Baozun Inc. (BZUN) quarterly income statement — complete revenue, gross profit & net income history
| Metric | Q4'25 | Q3'25 | Q2'25 | Q1'25 | Q4'24 | Q3'24 | Q2'24 | Q1'24 | Q4'23 | Q3'23 | Q2'23 | Q1'23 | Q4'22 | Q3'22 | Q4'21 | Q4'20 | Q3'20 | Q2'20 | Q4'19 | Q4'18 |
|---|
| Sales/Revenue | 3.17B | 2.16B | 2.55B | 2.06B | 2.99B | 2.06B | 2.39B | 1.98B | 2.78B | 1.82B | 2.32B | 1.89B | 2.55B | 1.74B | 3.17B | 3.35B | 1.83B | 2.15B | 2.78B | 2.2B |
| Revenue Growth % | 5.94% | 4.82% | 6.76% | 4.27% | 7.7% | 12.8% | 3.05% | 4.87% | 8.9% | 4.73% | - | - | -19.53% | - | -5.19% | 20.21% | - | - | 26.44% | 40.67% |
| Cost of Goods Sold | 1.47B | 1.03B | 1.32B | 1.07B | 1.54B | 1.08B | 1.28B | 1.03B | 1.51B | 1B | 1.33B | 1.07B | 1.43B | 990.65M | 2B | 2.14B | 1.09B | 1.35B | 1.72B | 1.3B |
| COGS % of Revenue | 46.33% | 47.62% | 51.61% | 51.91% | 51.52% | 52.62% | 53.39% | 52.2% | 54.16% | 55.06% | 57.48% | 56.82% | 56.12% | 56.89% | 63.11% | 63.87% | 59.78% | 62.78% | 61.87% | 59.13% |
| Gross Profit | 1.7B | 1.13B | 1.24B | 992.66M | 1.45B | 974.53M | 1.11B | 946.27M | 1.27B | 819.49M | 986.46M | 815.08M | 1.12B | 750.62M | 1.17B | 1.21B | 735.62M | 800.96M | 1.06B | 899.85M |
| Gross Margin % | 53.67% | 52.38% | 48.39% | 48.09% | 48.48% | 47.38% | 46.61% | 47.8% | 45.84% | 44.94% | 42.52% | 43.18% | 43.88% | 43.11% | 36.89% | 36.13% | 40.22% | 37.22% | 38.13% | 40.87% |
| Gross Profit Growth % | 17.28% | 15.89% | 10.85% | 4.9% | 13.9% | 18.92% | 12.96% | 16.1% | 13.76% | 9.17% | - | - | -4.27% | - | -3.2% | 13.9% | - | - | 17.96% | 51.09% |
| Operating Expenses | 1.51B | 1.15B | 1.24B | 1.08B | 1.38B | 1.09B | 1.13B | 1B | 1.27B | 955.2M | 1.02B | 855.71M | 983.17M | 776.88M | 1.17B | 908.42M | 651.01M | 640.32M | 865.56M | 670.08M |
| OpEx % of Revenue | 47.55% | 53.56% | 48.76% | 52.15% | 46.03% | 52.94% | 47.39% | 50.56% | 45.61% | 52.38% | 44.09% | 45.33% | 38.51% | 44.62% | 36.76% | 27.14% | 35.59% | 29.75% | 31.09% | 30.43% |
| Selling, General & Admin | 1.41B | 1.06B | 1.16B | 970.84M | 1.23B | 977.17M | 1.02B | 873.13M | 1.12B | 851.98M | 955.94M | 755.91M | 879.19M | 798.42M | 1.05B | 810.55M | 653.78M | 678.12M | 714.77M | 586.45M |
| SG&A % of Revenue | 44.46% | 48.95% | 45.53% | 47.03% | 41.18% | 47.5% | 42.51% | 44.1% | 40.32% | 46.72% | 41.2% | 40.04% | 34.44% | 45.85% | 33.17% | 24.22% | 35.74% | 31.51% | 25.67% | 26.63% |
| Research & Development | 0 | 0 | 0 | 0 | 0 | 0 | 129.79M | 133.19M | 140.79M | 120.38M | 129.14M | 114.89M | 427.95M | 98.3M | -409.87M | -409.87M | 101.58M | 102.26M | -392.95M | -268.97M |
| R&D % of Revenue | - | - | - | - | - | - | 5.43% | 6.73% | 5.06% | 6.6% | 5.57% | 6.09% | 16.76% | 5.65% | -12.92% | -12.25% | 5.55% | 4.75% | -14.11% | -12.22% |
