk stock at 0.

27β versus LifeVantage Corporation's 1. 12β — meaning LFVN is approximately 318% more volatile than MTEX relative to the S&P 500. On balance sheet safety, Nature's Sunshine Products, Inc. (NATR) carries a lower debt/equity ratio of 12% versus 78% for Mannatech, Incorporated — giving it more financial flexibility in a downturn.

05

Which is growing faster — MTEX or LFVN or NATR or NHTC?

By revenue growth (latest reported year), LifeVantage Corporation (LFVN) is pulling ahead at 14.

2% versus -10. 7% for Mannatech, Incorporated (MTEX). On earnings-per-share growth, the picture is similar: LifeVantage Corporation grew EPS 230. 4% year-over-year, compared to -254. 0% for Natural Health Trends Corp.. Over a 3-year CAGR, NATR leads at 4. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MTEX or LFVN or NATR or NHTC?

LifeVantage Corporation (LFVN) is the more profitable company, earning 4.

3% net margin versus -2. 2% for Natural Health Trends Corp. — meaning it keeps 4. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: LFVN leads at 5. 3% versus -4. 5% for NHTC. At the gross margin level — before operating expenses — LFVN leads at 80. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Which pays a better dividend — MTEX or LFVN or NATR or NHTC?

In this comparison, NHTC (25.

0% yield), LFVN (3. 2% yield) pay a dividend. MTEX, NATR do not pay a meaningful dividend and should not be held primarily for income.

08

Is MTEX or LFVN or NATR or NHTC better for a retirement portfolio?

For long-horizon retirement investors, Natural Health Trends Corp.

(NHTC) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 58), 25. 0% yield). Both have compounded well over 10 years (NHTC: -63. 6%, LFVN: -42. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between MTEX and LFVN and NATR and NHTC?

These companies operate in different sectors (MTEX (Consumer Defensive) and LFVN (Consumer Defensive) and NATR (Consumer Defensive) and NHTC (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: MTEX is a small-cap deep-value stock; LFVN is a small-cap deep-value stock; NATR is a small-cap quality compounder stock; NHTC is a small-cap income-oriented stock. LFVN, NHTC pay a dividend while MTEX, NATR do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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MTEX

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  • Market Cap > $100B
  • Gross Margin > 45%
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  • Market Cap > $100B
  • Gross Margin > 46%
  • Dividend Yield > 1.2%
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NATR

Quality Business

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 41%
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  • Sector: Consumer Cyclical
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  • Gross Margin > 44%
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Beat Both

Find stocks that outperform MTEX and LFVN and NATR and NHTC on the metrics below

Revenue Growth>
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(MTEX: -8.1% · LFVN: -25.2%)
P/E Ratio<
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(MTEX: 3.5x · LFVN: 6.6x)

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