Ranked by reported Q1 2026 13F market value
Share of total reported institutional value in BZUN held by the largest 10 / 25 filers.
| # | Institution | Shares Held | Market Value | QoQ Change | Ownership % | % of Fund |
|---|---|---|---|---|---|---|
| 1 | SCHRODER INVESTMENT MANAGEMENT GROUP | 2.4M | $5.8M | 0.0% | 4.155% | 0.00% |
| 2 | TWO SIGMA INVESTMENTS, LP | 964K | $2.3M | +804.0% | 1.658% | 0.00% |
| 3 | DIMENSIONAL FUND ADVISORS LP | 594K | $1.4M | +3.1% | 1.022% | 0.00% |
| 4 | MARSHALL WACE, LLP | 548K | $1.3M | +58.1% | 0.944% | 0.00% |
| 5 | MORGAN STANLEY | 534K | $1.3M | -8.4% | 0.919% | 0.00% |
| 6 | First Beijing Investment Ltd | 444K | $1.1M | β | 0.765% | 0.05% |
| 7 | AIA Group Ltd | 399K | $954K | 0.0% | 0.687% | 0.01% |
| 8 | ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | 379K | $905K | -16.1% | 0.652% | 0.00% |
| 9 | SUSQUEHANNA INTERNATIONAL GROUP, LLP | 374K | $894K | -41.6% | 0.644% | 0.00% |
| 10 | D. E. Shaw & Co., Inc. | 269K | $644K | +97.1% | 0.464% | 0.00% |
| 11 | RENAISSANCE TECHNOLOGIES LLC | 196K | $468K | -14.9% | 0.337% | 0.00% |
| 12 | Qube Research & Technologies Ltd | 196K | $467K | +11.2% | 0.337% | 0.00% |
| 13 | CITADEL ADVISORS LLC | 168K | $400K | +27.9% | 0.288% | 0.00% |
| 14 | UBS Group AG | 155K | $371K | -29.0% | 0.267% | 0.00% |
| 15 | Marex Group plc | 119K | $285K | -8.8% | 0.205% | 0.00% |
| 16 | XTX Topco Ltd | 113K | $269K | +36.6% | 0.194% | 0.00% |
| 17 | SIMPLEX TRADING, LLC | 111K | $265K | +2845.8% | 0.191% | 0.01% |
| 18 | COMMONWEALTH OF PENNSYLVANIA PUBLIC SCHOOL EMPLS RETRMT SYS | 93K | $221K | 0.0% | 0.159% | 0.00% |
| 19 | MILLENNIUM MANAGEMENT LLC | 82K | $196K | -43.0% | 0.141% | 0.00% |
| 20 | GROUP ONE TRADING, L.P. | 75K | $178K | +455.4% | 0.128% | 0.01% |
| 21 | NANO CAP NEW MILLENNIUM GROWTH FUND L P | 50K | $120K | 0.0% | 0.086% | 0.11% |
| 22 | BNP PARIBAS ARBITRAGE, SA | 45K | $109K | +8.9% | 0.078% | 0.00% |
| 23 | Jump Financial, LLC | 45K | $108K | -23.7% | 0.078% | 0.00% |
| 24 | Quadrature Capital Ltd | 43K | $103K | +122.9% | 0.074% | 0.00% |
| 25 | Point72 Asset Management, L.P. | 42K | $100K | +79.0% | 0.072% | 0.00% |
denotes a marquee investor (Buffett, Burry, ARK, Tiger Global, Pershing Square, Baupost and other widely-followed managers). β% of Fundβ shows how much of that investorβs total 13F portfolio is invested in BZUN β a direct measure of their conviction.
Filings activity in BZUN during Q1 2026, grouped by how each filer changed its position.
8 quarters of 13F filings Β· Ξ columns show change vs prior quarter
| Quarter | Inst. Holders | Ξ Holders | Ownership % | Ξ Ownership | Total 13F Value | Ξ Value |
|---|---|---|---|---|---|---|
| Q1 2026 | 66 | 4.3% | 13.25% | 13.58 pp | $21M | 51% |
| Q4 2025 | 69 | +9.5% | 26.83% | +6.83 pp | $43M | +34% |
| Q3 2025 | 63 | 4.5% | 20.00% | +7.04 pp | $32M | +54% |
| Q2 2025 | 66 | +8.2% | 12.96% | 1.00 pp | $21M | 7.1% |
| Q1 2025 | 61 | 13% | 13.96% | +0.15 pp | $22M | +1.0% |
| Q4 2024 | 70 | +7.7% | 13.81% | 9.01 pp | $22M | 39% |
| Q3 2024 | 65 | +0.0% | 22.82% | +0.15 pp | $36M | +0.7% |
| Q2 2024 | 65 | β | 22.67% | β | $36M | β |
Source: SEC 13F institutional filings. Ownership % requires market cap data and will show once linked. Ξ columns compare to the immediately prior filed quarter.
Latest Form 4 transactions by company officers and directors. Insider buys are widely viewed as the highest-conviction signal because executives are risking personal capital.
| Date | Insider | Action | Shares | Price | Value |
|---|---|---|---|---|---|
| Jun 15, 2026 | Qiu Wenbin | Buy | 10K | $2.79 | $28K |
| Jun 11, 2026 | Qiu Wenbin | Buy | 10K | $2.67 | $27K |
| Jun 11, 2026 | Wu Junhua | Buy | 18K | $2.69 | $48K |
| Jun 9, 2026 | Qiu Wenbin | Buy | 10K | $2.72 | $27K |
| Jun 5, 2026 | Qiu Wenbin | Buy | 10K | $2.65 | $27K |
| Jun 3, 2026 | Qiu Wenbin | Buy | 10K | $2.63 | $26K |
| Jun 1, 2026 | Wu Junhua | Buy | 20K | $2.70 | $54K |
| Jun 1, 2026 | Qiu Wenbin | Buy | 10K | $2.73 | $27K |
| May 28, 2026 | Wu Junhua | Buy | 20K | $2.56 | $50K |
| May 28, 2026 | Qiu Wenbin | Buy | 10K | $2.56 | $26K |
Quick answers to the most common questions about buying BZUN stock.
Based on Q1 2026 13F filings, institutional ownership of Baozun Inc. stands at 13.3%, held across 66 reporting institutions.
SCHRODER INVESTMENT MANAGEMENT GROUP is the largest reported institutional holder of BZUN, with approximately 2,414,558 shares worth $0.01B as of Q1 2026.
Yes β 6 widely-followed marquee investors appear among the top 25 institutional holders of BZUN, including TWO SIGMA INVESTMENTS, LP, SUSQUEHANNA INTERNATIONAL GROUP, LLP, RENAISSANCE TECHNOLOGIES LLC, CITADEL ADVISORS LLC, MILLENNIUM MANAGEMENT LLC.
Our composite Smart Money Score for BZUN is 51 out of 100 (Neutral). It combines net institutional buying activity, ownership shift, marquee investor presence, and holder-count growth.
9 institutions opened new positions in BZUN during Q1 2026, while 12 fully exited. 12 added to existing positions and 45 trimmed.
BZUN institutional ownership fell by 13.58 percentage points quarter-over-quarter, with a net change of -3 holders.
The top 10 institutions account for 78.1% of all reported 13F value in BZUN, and the top 25 account for 95.4%.
All data is sourced from SEC Form 13F filings, which institutional investment managers with at least $100M in assets are required to file each quarter. We process every 13F filing from EDGAR and recompute the aggregates after each cycle. Insider transactions are sourced from Form 4 filings.