| Other Operating Expenses | 1000K | 1000K | 1000K | 1000K | 1000K | 1000K | -1000K | -1000K | 1000K | 1000K | 1000K | 1000K | -1000K | -1000K | 1000K | 1000K | 1000K | 1000K | 1000K | 1000K |
| Operating Income | 193.94M | -25.62M | -9.38M | -83.99M | 73.21M | -114.48M | -18.77M | -54.78M | 6.4M | -135.71M | -36.44M | -40.63M | 124.07M | -26.26M | 4M | 300.63M | 84.61M | 160.64M | 195.94M | 229.77M |
| Operating Margin % | 6.11% | -1.19% | -0.37% | -4.07% | 2.44% | -5.57% | -0.79% | -2.77% | 0.23% | -7.44% | -1.57% | -2.15% | 4.86% | -1.51% | 0.13% | 8.98% | 4.63% | 7.46% | 7.04% | 10.43% |
| Operating Income Growth % | 164.9% | 77.62% | 50.05% | -53.32% | 1044.26% | 15.64% | 48.48% | -34.83% | -94.84% | -416.88% | - | - | 3000.92% | - | -98.67% | 53.43% | - | - | -14.73% | 30.81% |
| EBITDA | 195M | -24.53M | -8.29M | -82.9M | 134.17M | -51.83M | 44.42M | 7.87M | 69.05M | -86.83M | 26.53M | 8.25M | 172.95M | 25.22M | 55.48M | 338.3M | 114.37M | 197.26M | 225.7M | 231.19M |
| EBITDA Margin % | 6.15% | -1.14% | -0.32% | -4.02% | 4.48% | -2.52% | 1.86% | 0.4% | 2.48% | -4.76% | 1.14% | 0.44% | 6.77% | 1.45% | 1.75% | 10.11% | 6.25% | 9.17% | 8.11% | 10.5% |
| EBITDA Growth % | 45.34% | 52.67% | -118.65% | -1153.35% | 94.31% | 40.31% | 67.45% | -4.6% | -60.08% | -444.28% | - | - | 211.74% | - | -83.6% | 49.89% | - | - | -2.37% | 29.01% |
| D&A (Non-Cash Add-back) | 1.06M | 1.09M | 1.09M | 1.09M | 60.96M | 62.65M | 63.19M | 62.65M | 62.65M | 48.88M | 62.97M | 48.88M | 48.88M | 51.48M | 51.48M | 37.67M | 29.77M | 36.62M | 29.77M | 1.42M |
| EBIT | -17.99M | -74.02M | 1.47M | -65.65M | 104.14M | -101.16M | -4.17M | -52.81M | -36.89M | -120.32M | -36.44M | -66.69M | -220.63M | -142.73M | 18.93M | 329.85M | 96.6M | 170.01M | 196.61M | 224.97M |
| Net Interest Income | 12.57M | 3.47M | -886K | -1.17M | 8.68M | 5.86M | 6.26M | 8.97M | 10.07M | 13.28M | 10.52M | 6.9M | 7.43M | -1.24M | -7.03M | -418K | -7.98M | -9.02M | -6.83M | -3.48M |
| Interest Income | 23.03M | 13.28M | 10.89M | 11.36M | 18.3M | 14.59M | 16.7M | 19.17M | 19.51M | 24.47M | 20.29M | 17.85M | 21.07M | 8.48M | 9.07M | 13.68M | 8.02M | 9.09M | 13.15M | 1.42M |
| Interest Expense | 10.46M | 9.81M | 11.78M | 12.53M | 9.62M | 8.73M | 10.44M | 10.21M | 9.44M | 11.19M | 9.76M | 10.96M | 13.65M | 9.72M | 16.1M | 14.1M | 16.01M | 18.11M | 19.97M | 4.9M |
| Other Income/Expense | -216.11M | -56.11M | 2.28M | 5.31M | -2.62M | 2.66M | 547K | -3.41M | -2.43M | 8.06M | 26.77M | -37.02M | -358.35M | -126.2M | 910K | 14.16M | -318K | -10.47M | -15.68M | -9.7M |
| Pretax Income | -22.17M | -81.73M | -7.09M | -78.68M | 70.59M | -111.82M | -18.23M | -58.19M | 3.97M | -131.51M | -14.1M | -77.64M | -234.28M | -152.45M | 2.83M | 314.79M | 80.59M | 150.18M | 180.26M | 220.07M |
