Lithia Motors, Inc. (LAD) Price Target Analysis
Updated Jun 18, 2026
Analyst Rating: Buy
Based on 26 analysts17.3% Below Target
LAD trades 17.3% below Wall Street's consensus target of $345.75.
Current Price$294.85
Average Target$345.75
Target
Current
Low$300.00
Median$351.50
High$380.00
Analyst Target Range
Forward P/E8.6x
(Value)
PEG Ratio0.81
(Undervalued)
Implied Growth+13.4%
(Moderate)
Analyst Spread23.1%
(High Agreement)
Price Forecast (1 Year)
Last 12 months price action with 12-month analyst target path
Consensus Scenario Assumptions
The base valuation assumes LAD achieves its forward estimates and maintains a stable P/E multiple of 8.6x. This scenario reflects the blended consensus of 26 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
LAD Price Target Analysis
Updated June 21, 2026As of June 21, 2026, Lithia Motors, Inc. (LAD) has a Wall Street consensus price target of $345.75, based on estimates from 26 covering analysts. With the stock currently trading at $294.85, this represents a potential upside of +17.3%. The company has a market capitalization of $6.72B.
Analyst price targets range from a low of $300.00 to a high of $380.00, representing a 23% spread in expectations. The median target of $351.50 aligns closely with the consensus average. The tight target dispersion indicates high conviction among analysts.
The current analyst consensus rating is Buy, with 19 analysts rating the stock as a Buy or Strong Buy,6 rating it Hold, and 1 rating it Sell or Strong Sell. This overwhelmingly bullish sentiment suggests analysts see significant catalysts for upside ahead.
From a valuation perspective, LAD trades at a trailing P/E of 9.1x and forward P/E of 8.6x. The forward PEG ratio of 0.81 suggests the stock may be undervalued relative to its growth. Analysts expect EPS to grow +13.4% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $457.98, with bear and bull scenarios of $288.53 and $603.43 respectively. Model confidence stands at 47/100, suggesting limited visibility into future performance.
Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.
Analyst Sentiment Comparison
Industry Peer AnalysisAvg Peer Upside
+56.4%
Industry Consensus
Avg Forward P/E
18.0x
(Fair)
Peers with Coverage
9 / 10
Active Analyst Tracking
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 ANAutoNation, Inc. | $6.5B | $188.74 | $233.80 | +23.9% | Buy | 8.8x | 34 |
 PAGPenske Automotive Group, Inc. | $11.5B | $175.20 | $176.75 | +0.9% | Buy | 13.1x | 26 |
 SAHSonic Automotive, Inc. | $2.7B | $80.73 | $76.50 | -5.2% | Hold | 11.7x | 16 |
 ABGAsbury Automotive Group, Inc. | $3.8B | $197.05 | $226.50 | +14.9% | Hold | 7.6x | 18 |
 GPIGroup 1 Automotive, Inc. | $3.7B | $313.16 | $436.00 | +39.2% | Buy | 7.4x | 24 |
 RUSHARush Enterprises, Inc. | $5.4B | $70.11 | $82.00 | +17.0% | Hold | 18.9x | 17 |
 CVNACarvana Co. | $72.1B | $66.55 | $333.64 | +401.3% | Buy | 43.2x | 45 |
 KMXCarMax, Inc. | $7.6B | $53.66 | $46.56 | -13.2% | Hold | 19.9x | 35 |
 VRMVroom, Inc. | $53M | $10.16 | — | — | — | — | — |
 ACVAACV Auctions Inc. | $1.1B | $6.48 | $8.33 | +28.5% | Buy | 31.3x | 17 |
LAD — Frequently Asked Questions
Quick answers to the most common questions about buying LAD stock.
What is the LAD stock price target for 2026?
Lithia Motors, Inc. (LAD) has a consensus 12-month price target of $345.75, implying 17.3% upside from $294.85. The 26 analysts covering LAD see moderate appreciation potential.
Is LAD a buy, sell, or hold?
LAD has a consensus rating of "Buy" based on 26 Wall Street analysts. The rating breakdown is predominantly bullish, with 19 Buy/Strong Buy ratings. The consensus 12-month price target of $345.75 implies 17.3% upside from current levels.
Is LAD stock overvalued or undervalued?
With a forward P/E of 8.5621x, LAD trades at a relatively low valuation. The consensus target of $345.75 implies 17.3% appreciation, suggesting meaningful undervaluation.
How high can LAD stock go?
The most bullish Wall Street analyst has a price target of $380 for LAD, while the most conservative target is $300. The consensus of $345.75 represents the median expectation. Our quantitative valuation model projects a bull case target of $603 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
How many analysts cover LAD stock?
LAD is heavily covered by Wall Street, with 26 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 19 have Buy ratings, 6 recommend Hold, and 1 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
What is the LAD stock forecast?
The 12-month LAD stock forecast based on 26 Wall Street analysts shows a consensus price target of $345.75, with estimates ranging from $300 (bear case) to $380 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $458, with bear/bull scenarios of $289/$603.
What is LAD's fair value based on fundamentals?
Our quantitative valuation model calculates LAD's fair value at $458 (base case), with a bear case of $289 and bull case of $603. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 47/100.
What is LAD's forward P/E ratio?
LAD trades at a forward P/E ratio of 8.6x based on next-twelve-months earnings estimates compared to a trailing P/E of 9.1x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Should I buy LAD stock?
Wall Street analysts are optimistic on LAD, with a "Buy" consensus rating and $345.75 price target (17.3% upside). 19 of 26 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
Why do LAD price targets vary so much?
LAD analyst price targets range from $300 to $380, a 23% tight range reflecting strong analyst consensus. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $345.75 consensus represents the middle ground. Our model's $289-$603 range provides an independent fundamental perspective.
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