Ranked by reported Q1 2026 13F market value
Share of total reported institutional value in ULTA held by the largest 10 / 25 filers.
| # | Institution | Shares Held | Market Value | QoQ Change | Ownership % | % of Fund |
|---|---|---|---|---|---|---|
| 1 | BlackRock, Inc. | 4.1M | $2.13B | -1.0% | 9.458% | 0.04% |
| 2 | VANGUARD CAPITAL MANAGEMENT LLC | 2.9M | $1.51B | — | 6.710% | 0.04% |
| 3 | STATE STREET CORP | 2.0M | $1.05B | -1.1% | 4.658% | 0.04% |
| 4 | VANGUARD PORTFOLIO MANAGEMENT LLC | 2.0M | $1.02B | — | 4.559% | 0.05% |
| 5 | Sanders Capital, LLC | 1.9M | $997.4M | +51.0% | 4.439% | 1.19% |
| 6 | GEODE CAPITAL MANAGEMENT, LLC | 1.3M | $663.5M | +2.6% | 2.960% | 0.04% |
| 7 | SUSQUEHANNA INTERNATIONAL GROUP, LLP | 1.2M | $644.3M | +2.2% | 2.867% | 0.07% |
| 8 | MORGAN STANLEY | 1.1M | $585.5M | +2.7% | 2.605% | 0.04% |
| 9 | Invesco Ltd. | 738K | $385.8M | -14.6% | 1.717% | 0.06% |
| 10 | CITADEL ADVISORS LLC | 658K | $343.7M | — | 1.530% | 0.16% |
| 11 | FRANKLIN RESOURCES INC | 629K | $328.5M | -2.9% | 1.462% | 0.08% |
| 12 | BANK OF AMERICA CORP /DE/ | 598K | $312.6M | +2.0% | 1.391% | 0.02% |
| 13 | NORTHERN TRUST CORP | 559K | $292.1M | -2.8% | 1.300% | 0.04% |
| 14 | Swedbank AB | 534K | $278.9M | -4.2% | 1.241% | 0.29% |
| 15 | GOLDMAN SACHS GROUP INC | 508K | $265.6M | -11.5% | 1.182% | 0.03% |
| 16 | AQR CAPITAL MANAGEMENT LLC | 505K | $261.2M | +69.3% | 1.174% | 0.12% |
| 17 | DIMENSIONAL FUND ADVISORS LP | 493K | $257.8M | +3.5% | 1.147% | 0.05% |
| 18 | UBS Group AG | 490K | $256.2M | -20.3% | 1.140% | 0.04% |
| 19 | Amundi | 476K | $249.1M | +1.4% | 1.108% | 0.07% |
| 20 | Alyeska Investment Group, L.P. | 473K | $247.1M | +16.5% | 1.099% | 0.70% |
| 21 | UBS ASSET MANAGEMENT AMERICAS INC | 393K | $205.4M | -13.0% | 0.914% | 0.04% |
| 22 | Robeco Institutional Asset Management B.V. | 363K | $189.5M | +33.5% | 0.843% | 0.27% |
| 23 | Legal & General Group Plc | 351K | $183.3M | -5.0% | 0.816% | 0.04% |
| 24 | CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 348K | $182.0M | +0.1% | 0.810% | 0.03% |
| 25 | TD ASSET MANAGEMENT INC | 322K | $168.5M | -20.2% | 0.750% | 0.14% |
denotes a marquee investor (Buffett, Burry, ARK, Tiger Global, Pershing Square, Baupost and other widely-followed managers). “% of Fund” shows how much of that investor’s total 13F portfolio is invested in ULTA — a direct measure of their conviction.
Filings activity in ULTA during Q1 2026, grouped by how each filer changed its position.
8 quarters of 13F filings · Δ columns show change vs prior quarter
| Quarter | Inst. Holders | Δ Holders | Ownership % | Δ Ownership | Total 13F Value | Δ Value |
|---|---|---|---|---|---|---|
| Q1 2026 | 1,065 | 1.7% | 100.56% | 21.10 pp | $20.22B | 17% |
| Q4 2025 | 1,083 | +6.0% | 121.66% | +16.06 pp | $24.46B | +15% |
| Q3 2025 | 1,022 | +0.9% | 105.60% | +10.10 pp | $21.23B | +11% |
| Q2 2025 | 1,013 | +11% | 95.50% | +23.01 pp | $19.20B | +32% |
| Q1 2025 | 915 | 3.9% | 72.49% | 15.16 pp | $14.58B | 17% |
| Q4 2024 | 952 | +2.9% | 87.65% | +10.13 pp | $17.62B | +13% |
| Q3 2024 | 925 | 4.2% | 77.52% | 59.94 pp | $15.59B | 44% |
| Q2 2024 | 966 | — | 137.46% | — | $27.64B | — |
Source: SEC 13F institutional filings. Ownership % requires market cap data and will show once linked. Δ columns compare to the immediately prior filed quarter.
Quick answers to the most common questions about buying ULTA stock.
Based on Q1 2026 13F filings, institutional ownership of Ulta Beauty, Inc. stands at 100.6%, held across 1,065 reporting institutions.
BlackRock, Inc. is the largest reported institutional holder of ULTA, with approximately 4,065,810 shares worth $2.13B as of Q1 2026.
Yes — 2 widely-followed marquee investors appear among the top 25 institutional holders of ULTA, including SUSQUEHANNA INTERNATIONAL GROUP, LLP, CITADEL ADVISORS LLC.
Our composite Smart Money Score for ULTA is 40 out of 100 (Neutral). It combines net institutional buying activity, ownership shift, marquee investor presence, and holder-count growth.
146 institutions opened new positions in ULTA during Q1 2026, while 164 fully exited. 179 added to existing positions and 734 trimmed.
ULTA institutional ownership fell by 21.10 percentage points quarter-over-quarter, with a net change of -18 holders.
The top 10 institutions account for 46.1% of all reported 13F value in ULTA, and the top 25 account for 64.3%.
All data is sourced from SEC Form 13F filings, which institutional investment managers with at least $100M in assets are required to file each quarter. We process every 13F filing from EDGAR and recompute the aggregates after each cycle. Insider transactions are sourced from Form 4 filings.
Ulta Beauty, Inc. (ULTA) Institutional Ownership