PRG trades 7.8% above Wall Street's consensus target of $42.50.
Last 12 months price action with 12-month analyst target path
The base valuation assumes PRG achieves its forward estimates and maintains a stable P/E multiple of 9.9x. This scenario reflects the blended consensus of 8 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.
As of June 29, 2026, PROG Holdings, Inc. (PRG) has a Wall Street consensus price target of $42.50, based on estimates from 8 covering analysts. With the stock currently trading at $46.11, this represents a potential downside of -7.8%. The company has a market capitalization of $1.85B.
Analyst price targets range from a low of $35.00 to a high of $47.50, representing a 29% spread in expectations. The median target of $45.00 differs from the mean, suggesting potential outlier estimates.
The current analyst consensus rating is Buy, with 6 analysts rating the stock as a Buy or Strong Buy,2 rating it Hold, and 0 rating it Sell or Strong Sell. This overwhelmingly bullish sentiment suggests analysts see significant catalysts for upside ahead.
From a valuation perspective, PRG trades at a trailing P/E of 12.8x and forward P/E of 9.9x. Analysts expect EPS to grow +28.1% over the next year.
Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $51.94, with bear and bull scenarios of $32.72 and $68.44 respectively. Model confidence stands at 52/100, reflecting moderate uncertainty in projections.
| Company | Market Cap | Price | Target | Upside Potential | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
UPBDUpbound Group, Inc. | $1.2B | $20.44 | $39.67 | +94.1% | Buy | 4.9x | 20 |
WRLDWorld Acceptance Corporation | $992M | $213.77 | — | — | Hold | 30.2x | 10 |
EZPWEZCORP, Inc. | $1.9B | $32.52 | $36.67 | +12.8% | Buy | 16.1x | 15 |
AFRMAffirm Holdings, Inc. | $26.5B | $79.49 | $82.29 | +3.5% | Buy | 63.7x | 33 |
SEZLSezzle Inc. | $5.7B | $170.56 | $137.33 | -19.5% | Buy | 33.4x | 6 |
PSFEPaysafe Limited | $383M | $7.42 | $10.13 | +36.5% | Buy | 3.4x | 11 |
OMFOneMain Holdings, Inc. | $7.1B | $60.44 | $67.00 | +10.9% | Buy | 8.3x | 31 |
CACCCredit Acceptance Corporation | $6.6B | $628.86 | $540.00 | -14.1% | Hold | 13.1x | 18 |
BBYBest Buy Co., Inc. | $16.4B | $77.71 | $76.40 | -1.7% | Hold | 11.9x | 41 |
WWayfair Inc. | $12.4B | $94.47 | $99.43 | +5.3% | Buy | 34.6x | 57 |
Quick answers to the most common questions about buying PRG stock.
Wall Street's consensus price target for PRG is $42.5, -7.8% from its current price of $46.11. The below-market target from 8 analysts suggests limited near-term appreciation.
PRG has a consensus rating of "Buy" based on 8 Wall Street analysts. The rating breakdown is predominantly bullish, with 6 Buy/Strong Buy ratings. The consensus 12-month price target of $42.5 implies -7.8% downside from current levels.
With a forward P/E of 9.9161x, PRG trades at a relatively low valuation. The consensus target of $42.5 implies -7.8% move, suggesting the market may be pricing in risks.
The most bullish Wall Street analyst has a price target of $47.5 for PRG, while the most conservative target is $35. The consensus of $42.5 represents the median expectation. Our quantitative valuation model projects a bull case target of $68 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.
PRG is moderately covered, with 8 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 6 have Buy ratings, 2 recommend Hold, and 0 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
The 12-month PRG stock forecast based on 8 Wall Street analysts shows a consensus price target of $42.5, with estimates ranging from $35 (bear case) to $47.5 (bull case). The median consensus rating is "Buy". Our proprietary valuation model produces a base case fair value of $52, with bear/bull scenarios of $33/$68.
Our quantitative valuation model calculates PRG's fair value at $52 (base case), with a bear case of $33 and bull case of $68. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 52/100.
PRG trades at a forward P/E ratio of 9.9x based on next-twelve-months earnings estimates compared to a trailing P/E of 12.8x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Analysts are cautious on PRG, with 0 Sell ratings and a price target of $42.5 (-7.8% from current price). The "Buy" consensus suggests careful evaluation before buying. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
PRG analyst price targets range from $35 to $47.5, a 29% moderate spread showing some variance in outlooks. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $42.5 consensus represents the middle ground. Our model's $33-$68 range provides an independent fundamental perspective.
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