| Pretax Margin % | -0.7% | -3.79% | -0.28% | -3.81% | 2.36% | -5.44% | -0.76% | -2.94% | 0.14% | -7.21% | -0.61% | -4.11% | -9.18% | -8.76% | 0.09% | 9.41% | 4.41% | 6.98% | 6.47% | 9.99% |
| Income Tax | -10.03M | 12.99M | 13.36M | -6.41M | 28.44M | -18.57M | 3.76M | 7.1M | 5.95M | -1.95M | 2.35M | 1.75M | 15.6M | 4.26M | 1.82M | 75.95M | 19.32M | 29.11M | 37.96M | 31.94M |
| Effective Tax Rate % | 45.23% | -15.89% | -188.29% | 8.15% | 40.29% | 16.61% | -20.65% | -12.2% | 149.96% | 1.48% | -16.67% | -2.26% | -6.66% | -2.79% | 64.35% | 24.13% | 23.97% | 19.38% | 21.06% | 14.51% |
| Net Income | -37.96M | -107.11M | -33.96M | -63.08M | 129K | -88.07M | -30.62M | -66.64M | -48.41M | -126.43M | -20.03M | -79.4M | -249.88M | -156.71M | -8.35M | 239.35M | 64.64M | 119.77M | 140.87M | 188.24M |
| Net Margin % | -1.2% | -4.97% | -1.33% | -3.06% | 0% | -4.28% | -1.28% | -3.37% | -1.74% | -6.93% | -0.86% | -4.21% | -9.79% | -9% | -0.26% | 7.15% | 3.53% | 5.57% | 5.06% | 8.55% |
| Net Income Growth % | -29524.03% | -21.61% | -10.9% | 5.34% | 100.27% | 30.34% | -52.89% | 16.07% | 80.62% | 19.32% | - | - | -2894.34% | - | -103.49% | 69.9% | - | - | -25.16% | 28.44% |
| Net Income (Continuing) | -12.14M | -94.71M | -20.45M | -72.27M | 42.15M | -93.25M | -21.99M | -65.29M | -1.98M | -129.6M | -12.02M | -79.18M | -256.45M | -156.98M | 3.09M | 238.84M | 64.97M | 121.07M | 142.3M | 188.45M |
| Discontinued Operations | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Minority Interest | 1.85B | 1.82B | 1.88B | 1.86B | 1.87B | 1.83B | 1.83B | 1.76B | 1.75B | 1.7B | 1.6B | 1.6B | 1.57B | 1.57B | 1.58B | 31.51M | 32.02M | 31.68M | 30.71M | 17.5M |
| EPS (Diluted) | -0.66 | -1.86 | -0.60 | -1.08 | 0.00 | -1.44 | -0.51 | -1.11 | -0.81 | -2.13 | -0.33 | -1.35 | -4.26 | -2.67 | -0.12 | 3.00 | 1.08 | 2.01 | 2.37 | 3.18 |
| EPS Growth % | - | -29.17% | -17.65% | 2.7% | 100.26% | 32.39% | -54.55% | 17.78% | 80.99% | 20.22% | - | - | -3450% | - | -104% | 26.58% | - | - | -25.47% | 27.71% |
| EPS (Basic) | -0.66 | -1.86 | -0.60 | -1.08 | 0.00 | -1.44 | -0.51 | -1.11 | -0.81 | -2.13 | -0.33 | -1.35 | -4.26 | -2.67 | -0.12 | 3.27 | 1.08 | 2.04 | 2.43 | 3.30 |
| Diluted Shares Outstanding | 57.94M | 57.81M | 57.78M | 57.78M | 59.83M | 60.57M | 60.57M | 60.48M | 60.15M | 59.53M | 59.26M | 58.87M | 58.72M | 58.66M | 67.57M | 79.64M | 60.24M | 59.89M | 59.51M | 59.28M |
| Basic Shares Outstanding | 57.94M | 57.81M | 57.78M | 57.78M | 59.83M | 60.57M | 60.57M | 60.48M | 59.75M | 59.53M | 59.26M | 58.87M | 58.72M | 58.57M | 67.5M | 73.17M | 58.97M | 58.77M | 58.2M | 57.08M |
| Dividend Payout Ratio | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |