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FRSH vs HUBS vs CRM vs DDOG vs MSFT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
FRSH
Freshworks Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$2.50B
5Y Perf.-78.8%
HUBS
HubSpot, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$12.58B
5Y Perf.-63.9%
CRM
Salesforce, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$179.19B
5Y Perf.-31.3%
DDOG
Datadog, Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$67.18B
5Y Perf.+33.5%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+49.3%

FRSH vs HUBS vs CRM vs DDOG vs MSFT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
FRSH logoFRSH
HUBS logoHUBS
CRM logoCRM
DDOG logoDDOG
MSFT logoMSFT
IndustrySoftware - ApplicationSoftware - ApplicationSoftware - ApplicationSoftware - ApplicationSoftware - Infrastructure
Market Cap$2.50B$12.58B$179.19B$67.18B$3.13T
Revenue (TTM)$871M$3.30B$41.52B$3.67B$318.27B
Net Income (TTM)$180M$100M$7.46B$136M$125.22B
Gross Margin85.0%83.7%77.7%79.9%68.3%
Operating Margin1.8%1.9%21.5%-0.7%46.8%
Forward P/E15.9x19.6x15.8x88.0x25.3x
Total Debt$67M$485M$6.74B$1.54B$112.18B
Cash & Equiv.$632M$882M$7.33B$401M$30.24B

FRSH vs HUBS vs CRM vs DDOG vs MSFTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

FRSH
HUBS
CRM
DDOG
MSFT
StockSep 21May 26Return
Freshworks Inc. (FRSH)10021.2-78.8%
HubSpot, Inc. (HUBS)10036.1-63.9%
Salesforce, Inc. (CRM)10068.7-31.3%
Datadog, Inc. (DDOG)100133.5+33.5%
Microsoft Corporati… (MSFT)100149.3+49.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: FRSH vs HUBS vs CRM vs DDOG vs MSFT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: CRM leads in 3 of 7 categories (5-stock set), making it the strongest pick for valuation and capital efficiency and capital preservation and lower volatility. Datadog, Inc. is the stronger pick specifically for growth and revenue expansion and recent price momentum and sentiment. MSFT also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
FRSH
Freshworks Inc.
The Defensive Pick

FRSH is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 1.15, Low D/E 6.4%, current ratio 2.14x
Best for: sleep-well-at-night
HUBS
HubSpot, Inc.
The Growth Play

HUBS is the clearest fit if your priority is growth exposure.

  • Rev growth 19.2%, EPS growth 8.6%, 3Y rev CAGR 21.8%
Best for: growth exposure
CRM
Salesforce, Inc.
The Income Pick

CRM carries the broadest edge in this set and is the clearest fit for income & stability and valuation efficiency.

  • Dividend streak 2 yrs, beta 0.82, yield 0.9%
  • PEG 1.29 vs MSFT's 1.35
  • Beta 0.82, yield 0.9%, current ratio 0.76x
  • Lower P/E (15.8x vs 25.3x), PEG 1.29 vs 1.35
Best for: income & stability and valuation efficiency
DDOG
Datadog, Inc.
The Growth Leader

DDOG is the #2 pick in this set and the best alternative if growth and momentum is your priority.

  • 27.7% revenue growth vs CRM's 9.6%
  • +78.0% vs HUBS's -62.0%
Best for: growth and momentum
MSFT
Microsoft Corporation
The Long-Run Compounder

MSFT ranks third and is worth considering specifically for long-term compounding.

  • 7.9% 10Y total return vs DDOG's 402.6%
  • 39.3% margin vs HUBS's 3.0%
  • 19.2% ROA vs DDOG's 2.1%, ROIC 24.9% vs -0.8%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthDDOG logoDDOG27.7% revenue growth vs CRM's 9.6%
ValueCRM logoCRMLower P/E (15.8x vs 25.3x), PEG 1.29 vs 1.35
Quality / MarginsMSFT logoMSFT39.3% margin vs HUBS's 3.0%
Stability / SafetyCRM logoCRMBeta 0.82 vs DDOG's 1.40, lower leverage
DividendsCRM logoCRM0.9% yield, 2-year raise streak, vs MSFT's 0.8%, (3 stocks pay no dividend)
Momentum (1Y)DDOG logoDDOG+78.0% vs HUBS's -62.0%
Efficiency (ROA)MSFT logoMSFT19.2% ROA vs DDOG's 2.1%, ROIC 24.9% vs -0.8%

FRSH vs HUBS vs CRM vs DDOG vs MSFT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

FRSHFreshworks Inc.
FY 2025
Professional Services
100.0%$9M
HUBSHubSpot, Inc.
FY 2025
Subscription and Circulation
97.8%$3.1B
Service
2.2%$67M
CRMSalesforce, Inc.
FY 2025
Service Cloud
23.9%$9.1B
Sales Cloud
22.0%$8.3B
Salesforce Platform and Other
19.1%$7.2B
Integration And Analytics
15.2%$5.8B
Marketing and Commerce Cloud
13.9%$5.3B
Professional Services and Other
5.8%$2.2B
DDOGDatadog, Inc.

Segment breakdown not available.

MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B

FRSH vs HUBS vs CRM vs DDOG vs MSFT — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSFTLAGGINGCRM

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 2 of 6 comparable metrics.

MSFT is the larger business by revenue, generating $318.3B annually — 365.3x FRSH's $871M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to HUBS's 3.0%. On growth, DDOG holds the edge at +32.2% YoY revenue growth, suggesting stronger near-term business momentum.

MetricFRSH logoFRSHFreshworks Inc.HUBS logoHUBSHubSpot, Inc.CRM logoCRMSalesforce, Inc.DDOG logoDDOGDatadog, Inc.MSFT logoMSFTMicrosoft Corpora…
RevenueTrailing 12 months$871M$3.3B$41.5B$3.7B$318.3B
EBITDAEarnings before interest/tax$41M$166M$11.4B$73M$192.6B
Net IncomeAfter-tax profit$180M$100M$7.5B$136M$125.2B
Free Cash FlowCash after capex$254M$712M$14.4B$1.1B$72.9B
Gross MarginGross profit ÷ Revenue+85.0%+83.7%+77.7%+79.9%+68.3%
Operating MarginEBIT ÷ Revenue+1.8%+1.9%+21.5%-0.7%+46.8%
Net MarginNet income ÷ Revenue+20.7%+3.0%+18.0%+3.7%+39.3%
FCF MarginFCF ÷ Revenue+29.2%+21.6%+34.7%+29.4%+22.9%
Rev. Growth (YoY)Latest quarter vs prior year+16.5%+23.4%+12.1%+32.2%+18.3%
EPS Growth (YoY)Latest quarter vs prior year+2.5%+18.3%+120.9%+23.4%
MSFT leads this category, winning 2 of 6 comparable metrics.

Valuation Metrics

FRSH leads this category, winning 4 of 7 comparable metrics.

At 14.3x trailing earnings, FRSH trades at a 98% valuation discount to DDOG's 629.1x P/E. Adjusting for growth (PEG ratio), MSFT offers better value at 1.64x vs CRM's 1.95x — a lower PEG means you pay less per unit of expected earnings growth.

MetricFRSH logoFRSHFreshworks Inc.HUBS logoHUBSHubSpot, Inc.CRM logoCRMSalesforce, Inc.DDOG logoDDOGDatadog, Inc.MSFT logoMSFTMicrosoft Corpora…
Market CapShares × price$2.5B$12.6B$179.2B$67.2B$3.13T
Enterprise ValueMkt cap + debt − cash$1.9B$12.2B$178.6B$68.3B$3.21T
Trailing P/EPrice ÷ TTM EPS14.33x284.08x23.88x629.10x30.86x
Forward P/EPrice ÷ next-FY EPS est.15.87x19.61x15.82x87.97x25.34x
PEG RatioP/E ÷ EPS growth rate1.95x1.64x
EV / EBITDAEnterprise value multiple27.13x69.24x20.03x874.03x19.72x
Price / SalesMarket cap ÷ Revenue2.98x4.02x4.32x19.60x11.10x
Price / BookPrice ÷ Book value/share2.57x6.29x3.01x18.38x9.15x
Price / FCFMarket cap ÷ FCF10.18x17.77x12.44x67.14x43.66x
FRSH leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

MSFT leads this category, winning 4 of 9 comparable metrics.

MSFT delivers a 33.1% return on equity — every $100 of shareholder capital generates $33 in annual profit, vs $4 for DDOG. FRSH carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to DDOG's 0.41x. On the Piotroski fundamental quality scale (0–9), CRM scores 8/9 vs MSFT's 6/9, reflecting strong financial health.

MetricFRSH logoFRSHFreshworks Inc.HUBS logoHUBSHubSpot, Inc.CRM logoCRMSalesforce, Inc.DDOG logoDDOGDatadog, Inc.MSFT logoMSFTMicrosoft Corpora…
ROE (TTM)Return on equity+18.5%+5.0%+12.6%+3.8%+33.1%
ROA (TTM)Return on assets+11.9%+2.7%+6.6%+2.1%+19.2%
ROICReturn on invested capital+2.0%+0.4%+10.9%-0.8%+24.9%
ROCEReturn on capital employed+1.2%+0.5%+11.9%-1.0%+29.7%
Piotroski ScoreFundamental quality 0–976866
Debt / EquityFinancial leverage0.06x0.23x0.11x0.41x0.33x
Net DebtTotal debt minus cash-$566M-$397M-$590M$1.1B$81.9B
Cash & Equiv.Liquid assets$632M$882M$7.3B$401M$30.2B
Total DebtShort + long-term debt$67M$485M$6.7B$1.5B$112.2B
Interest CoverageEBIT ÷ Interest expense4753.07x44.14x4.03x55.65x
MSFT leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

DDOG leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in DDOG five years ago would be worth $24,418 today (with dividends reinvested), compared to $1,899 for FRSH. Over the past 12 months, DDOG leads with a +78.0% total return vs HUBS's -62.0%. The 3-year compound annual growth rate (CAGR) favors DDOG at 33.9% vs HUBS's -18.1% — a key indicator of consistent wealth creation.

MetricFRSH logoFRSHFreshworks Inc.HUBS logoHUBSHubSpot, Inc.CRM logoCRMSalesforce, Inc.DDOG logoDDOGDatadog, Inc.MSFT logoMSFTMicrosoft Corpora…
YTD ReturnYear-to-date-22.2%-36.1%-26.4%+41.1%-10.8%
1-Year ReturnPast 12 months-36.5%-62.0%-32.4%+78.0%-2.1%
3-Year ReturnCumulative with dividends-33.0%-45.1%-4.0%+140.3%+39.5%
5-Year ReturnCumulative with dividends-81.0%-52.1%-12.3%+144.2%+72.5%
10-Year ReturnCumulative with dividends-81.0%+469.1%+154.6%+402.6%+787.7%
CAGR (3Y)Annualised 3-year return-12.5%-18.1%-1.4%+33.9%+11.7%
DDOG leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — CRM and DDOG each lead in 1 of 2 comparable metrics.

CRM is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than DDOG's 1.40 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. DDOG currently trades 93.6% from its 52-week high vs HUBS's 35.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricFRSH logoFRSHFreshworks Inc.HUBS logoHUBSHubSpot, Inc.CRM logoCRMSalesforce, Inc.DDOG logoDDOGDatadog, Inc.MSFT logoMSFTMicrosoft Corpora…
Beta (5Y)Sensitivity to S&P 5001.15x1.18x0.82x1.40x0.89x
52-Week HighHighest price in past year$16.14$682.57$296.05$201.69$555.45
52-Week LowLowest price in past year$6.79$187.45$163.52$98.01$356.28
% of 52W HighCurrent price vs 52-week peak+55.9%+35.8%+62.9%+93.6%+75.8%
RSI (14)Momentum oscillator 0–10057.451.148.366.554.0
Avg Volume (50D)Average daily shares traded7.8M1.5M12.4M5.0M32.5M
Evenly matched — CRM and DDOG each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — CRM and MSFT each lead in 1 of 2 comparable metrics.

Analyst consensus: FRSH as "Buy", HUBS as "Buy", CRM as "Buy", DDOG as "Buy", MSFT as "Buy". Consensus price targets imply 54.1% upside for CRM (target: $287) vs -7.5% for DDOG (target: $175). For income investors, CRM offers the higher dividend yield at 0.89% vs MSFT's 0.77%.

MetricFRSH logoFRSHFreshworks Inc.HUBS logoHUBSHubSpot, Inc.CRM logoCRMSalesforce, Inc.DDOG logoDDOGDatadog, Inc.MSFT logoMSFTMicrosoft Corpora…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuyBuy
Price TargetConsensus 12-month target$11.43$360.89$287.00$174.63$551.75
# AnalystsCovering analysts1847974781
Dividend YieldAnnual dividend ÷ price+0.9%+0.8%
Dividend StreakConsecutive years of raises219
Dividend / ShareAnnual DPS$1.66$3.23
Buyback YieldShare repurchases ÷ mkt cap+15.5%+4.0%+7.0%0.0%+0.6%
Evenly matched — CRM and MSFT each lead in 1 of 2 comparable metrics.
Key Takeaway

MSFT leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). FRSH leads in 1 (Valuation Metrics). 2 tied.

Best OverallMicrosoft Corporation (MSFT)Leads 2 of 6 categories
Loading custom metrics...

FRSH vs HUBS vs CRM vs DDOG vs MSFT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is FRSH or HUBS or CRM or DDOG or MSFT a better buy right now?

For growth investors, Datadog, Inc.

(DDOG) is the stronger pick with 27. 7% revenue growth year-over-year, versus 9. 6% for Salesforce, Inc. (CRM). Freshworks Inc. (FRSH) offers the better valuation at 14. 3x trailing P/E (15. 9x forward), making it the more compelling value choice. Analysts rate Freshworks Inc. (FRSH) a "Buy" — based on 18 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — FRSH or HUBS or CRM or DDOG or MSFT?

On trailing P/E, Freshworks Inc.

(FRSH) is the cheapest at 14. 3x versus Datadog, Inc. at 629. 1x. On forward P/E, Salesforce, Inc. is actually cheaper at 15. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Salesforce, Inc. wins at 1. 29x versus Microsoft Corporation's 1. 35x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — FRSH or HUBS or CRM or DDOG or MSFT?

Over the past 5 years, Datadog, Inc.

(DDOG) delivered a total return of +144. 2%, compared to -81. 0% for Freshworks Inc. (FRSH). Over 10 years, the gap is even starker: MSFT returned +787. 7% versus FRSH's -81. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — FRSH or HUBS or CRM or DDOG or MSFT?

By beta (market sensitivity over 5 years), Salesforce, Inc.

(CRM) is the lower-risk stock at 0. 82β versus Datadog, Inc. 's 1. 40β — meaning DDOG is approximately 72% more volatile than CRM relative to the S&P 500. On balance sheet safety, Freshworks Inc. (FRSH) carries a lower debt/equity ratio of 6% versus 41% for Datadog, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — FRSH or HUBS or CRM or DDOG or MSFT?

By revenue growth (latest reported year), Datadog, Inc.

(DDOG) is pulling ahead at 27. 7% versus 9. 6% for Salesforce, Inc. (CRM). On earnings-per-share growth, the picture is similar: HubSpot, Inc. grew EPS 863. 0% year-over-year, compared to -41. 2% for Datadog, Inc.. Over a 3-year CAGR, DDOG leads at 26. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — FRSH or HUBS or CRM or DDOG or MSFT?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 1. 5% for HubSpot, Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus -1. 3% for DDOG. At the gross margin level — before operating expenses — FRSH leads at 85. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is FRSH or HUBS or CRM or DDOG or MSFT more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Salesforce, Inc. (CRM) is the more undervalued stock at a PEG of 1. 29x versus Microsoft Corporation's 1. 35x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Salesforce, Inc. (CRM) trades at 15. 8x forward P/E versus 88. 0x for Datadog, Inc. — 72. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CRM: 54. 1% to $287. 00.

08

Which pays a better dividend — FRSH or HUBS or CRM or DDOG or MSFT?

In this comparison, CRM (0.

9% yield), MSFT (0. 8% yield) pay a dividend. FRSH, HUBS, DDOG do not pay a meaningful dividend and should not be held primarily for income.

09

Is FRSH or HUBS or CRM or DDOG or MSFT better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

89), 0. 8% yield, +787. 7% 10Y return). Both have compounded well over 10 years (MSFT: +787. 7%, FRSH: -81. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between FRSH and HUBS and CRM and DDOG and MSFT?

Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: FRSH is a small-cap high-growth stock; HUBS is a mid-cap high-growth stock; CRM is a mid-cap quality compounder stock; DDOG is a mid-cap high-growth stock; MSFT is a mega-cap quality compounder stock. CRM, MSFT pay a dividend while FRSH, HUBS, DDOG do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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FRSH

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 12%
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HUBS

High-Growth Disruptor

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 11%
  • Gross Margin > 50%
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CRM

Stable Dividend Mega-Cap

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Net Margin > 10%
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DDOG

High-Growth Disruptor

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 16%
  • Gross Margin > 47%
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MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
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Custom Screen

Beat Both

Find stocks that outperform FRSH and HUBS and CRM and DDOG and MSFT on the metrics below

Revenue Growth>
%
(FRSH: 16.5% · HUBS: 23.4%)
Net Margin>
%
(FRSH: 20.7% · HUBS: 3.0%)
P/E Ratio<
x
(FRSH: 14.3x · HUBS: 284.1x)

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